Uni-China Group

In an era where the catchphrase “Expand globally or be left behind” (不出海便出局) resonates strongly, the Campaign China Summit 2025 in Shanghai is set to ignite global ambitions. The summit emphasised achieving success through a “GLOCAL” strategy—winning both locally and globally. Under the theme “Borderless Possibilities: Fuelling Global Expansion, the event kicked off with keynote by ECOVACS ROBOTICS, and featured presentations aimed at equipping marketers with essential insights into industry trends needed to explore vital "borderless possibilities" for international growth. The summit showcases speakers from notable brands, including Amazon Ads (亞馬遜廣告), dentsu China (電通中國), SERES (Huawei’s electric-vehicle partner), XAG (world-leading smart agriculture technology company), SAP, and Mintel (英敏特). For example, Amazon Ads’ innovative advertising solutions have enabled them to penetrate new markets and create additional business opportunities. We were delighted to have our Executive Director and Group Chief Marketing and Digital Officer, Ms Agnes Lung, served as a panelist in the session titled “Bridging the Gap Between Promotion and Demand for Localized Market Success.” Joined by representatives from Kantar Profiles (an international market research firm), XAG, SERES Group, and Plaza Premium Group (global airport hospitality services), this session facilitated a rich exchange of innovative strategies. Participants explored the applications of AI and best practices that leading brands employ to effectively align marketing efforts with local demand. In a world where the marketing landscape in China evolves uniquely, it is common practice to launch products in Hong Kong to gain insights into cultural nuances and consumer behaviour before pursuing global expansion. Premium brands require an “inner port” as a launching pad, and successful localised marketing in Hong Kong can serve as a springboard for entering new markets, such as Southeast Asia. At Uni-China Group, we take pride in our strategic partnerships that enhance our services, a significant asset for brands looking to explore new markets. Recently, we assisted the highly acclaimed CLASSY‧KISS yoghurt (卡士乳酪) in making its grand entrance into Hong Kong as the sole distributor. This trial achieved an impressive 250% sales target within just one year, highlighting significant potential for further global exploration. Looking ahead, we are excited to assist Nongfu Spring (農夫山泉), China’s largest packaged drinking water supplier, in expanding its footprint in Hong Kong. Events like the Campaign China Summit play a vital role in advancing our vision of growth and expansion, enabling us to leverage network in achieving localised market success. These preparations not only enhance brand visibility but also create a more dynamic and responsive approach to global marketing challenges. Congratulations on the successful event! #UniChinaGroup #globalmarket #localmarket

We are delighted to be a part of the #HKRMA CEO luncheon. HKRMA - Voice of Hong Kong Retail is a major retail association dedicated to present a unified voice and enhance the status and professionalism of retail industry. #Retail has been a core business at Uni-China Group, highlighted by our key retail outlets, including the supermarkets '#FRESH' and 'Hong Kong Flavour,' as well as our neighborhood value grocery store, 'U Store’. We appreciate the insights shared by fellow business leaders and speakers, including Mr Daniel Hong, VP of Fintech at Tencent, and Mr Kai Tang from Adyen. We are excited to explore new opportunities and ignite innovative collaborations through future exchanges and gatherings. #UniChinaGroup #CEOevent 

Here’s to a long-term partnership with Link! Thank you for inviting us to the LINK Chinese New Year Celebration & Spring Luncheon. Amidst the vibrant lion dance and captivating performances, the delightful lunch gathering with our friends and partners truly brought us together, setting the stage for a prosperous year ahead. It has been an incredible year with the LINK, filled with successful projects and shared experiences. A special thank you to the team George Hongchoy, Group Chief Executive Officer, Greg Chubb, Chief Operating Officer, and Gary Fok, Managing Director - Leasing (HK), for this wonderful invitation. We eagerly anticipate more exciting collaborations in the future! #UniChinaGroup #LINKReit 

As trailblazers in market revitalisation, we take pride in sharing our insights to inspire a passion for business exploration. Our Chairman, Mr Jackie Ling, was honoured to be featured on Radio Television Hong Kong (RTHK)’s “#一桶金” financial program, where he passionately discussed our devotion to nurture a dynamic market culture and the human touch it embodies. Our innovations extend beyond hardware, such as interior furnishings; they also include groundbreaking operating strategies. Key initiatives include the launch of our e-market and comprehensive overhaul of our CRM system. We are also transforming revitalised assets following our successful market revitalisation, from our advanced cold chain logistics, TAHUHU, to repurposing old industrial buildings into smart mini-storage solutions 24 STORAGE. We invite you to revisit and enjoy the full episode! Date: January 30, 2025 Program: 假日專訪：建華集團凌偉業：街市營運 Link to the interview: https://lnkd.in/gabsyQbd #UniChinaGroup #RTHK #revitalisation #freshmarket 

Instead of just stepping into the new year, we are joyfully running into the Chinese New Year! Embracing the UC spirit of wellnesss, our Chairman Mr Jackie Ling led our UC runners on an auspicious run along the Tsim Sha Tsui Promenade on the first day of Chinese New Year (年初一跑). Everyone was decked out in colourful festive costumes, radiating good fortune, blessings, and luck. This gathering not only aligns with our company culture but also filled us with health and energy, empowering us with the courage and resilience to conquer every challenge in the year ahead. #UniChinaGroup #CNY #UCrunners

The Year of the Snake is here, gracefully slithering into the spotlight and ushering in a season of positive transformation and reflection!   We are delighted to share our heartfelt blessings through this delightful video, celebrating our journey together over the past year. May every moment bring you joy, peace, and inspiration!   Wishing you a prosperous Year of the Snake, filled with wisdom, creativity, elegance, and exciting business ventures.   #UniChinaGroup #ChineseNewYear #恭賀新禧 #蛇躍新程 #萬家喜氣慶豐年

Building on last year's success, our Hong Kong Market (#香港街市), as advocates of home cooking, is excited to launch our campaign “新春家有廚神 廚神 ! 家有 !” once again this year! This vibrant initiative celebrates the joys of home cooking and the importance of cherishing family time together. After a fantastic kickoff with the #名廚賀年菜 event, we are delighted to introduce our next highlight: a lively cooking competition (#民間廚神爭霸戰). This event invites passionate home chefs to showcase their culinary talents, reminding us that the joy of cooking is for everyone. We are proud to feature an incredible lineup of guest judges, including Ms Agnes Lung, Executive Director and Group Chief Marketing and Digital Officer, Uni-China Group; Ms Catherine Wong Pui-yee, Director & General Manager - Extended Business (Hong Kong), Towngas; celebrity chef Ms Christine Kuo (苟芸慧); renowned TV host Chef Christian Yang (楊尚友); Chef Fiona Kwok and Chef Kenneth Loo (四哥) from the Towngas Cooking Centre. This year's contest revolves around a "Chicken" theme, spotlighting culinary creativity. Chicken, a symbol of prosperity and family togetherness, takes center stage with our Health Farm’s (#健康農場) “Wenchang Chicken” (文昌雞) as the main ingredient. The 12 selected finalists crafted dishes inspired by the theme "New Year, Creativity, and Nutrition" at the Towngas Cooking Centre, with the top five winners receiving exciting prizes. Our Chairman Mr Jackie Ling also shared Chinese New Year blessings on-site, adding to the festive spirit. Stay tuned as we share the winning menus on our social media platforms, creating an interactive community for all home chefs to engage and inspire one another. A special thank you to Towngas – Commercial & Industrial, for providing the cooking centre and collaborating with us on this wonderful event! Congratulations to all our winners! May these auspicious dishes bring you abundant luck and joy in the year ahead! #UniChinaGroup #HongKongMarket #HKM #CNY #homecooking 

Congratulations to IAB Hong Kong on its remarkable year at yesterday’s annual general meeting. This meeting brought together digital advocates as a community to celebrate the achievements and collaboratively envision the year ahead. Uni-China Group has been a strong supporter of #digitalisation, embracing innovation across all facets of its business. This year, we are proud to have four delegates serving on IABHK’s executive and working committees. Our Executive Director and Group Chief Marketing and Digital Officer, Agnes Lung, continues her role on the board, bringing along Alex Lee, Head of Digital & Data Analytics; Tiffany Chan, Head of e-Commerce; and Wallace Ho, Head of CRM. Each will contribute their unique expertise to various working committees, helping to shape the future of the digital landscape. As digital marketing evolves at a breathtaking pace, it is essential for every corporation to stay agile, equipped, and ready to share their insights. #UniChinaGroup #dataanalytics #ecommerce #crm

Earlier this month, we had an enriching and engaging discussion with representatives from key departments including the Environment and Ecology Bureau, Agriculture Fisheries and Conservation Department, Food and Environmental Hygiene Department, and the Environmental Protection Department. Our conversation spanned the future development of various industries and provided valuable insights on #sustainability within those sectors. It was a pleasure to host our guests: Mr Tse Chin Wan, BBS, JP, Secretary for Environment and Ecology Ms Young Bick Kwan, Irene, JP, Permanent Secretary for Environment and Ecology (Food) Ms Law Chui Mei, Ivy, Deputy Secretary for Environment and Ecology (Food) 1 Mr Li Sai Lung, Dragon, Political Assistant to Secretary for Environment and Ecology Mr Fu Ka Shing, Jodan, Assistant Secretary for Environment and Ecology (Food)1 Mr Lai Kin Ming, Mickey, JP, Director of Agriculture, Fisheries and Conservation Mr Ng Man Kit, Donald, JP, Director of Food and Environmental Hygiene Ms Wan Gar Ling, Cary, Principal Environmental Protection Officer (Waste Collection & Charging) As a market leader in the fresh food industry since our inception, we greatly value the exchange of ideas and the exploration of opportunities with diverse stakeholders. These discussions not only promote collaboration but also empower us to contribute meaningfully to the growth of society and the industries we serve. #UniChinaGroup #EEB #AFCD #FEHD #EPD #HKGOV #freshfood #HongKongMarket

We are proud to announce that our Bao Dim Sin Seng 15th Anniversary Campaign has received significant recognition at the Yahoo Asia Big Idea Chair Awards, winning the prestigious title of Asia's Best Integrated Solution! This award celebrates marketing excellence that goes beyond the ordinary and is highly regarded in the digital landscape. It is a privilege to share this achievement with the incredible Yahoo team. For 15 years, Bao Dim Sin Seng has maintained its traditional roots, remaining untouched by digital innovation—until now. To mark our anniversary, we launched a campaign that seamlessly blended online and offline elements, crafting a captivating brand story that left our audience in awe. The innovative Yahoo Creative Team employed AI technology to generate dynamic ad visuals and personalised content that resonated deeply. This initiative showcased the power of AI-generated, engagement-optimized premium ads, allowing us to create unique designs that pushed creative boundaries and delivered fresh, diverse visuals infused with a delightful food focus and a personal touch. We also leveraged the Yahoo App’s redemption feature to engage our members in an exciting way, achieving an impressive 98% redemption rate in just three minutes! Our partnership with Yahoo has enabled us to forge deeper connections within our community. Through this collaboration, we amplified our message and created unforgettable moments that genuinely resonate with our audience. A heartfelt thank you to Yahoo for your insights, which were instrumental in making this campaign a resounding success!   #UniChinaGroup #BaoDimSinSeng #BDSS #AI