Para avaliar a baixa performance temos que entender o cenário. 1. Como está o emocional deste colaborador e qual o seu momento ? Somente ele apresenta baixa produtividade e resultado ? 2. Os demais departamentos vem atuando com equidade e atenção às demandas dele e dos demais ? Existe gap em algum apoio a este colaborador ? 3. Qual área ou local este colaborador atende ? Existe alguma particularidade regional ? Climática, social ou econômica que justificam a baixa performance. E assim, reunir estas informações e com este diagnóstico efetuar um ponto de situação, co- construindo a estratégia para reverter a baixa performance. Neste plano definir os indicadores e prazos para acompanhar.

To address underperformance in retail sales, have a private conversation with the employee. Start by expressing your concern and clearly outline the specific areas where improvement is needed. Listen actively to their perspective, as there might be underlying reasons for their performance. Offer specific guidance, training, or additional resources to help them succeed. Set clear expectations and a timeline for improvement, providing regular feedback and encouragement along the way. If the situation persists, consider more formal steps like performance improvement plans or disciplinary actions, but always approach the situation with empathy and a focus on finding solutions.

1. Diagnose the Root Cause 2. Meet privately to understand challenges they face—personal, skill-based, or process-related. 3. Use open-ended questions to encourage honesty and identify barriers to success. 4. 2. Develop a Performance Improvement Plan 5. Collaborate to create a detailed plan with measurable objectives. 6. Include check-ins to track progress and adjust strategies if needed. 7. 3. Motivate Through Positive Reinforcement 8. Celebrate small wins to boost confidence and morale. 9. Use rewards or incentives tied to incremental performance improvements.

Observe for 2-3 days before coming to conclusion regarding the underperformance of your team. If it is right that team is underperformance then talk to them individually. Clear out all the doubts. Set realistic hourly targets for each team member and for each KPI. Keep track record and make supportive environment. Share the performance weekly and compare last week’s and this week’s results. You will definitely see the improvement.