SIAL Paris

𝗟𝗼𝘃𝗲 𝗶𝘀 𝗶𝗻 𝗶𝗰𝗲 𝗰𝗿𝗲𝗮𝗺𝘀! 💌🍨 According to Dr. Gary Chapman in his 1990s book « The 5 love languages », love can be organized in 5 categories: physical touch, words of affirmation, acts of service, quality time, and receiving gifts. 🫰Meant to change how people analyzed their relationships, Chapman’s book is still talked about nowadays. For its Valentine’s Day limited collection, Van Leeuwen Ice Cream reveals 5 pints with flavors representing the love languages. 🫶 Between a cookie butter ice cream pint for the word of affirmation and a blackberry chip one for acts of service, this collection is the perfect way to discover your love language and your partner’s. What’s your love language? 💕 #SIALParis #ValentinesDay #LoveLanguages #IceCream

𝗪𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝗯𝗲 𝗺𝘆 𝗩𝗮𝗹𝗲𝗻𝘁𝗶𝗻𝗲? 💕 Valentine’s Day is a key holiday in the food and beverage industry as couples go out to dinner, cook homemade meals, and eat themed desserts. Dinner reservations peak, chocolate sales skyrocket, and champagne bottles pop! 🍾 🍫 𝗟𝗼𝘃𝗲 𝗮𝘁 𝗳𝗶𝗿𝘀𝘁 𝗯𝗶𝘁𝗲: Valentine’s Day is often associated with specific type of food and beverages such as chocolate, strawberry, and champagne. Pizzas also share the spotlight as they are heart-shaped, giving couples extra love at dinner. 🕯️ 𝗖𝗮𝗻𝗱𝗹𝗲𝗹𝗶𝗴𝗵𝘁 𝗱𝗶𝗻𝗻𝗲𝗿: The holiday is in the top 3 busiest days in restaurants, reservations are 52% made at least 6 days in advance. Themed menus are on the rise with ingredients like oysters, chocolate, strawberries, and truffles. 🫂 𝗙𝗿𝗶𝗲𝗻𝗱𝘀𝗵𝗶𝗽 𝗰𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗼𝗻: Galentine’s Day is on the eve of Valentine’s day which is celebrated by female friendships. Themed dinners are the main choice for women as they are fun and make it a full experience between activities and themed desserts. 💡Fun fact: sausage is the most paired ingredient on Valentine’s Day menus! #SIALParis #ValentinesDay #FoodIndustry

𝗙𝗿𝗼𝗺 𝘀𝗲𝗲𝗱𝘀 𝘁𝗼 𝘀𝘂𝗽𝗲𝗿𝗳𝗼𝗼𝗱, 𝘁𝗵𝗲 𝗿𝗶𝘀𝗲 𝗼𝗳 𝗽𝗹𝗮𝗻𝘁-𝗯𝗮𝘀𝗲𝗱 𝗱𝗶𝗲𝘁! 🥗🙌 Are pulses and seeds the future of the agri-food industry?🫘 The food industry has slowly shifted towards healthier ingredients in recent years due to new consumer preferences. According to Kantar, 𝟳𝟰% 𝗼𝗳 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 say that they have changed their eating habits for a healthier diet. The vegetable, fruit, and pulses sector has grown stronger over the years as plant-based diets are rising. Essential ingredients for meat alternatives while maintaining sufficient protein intake. 🥒 « An increasing number of people from the younger generation are limiting their meat consumption, favoring veggie alternatives. » - Young and Hungry Creative, Unify and Marmiton 📈 𝗔 𝗽𝗿𝗼𝗺𝗶𝘀𝗶𝗻𝗴 𝗺𝗮𝗿𝗸𝗲𝘁: 𝟭𝟳% 𝗼𝗳 𝗚𝗲𝗻 𝗭 𝗮𝗻𝗱 𝟭𝟯% 𝗼𝗳 𝗠𝗶𝗹𝗹𝗲𝗻𝗻𝗶𝗮𝗹𝘀 are adopting vegetarian, pescatarian, or vegan diets while only 3% of Baby Boomers and 7% of Gen X are shifting towards these type of nutrition. Younger generations are stricter regarding their health; for these reasons, 𝟲𝟱% 𝗼𝗳 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝗮𝗿𝗲 𝗽𝗿𝗲𝗽𝗮𝗿𝗲𝗱 𝘁𝗼 𝘀𝗽𝗲𝗻𝗱 𝗺𝗼𝗿𝗲 𝗳𝗼𝗿 𝗵𝗶𝗴𝗵𝗲𝗿 𝗾𝘂𝗮𝗹𝗶𝘁𝘆. → Between 2020-2022, 𝗽𝗹𝗮𝗻𝘁-𝗯𝗮𝘀𝗲𝗱 𝘀𝗮𝗹𝗲𝘀 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝗯𝘆 𝟮𝟭% over 13 Europeans countries. However, according to Ingrid Barthod, the sector needs to diversify its offerings as there isn’t enough variety of vegetables and fruits in consumers’ diets. 🥙 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗺𝗲𝗮𝗹𝘀: The plant-based field offers several innovative possibilities between meat alternatives and protein snacks. These types of food can easily take over in multiple sectors. → Full of nutritional benefits, pulses and seeds are essential in a plant-based diet. They can be transformed into plant-based protein powders, spreads, milk, tofu, and cheese. They can be everywhere, making it easier for consumers to transition from a carnivore diet to a plant-based one. 🌱 𝗘𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁 𝗳𝗿𝗶𝗲𝗻𝗱𝗹𝘆: The sector helps the environment on different levels such as reducing CO2 emissions and decreasing livestock farming, which is responsible for 𝟭𝟰.𝟱% 𝗼𝗳 𝗴𝗹𝗼𝗯𝗮𝗹 𝗴𝗿𝗲𝗲𝗻𝗵𝗼𝘂𝘀𝗲 𝗴𝗮𝘀 𝗲𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝘀. Also, minimizing fishing will help preserve marine ecosystems. Interested in getting more insights on the sector?🤔 Download our study here 👉 https://lnkd.in/g5CqbvsE #SIALParis #FoodIndustry #Pulses #Vegetables

𝗧𝗵𝗲 𝗦𝘂𝗽𝗲𝗿 𝗕𝗼𝘄𝗹, 𝘁𝗵𝗲 𝘂𝗹𝘁𝗶𝗺𝗮𝘁𝗲 𝗴𝗮𝗺𝗲 𝗳𝗼𝗿 𝗮𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗿𝘀! 📺🍗 Between the halftime show, food spreads, and commercials, the Super Bowl is a gold mine for companies and marketers. The Super Bowl is one of the most-watched annual sporting events in the U.S. In 2024, the game gathered an average of 𝟭𝟮𝟯.𝟳 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝘃𝗶𝗲𝘄𝗲𝗿𝘀 across all platforms. Needless to say, it’s a great opportunity for brands to launch new products by advertising them during the biggest game of the year. 🏈 🍔 𝗧𝗶𝗺𝗲 𝗳𝗼𝗿 𝗮 𝗯𝗿𝗲𝗮𝗸: The Super Bowl is the biggest canvas for advertising as millions of Americans are watching the commercials. Though it is expensive to air commercials, companies notice a significant sales increase following Super Bowl campaigns. → For instance, 𝗮 𝟯𝟬-𝘀𝗲𝗰𝗼𝗻𝗱 𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗰𝗼𝘀𝘁 𝗼𝗻 𝗮𝘃𝗲𝗿𝗮𝗴𝗲 $𝟳 𝗺𝗶𝗹𝗹𝗶𝗼𝗻, the food and beverage industry accounts for a large portion of this spend, often occupying 𝟮𝟬-𝟮𝟱% 𝗼𝗳 𝘁𝗼𝘁𝗮𝗹 𝗮𝗱 𝘀𝗽𝗼𝘁𝘀. → 𝟳𝟴% 𝗼𝗳 𝘃𝗶𝗲𝘄𝗲𝗿𝘀 are more likely to remember food and beverage commercials, which 56% of Americans report buying snacks or drinks they saw in a Super Bowl ad. 👀 𝗟𝗼𝗼𝗸𝗼𝘂𝘁 𝗳𝗼𝗿 𝗰𝗲𝗹𝗲𝗯𝗿𝗶𝘁𝗶𝗲𝘀: In the search of viral commercials, brands often invite celebrities in their Super Bowl ads. Americans are more likely to consume the food or beverage brands are advertising when they see their favorite players, singers, or actors. Discover some Super Bowl 2025 sneak peeks and memorable ads by swiping right! 🙌 #SIALParis #SuperBowl2025 #Advertisement

𝗦𝗽𝗼𝗿𝘁 𝗲𝘃𝗲𝗻𝘁𝘀, 𝗮 𝗳𝗿𝗼𝗻𝘁 𝗿𝗼𝘄 𝘀𝗲𝗮𝘁 𝗳𝗼𝗿 𝗯𝗿𝗮𝗻𝗱𝘀’ 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀 🎾👀 Sports events like the Super Bowl, the Football World Cup, or the US Open bring an interesting view on partnerships between the venues and food and beverage brands.🏉 Tennis has increased in popularity due to documentaries, celebrities and influencers in attendance, and iconic players such as Serena Williams and Roger Federer. While fans come to the U.S. Open for tennis, alcoholic drinks are slowly stealing the spotlight with premium brand partnerships and becoming part of the entertainment. 🤝 𝗖𝗼𝘂𝗿𝘁 𝗶𝘀 𝗶𝗻 𝘀𝗲𝘀𝘀𝗶𝗼𝗻: Since 1935, tennis events have partnered with global renowned brands starting with Robinsons. In 1989, evian became the official water sponsor of the U.S. Open, which later inspired several brands to join the wagon by sponsoring the event.💧 → Evian's success at positioning their water in branded coolers on the court or tucked-in tennis bags led other brands to rethink their marketing strategies at sports events. 🍻 The HEINEKEN Company is another longstanding sponsor of the tennis championship for alcoholic beverages. Although the event is known for its boozed drinks, Heineken opted to market its nonalcoholic beer since 2019 to demonstrate that attendees can still have fun without drinking alcohol. “It is important for us to show that moderation can be cool, which is why we introduced a limited-edition Heineken 0.0 can exclusively for U.S. Open attendees this year” - Jonnie Cahill, Heineken USA’s chief marketing officer. 🍹𝗚𝗮𝗺𝗲, 𝘀𝗲𝘁, 𝘀𝗶𝗽: 𝗖𝗮𝗻 𝗮 $𝟮𝟯 𝗱𝗿𝗶𝗻𝗸 𝗯𝗲 𝘀𝗼 𝗽𝗼𝗽𝘂𝗹𝗮𝗿 𝘁𝗵𝗮𝘁 𝗮𝘁𝘁𝗲𝗻𝗱𝗲𝗲𝘀 𝗰𝗼𝗺𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗨.𝗦 𝗢𝗽𝗲𝗻 𝘁𝗼 𝗱𝗿𝗶𝗻𝗸 𝗶𝘁? The Honey Deuce certainly can! Sold by the hundreds of thousands at the tennis Grand Slam, the iconic Honey Deuce is a tart and sweet cocktail made with Grey Goose vodka, lemonade, and Chambord raspberry liquor, topped with three spheres of honey dew melon. → Created by Nick Mautone, the cocktail is beloved by many despite the rising cost, which became a must-get tournament attraction and cultural symbol. 🌍 𝗙𝗲𝗲𝗹 𝗹𝗶𝗸𝗲 𝗵𝗼𝗺𝗲: Tennis is an international sport with tournaments worldwide with Roland Garros in France, Wimbledon in England, or the Australian Open in Australia. Due to its rising popularity, the tennis community has seen a significant surge in viewership as the sport has become more accessible. To welcome international visitors, the U.S Open partners up with global brands like Campari Group from Italy to offer Spritz, Dobel which brings a taste of Mexico with its tequila, and Moët & Chandon, which offers French elegance through champagne. → These premium brands enhance the tournament's beverage selection, providing attendees with memorable keepsakes like chrome-colored wine glasses and a feeling of home. 🥂 #SIALParis #Tennis #Event #BeverageIndustry #PremiumDrink

𝗧𝗢𝗨𝗖𝗛𝗗𝗢𝗪𝗪𝗪𝗡! 𝗦𝘂𝗽𝗲𝗿 𝗕𝗼𝘄𝗹 𝟮𝟬𝟮𝟱 𝗶𝘀 𝗴𝗲𝗮𝗿𝗶𝗻𝗴 𝘂𝗽 𝘁𝗼 𝘁𝗮𝗸𝗲 𝗰𝗲𝗻𝘁𝗲𝗿 𝘀𝘁𝗮𝗴𝗲 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗵𝗼𝗺𝗲𝘀! 🏈🍕 Super Bowl Sunday is undeniably one of the most important days in sports in the United States since football is the national sport. Although most Americans watch the sport's most anticipated game of the year, most people are watching the tournament for the food. 📺 🍟 𝗙𝗼𝗼𝗱 𝗵𝗲𝗮𝘃𝗲𝗻: The Super Bowl watch party became a tradition among American families; it’s an opportunity to spend time with friends and family. With hosting the party comes great responsibilities regarding the menu.  Hosts plan the food preparation a month in advance of the big day. Between chicken wings and pizzas, the guests will certainly not starve! According to the TUMS survey, the food table must-haves are chicken wings, barbecue meats, seven-layer dip, and pizzas. These foods are easy to eat, prepare, clean, and enjoy. "Abundance, variety, and easy portability are alluring qualities for game watchers, offering quick bites between and during plays" - Donovan Conley, University of Nevada-Las Vegas professor 🌭 𝗪𝗮𝘁𝗰𝗵𝗶𝗻𝗴 𝘃𝘀 𝗣𝗹𝗮𝘆𝗶𝗻𝗴 𝘁𝗵𝗲 𝗴𝗮𝗺𝗲: While fans are eating junk food while watching the Super Bowl, the players are on a strict diet to ensure exceptional performance on the field. Based on Tom Brady’s diet, players’ meal plan is a high-protein, plant-based diet that excludes gluten, dairy, and alcohol. This demonstrates that fans are not projecting themselves to be athletes while watching sports; it’s solely for entertainment. #SIALParis #SuperBowl2025 #FoodIndustry #Gatherings

𝗧𝗵𝗲 𝘄𝗼𝗿𝗹𝗱 𝗼𝗻 𝘆𝗼𝘂𝗿 𝗽𝗹𝗮𝘁𝗲! 🍱🌏 Are you ready to explore a world of flavors without leaving your city? 👀 “Street food is making a comeback, and traditional street food items are being revitalized with a focus on quality and innovative presentations” - Parthasaradhi Reddy Bokkala 🍜 𝗔𝘀𝗶𝗮 𝗲𝘃𝗲𝗿𝘆𝘄𝗵𝗲𝗿𝗲: Fusion cuisine is on the rise as casual dining is moving away from traditional menus. Instead, restaurants are offering unique flavor combinations. This emerging trend allows consumers worldwide to explore global flavors by incorporating them into their traditional dishes, broadening their culinary horizons. → Food fusion attracts a wider audience and brings cross-cultural understanding and appreciation, giving full creativity to chefs to tell stories of their heritage while embracing global influences. 💻 𝗦𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮: According to Global Data, social media encourages food companies to celebrate different cultures by creating dishes with other type of food in one dish. It plays a major role in this upcoming trend as 𝟭𝟵% 𝗼𝗳 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿𝘀 𝘀𝗮𝘆 𝘁𝗵𝗮𝘁 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗶𝘀 𝗲𝘀𝘀𝗲𝗻𝘁𝗶𝗮𝗹 𝘁𝗼 𝗺𝗮𝗸𝗲 𝗮 𝗽𝘂𝗿𝗰𝗵𝗮𝘀𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻. → In Asia, consumers are seeking out-of-the box dining experiences due to their shifting preferences towards healthier options, which leads to innovative fusion dishes. "Fusion food trends in Asia are a reflection of the region’s dynamic culinary landscape, where traditional and modern influences converge." - Parthasaradhi Reddy Bokkala #SIALParis #Asia #FoodFusion #FoodIndustry

𝗦𝗼𝘂𝘁𝗵𝗲𝗿𝗻 𝗖𝗵𝗶𝗻𝗮: 𝗮 𝗳𝗲𝗮𝘀𝘁 𝗼𝗳 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀 🤝🇨🇳 In recent years, Southern China has gained traction in the food industry due to its growing consumer base, expanding food sector, and evolving market dynamics. From its catering sector to its food manufacturing, the region attracts key players from the local and international industries. 👀 𝗘𝘃𝗼𝗹𝘃𝗶𝗻𝗴 𝗺𝗮𝗿𝗸𝗲𝘁: After a miner setback due to the global pandemic, Southern China rebounded quickly with innovative food models such as prefabricated food and new consumer trends driving demand. The region has an emerging potential due to its food market size being substantial; the food and beverage manufacturing sectors show notable growth after years of recovery in Asia. 🥬 𝗬𝗼𝘂𝗻𝗴 𝗶𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲: Gen Z is a powerful generation, especially in Southern Asia where it redefines consumption patterns. Immersive experiences, quality, and sophistication are the main priorities of young consumers which are shaping the catering and food industry. → Fresh, premium products and new dining experiences offer international food brands new opportunities to enter the market and diversify their offerings. Innovative packagings are also key for this generation as it plays a pivotal role in the food industry. Between innovative and technology packaging, companies cater both environmental and consumer preferences for sustainable products. 🌏 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗿𝗲𝗮𝗰𝗵: Southern China is a large playground for international players due to its growing opportunities. To enter this complex market, companies have to understand both consumer behavior and local competition. → International brands can enter the market by focusing on premium products, embracing sustainability, and offering experiential dining, aligning with consumers' growing preference for these trends. Discover more insights on Southern China’s food market here 👉 https://lnkd.in/guYJXF4h #SIALParis #SIALChina #FoodIndustry #Trends

𝗟𝘂𝗻𝗮𝗿 𝗡𝗲𝘄 𝗬𝗲𝗮𝗿 𝟮𝟬𝟮𝟱, 𝘀𝘁𝗼𝗰𝗸𝗲𝗱 𝗮𝗻𝗱 𝗿𝗲𝗮𝗱𝘆! 🥡🥢 Is the Lunar New Year an opportunity for food companies to solidify their partnerships with suppliers? 👀🥠 "We have partnered with suppliers, and most are supportive of our efforts to keep prices stable. For vegetables, we have contracts and funding with seven key suppliers to ensure that key items such as carrots, tomatoes, cabbage, bitter melon, and cucumbers are priced above the market average" - Nguyen Thi Kim Dung, director of Co.opmart Hanoi The Lunar New Year means ensuring that ingredients for the festivities are abundant each year.🥟 To accomplish this, key industry players in Asia expand their production and increase their inventory while stabilizing prices. 🤝 🍜 𝗙𝗲𝘀𝘁𝗶𝘃𝗲 𝗴𝗼𝗼𝗱𝘀: Since early October, the Hi-tech Organic Vegetable Production and Consumption Cooperative in Dan Phuong District have been expanding their cultivation area for spices, premium vegetables, and leafy greens for the Lunar New Year. → For the Holiday, companies 𝗵𝗮𝘃𝗲 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘁𝗵𝗲𝗶𝗿 𝘀𝘂𝗽𝗽𝗹𝘆 𝗼𝗳 𝗳𝗲𝘀𝘁𝗶𝘃𝗲 𝗴𝗼𝗼𝗱𝘀 𝗯𝘆 𝗮𝗻 𝗮𝘃𝗲𝗿𝗮𝗴𝗲 𝗼𝗳 𝟳-𝟮𝟱% 𝗮𝘀 𝗮𝗯𝗼𝘂𝘁 𝟵𝟬% 𝗼𝗳 𝘁𝗵𝗲𝘀𝗲 𝗳𝗼𝗼𝗱𝘀 𝗮𝗿𝗲 𝗩𝗶𝗲𝘁𝗻𝗮𝗺𝗲𝘀𝗲, especially local agriculture products. By expanding their production, facilities ensure sufficient goods for the festivities. 🍙 𝗠𝗮𝗿𝗸𝗲𝘁 𝘀𝘁𝗮𝗯𝗶𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Representatives from major distributors, such as Saigon Co.op, BRGMart, HaproMart, and Central Retail in Vietnam, have increased their supply inventory by 25-30% compared to Lunar New Year 2024. → Vissan, a leading livestock processing company, has increased output 𝘁𝗼 𝘀𝘂𝗽𝗽𝗹𝘆 𝟭,𝟮𝟬𝟬 𝘁𝗼𝗻𝘀 𝗼𝗳 𝗳𝗿𝗲𝘀𝗵 𝗳𝗼𝗼𝗱 𝗮𝗻𝗱 𝟰,𝟬𝟬𝟬 𝘁𝗼𝗻𝘀 𝗼𝗳 𝗽𝗿𝗼𝗰𝗲𝘀𝘀𝗲𝗱 𝗳𝗼𝗼𝗱 𝘁𝗼 𝗼𝘃𝗲𝗿 𝟭𝟮𝟬,𝟬𝟬𝟬 𝗼𝘂𝘁𝗹𝗲𝘁𝘀 𝗻𝗮𝘁𝗶𝗼𝗻𝘄𝗶𝗱𝗲. 🛒 𝗦𝘂𝗽𝗲𝗿𝗺𝗮𝗿𝗸𝗲𝘁 𝘀𝘂𝗿𝗴𝗲: Like other sectors in the food industry, supermarkets 𝗲𝘅𝗽𝗮𝗻𝗱 𝘁𝗵𝗲𝗶𝗿 𝗶𝗻𝘃𝗲𝗻𝘁𝗼𝗿𝘆 𝗯𝘆 𝗮𝗯𝗼𝘂𝘁 𝟯𝟬-𝟰𝟬% 𝗰𝗼𝗺𝗽𝗮𝗿𝗲𝗱 𝘁𝗼 𝗻𝗼𝗿𝗺𝗮𝗹 𝗹𝗲𝘃𝗲𝗹𝘀, and by nearly 10% compared to last year Lunar New Year. However, supermarkets aim to keep prices stable while increasing promotional offers. 📈 𝗥𝗶𝘀𝗶𝗻𝗴 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀: Local companies are under the spotlight during the Holiday as the Hanoi Department of Industry and Trade encourages the population to buy local products to stabilize the market. #SIALParis #FoodIndustry #LunarNewYear #SupplyChain #Production

𝗡𝗲𝘄𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲: 𝗽𝗿𝗲𝗺𝗶𝘂𝗺 𝗿𝗲𝘀𝘁𝗮𝘂𝗿𝗮𝗻𝘁𝘀 𝗱𝗶𝘀𝗵𝗲𝘀 𝗮𝘁 𝗵𝗼𝗺𝗲! 👀🍜 Fancy restaurants are diversifying their offerings by invading grocery stores’ shelves with premium products. With the 2020 pandemic, the restaurant industry had to find solutions to overcome challenges created by the stay-at-home order. 🍝 As consumers seek higher-quality home-cooked meals, premium restaurants such as Rao's Specialty Foods, Inc., Carbone Fine Food, and Momofuku see this shift in consumer preferences as an opportunity to enter a new market. Their popular menu items are turned into profitable products, providing them a new sales outlet and touchpoint for expanding their customer base. 🥫 From pasta sauces to air-dried ramen, consumers are after a more elevated at-home dining experience, gravitating toward premium, locally sourced, and high-quality products. Restaurants ensure that consumer's favorite dishes are perfectly recreated, from taste to texture, to stay relevant in the competitive food delivery industry. 🍲 With decades of collecting consumer data, premium restaurants can connect with people and generate sales by identifying their needs and wants. Some flavors can be challenging to recreate because the ingredients often need to remain in their packaging for extended periods and might not have the same taste as in the restaurant. #SIALParis #Restaurants #PremiumFood #FoodIndustry