Living Lab Ventures

On Saturday, December 7, 2024, Bayu Seto, Partner at Living Lab Ventures, took the stage as a speaker at the Indonesia Game Festival (IGF) 2024—a prestigious video game exhibition featuring prominent players from the global and local gaming industry. During his session about “Venture, Finance, and Investment”, Bayu shared insightful perspectives on how Indonesia’s gaming industry is on the brink of becoming a self-sustaining ecosystem. He emphasized that when the industry reaches its optimal potential, it will not only support economic growth but also contribute to national revenue through increased tax receipts. He also mentioned the Indonesian government’s recent initiative to introduce fiscal incentives, including tax holidays and tax allowances, aimed at attracting investors and boosting the productivity of the gaming sector. These incentives are expected to support industry stakeholders, reduce operational burdens, and drive optimal growth, ultimately enabling the sector to make a more significant contribution to Indonesia’s GDP. As one of the Special Economic Zones (SEZ) for the Creative Industry, Sinar Mas Land—through its investment arm, Living Lab Ventures—is committed to driving growth in the gaming industry. We believe in the power of collaboration and are ready to play an active role in nurturing the ecosystem to achieve sustainable growth. At Living Lab Ventures, we’re not just watching from the sidelines. We’re taking an active role in supporting the industry’s development. We’re ready to take risks and chip in to grow Indonesia’s gaming ecosystem. We believe that by working together with the government, industry leaders, and innovators, we can elevate Indonesia’s creative economy to new heights. Curious about what’s next? Visit our website to explore the groundbreaking innovations we’re bringing to life. #LivingLabVentures #SinarMasLand #IGF2024

Building an #ecosystem through #Globalization #Innovation can come from anywhere. With the rise of cloud technologies, we are no longer confined with constraint of geographical boundaries. That means the pool of innovation that available to us has immensely enlarged in the last few years. In Sinarmas Land, we are aggressively looking for solutions that can address city-wide challenges. Through Living Lab Ventures, we tweak / deploy / test / pilot global’s solutions that fit into Indonesian context, effectively making BSD SmartCity a perfect sandbox and landing pad for domestic/overseas startups and established firms to be in one integrated ecosystem. Our global partners have extended our reach to crowdsource our solutions beyond Indonesia. Thanks to singapore’s EDB / ESG / JETRO / AUSTRADE for the collaborations. After successfully built 2 ecosystems (education and digital) in the past, we are committed to build another ecosystem: #healthcare. We believe if this concept works for us, it can be replicated across Indonesia. Please join us in creating Indonesia first #medical precint … From BUMI SERPONG DAMAI, PT TBK BSD City Digital Hub - BSD City Sinar Mas Land to Indonesia …. Thank you CNBC - Indonesia Ade Nurul Safrina Bayu Seto for hosting the conversations

Living Lab Ventures (LLV), the Corporate Venture Capital arm of Sinar Mas Land, proudly announces its strategic investment in Liven, Australia’s leading hospitality and technology platform. This partnership marks the beginning of a transformative journey as Liven enters the Indonesian market, bringing its AI-powered, all-in-one business solutions to Southeast Asia. Liven stands out by connecting real-time operational functions and offering businesses a unified platform that integrates standalone solutions for Customer Relationship Management (CRM), payments, loyalty, and Point of Sale (POS) systems. By addressing operational complexity, reducing costs, and ensuring seamless data flow, Liven empowers businesses to enhance engagement, streamline operations, and drive growth. Grace Wong, Co-Founder & Chief Strategy Officer of Liven said, “With LLV’s investment, we’re not just expanding into Indonesia—we’re building a foundation for the future of business technology across Southeast Asia,” said Grace Wong, Co-Founder & Chief Strategy Officer of Liven. “Indonesia, with its 270+ million population, is critical to our vision of scaling an interconnected, data-driven experience across the region and beyond.” This collaboration builds on LLV’s history of fostering global partnerships to drive innovation and digital transformation. From its alliance with New South Wales’ International Landing Pad program, which provides market entry support for startups between Australia and Indonesia, to initiatives with Japanese startups under JETRO X-Hub Jakarta, LLV continues to strengthen its global footprint. These partnerships reflect LLV’s commitment to bringing transformative technologies and solutions into Indonesia while enabling local businesses to compete on a global stage. Mulyawan Gani, Chief Transformation and Data Officer at Sinar Mas Land, shared, “Living Lab Ventures’ investment in Liven is a strategic step in accelerating Indonesia’s digital transformation. By leveraging Sinar Mas Land’s ecosystem and partnering with Liven, we’re enabling local businesses to thrive and compete globally.” This is just the beginning. With LLV and Liven driving digital transformation, Indonesia’s business ecosystem is set to reach new heights. Learn more about LLV’s global expansions and collaborations through our website. #LivingLabVentures #SinarMasLand #GlobalPartnerships #Liven #DigitalTransformation #Innovation #SmartCities #POS #CRM

On 26th November 2024, Bayu Seto, Partner at Living Lab Ventures, took the stage at the ERIA Digital Innovation and Sustainable Economy Centre (E-DISC) Entreprenova event, sharing insights during the panel discussion on “Venturing Your Business Journey: Balancing Hyperlocal & Global Business Strategies.” This engaging discussion served as a key platform for the ASEAN Startup Ecosystem, emphasizing the importance of fostering a collaborative entrepreneurship mindset. Bayu explored strategies for startups and entrepreneurs to navigate the dual challenges of building hyperlocal relevance while aiming for global scalability—critical aspects of creating sustainable and impactful ventures in today’s interconnected world. The discussion also highlighted Living Lab Ventures' ongoing commitment to supporting market expansion strategies for both Japanese and Indonesian startups. With expertise in facilitating entry into Indonesia and Japan, Living Lab Ventures provides resources, networks, and advisory services to help startups succeed. Through strategic partnerships, cultural insights, and access to regional ecosystems, Living Lab Ventures empowers startups to nail their market expansion and acquire international customers, accelerating their journey toward global success. November also marks Global Entrepreneurship Month, aligning perfectly with ERIA’s E-DISC Entrepreneurship Month Campaign, themed “Think Global”. This initiative aims to empower startups with global ambitions by encouraging knowledge sharing, cross-border collaboration, and attracting early-stage investments to drive sustainable development in the region. As an investment arm of Sinar Mas Land, Living Lab Ventures remains committed to supporting the growth of ASEAN’s startup ecosystem through smart investments, global partnerships, and market access advisory, helping businesses balance their local roots with global aspirations. Let’s inspire the next wave of entrepreneurs to think big, start local, and scale globally! Discover how Living Lab Ventures supports startups in going global by exploring our initiatives on our website. #GlobalEntrepreneurshipMonth #LivingLabVentures #SinarMasLand #ThinkGlobal #StartupEcosystem #ASEANStartups #HyperlocalToGlobal

Earlier this month, we had the privilege to participate in D-Futuro Summit, Indonesia's premier event dedicated to tech and science innovations. With the theme "Guarding Today, Guiding Tomorrow," the summit emphasized our shared responsibility to safeguard the present while envisioning a brighter future. Bayu Seto, Partner at Living Lab Ventures (LLV), delivered an inspiring session on building a business legacy that lasts through generations. At Sinar Mas Land, we believe in endless progress—a future fueled by knowledge, technology, and innovation, all for the greater good. As the corporate venture capital arm of Sinar Mas Land, LLV empowers startups with funding, expertise, services, and ecosystem support to scale their businesses and compete globally. Leveraging the vibrant township ecosystem of BSD City, LLV focuses on driving economic growth through four key sectors: healthcare, education, digital, and creative economy. Through smart investments and strategic partnerships, our mission is to create a lasting impact by blending lessons from the past with today’s innovations, ensuring a better tomorrow for generations to come. Visit our website at livinglab.ventures to learn more about our portfolio and latest initiatives. Discover how we’re shaping the future! #DFuturoSummit #LivingLabVentures #SinarMasLand #InnovationForGenerations #TechForGood #SmartInvestment #FutureReadythrough

We are honored to be recognized as the "Best Venture Capital Top Player Of The Year" at the Road to CNBC Indonesia Awards 2024 Best Telco, Digital, and Venture Capital. This award reflects Living Lab Ventures' role as a catalyst for innovation and a driving force behind Indonesia’s digital economic acceleration amid global transformation. As the corporate venture capital arm of Sinar Mas Land, LLV empowers startups with funding, expertise, services, and ecosystem support to scale their businesses and compete globally. Leveraging the vibrant township ecosystem of BSD City, LLV focuses on driving economic growth through four key sectors: healthcare, education, technology and creative economy. Our commitment to sustainability is anchored in four strategic pillars: Investment, where we provide funding to empower startups in their growth journey; Venture Building, through which we offer guidance and resources to help startups scale and succeed; Market Access Advisory, enabling startups to navigate and expand into new markets effectively; and Global Partnerships, fostering collaborations that bridge local and international opportunities to drive innovation and economic growth. LLV continues to create new economic opportunities for Indonesia by leveraging global partnerships and innovative approaches. Our strategic collaborations with the New South Wales Government, Japan, and ASEAN countries serve as a testament to our efforts in enabling local startups to expand internationally while attracting global companies to Indonesia. Thank you to our ecosystem, partners, and startups for being part of this journey! Together, we are shaping the future of Indonesia’s economy. #LivingLabVentures #CNBCAwards2024 #InnovationCatalyst #SmartCity #GlobalPartnerships #SinarMasLand

Get ready for Day 2 of the DNA Leadership Summit 2024! Tomorrow, we’re diving into how the Biomedical Hub at BSD City is building healthier communities and driving innovation in healthcare, education, and the digital and creative economy. Join us from 15:30 to 16:00 PM to hear from Mulyawan Gani, as he shares insights on Transforming Health in Urban Communities and the powerful role of the Biomedical Hub in supporting health-focused startups and biomedical research. Discover how this dedicated space provides valuable resources and collaborative opportunities for startups, researchers, and investors. See you there for an impactful day dedicated to building healthier communities!

Day 1 of the DNA Leadership Summit 2024 was a powerful start! Sinar Mas Land, through Digital Hub and Living Lab Ventures, welcomed over 1,500 leaders, entrepreneurs, and innovators to BSD City. Our Partner, Bayu Seto, captivated audiences with his session on the role of partnerships in today’s digital economy, highlighting how cross-border collaborations drive sustainable innovation. Adding to the excitement, Widyasari Prasetyo, our VP of Incubation & Partnership, shared strategies for scaling innovations to fuel business growth. Thank you everyone who joined us for an incredible Day 1. Stay tuned for more highlights!

Innovating for Growth at the DNA Leadership Summit! Widyasari Prasetyo (VP of Incubation & Partnership at Living Lab Ventures) will be sharing insights on scaling innovations to drive business growth. Alongside moderator Sirly W. Nasir (Founder & CEO, SWN PR & Advisory), they will explore strategies for fueling sustainable and impactful initiatives Join us in creating the next wave of innovations! DNA Leadership Summit 🗓: 14 November 2024 🕒: 15:30 - 16:00 📍: BSD City Marketing Office For more information and the full list of speakers, visit dnasummit.id Get your tickets now and secure your seat: https://lnkd.in/gp2tJM2x See you today✨ #LivingLabVentures #DNALeadershipSummit #SinarMasLand #Innovation #Leadership #Networking #VentureCapital

Just 2 Days Until the DNA Leadership Summit 2024! The DNA Leadership Summit 2024 is almost here! Join us on Thursday and Friday, November 14-15, at the BSD City Marketing Office for two days of inspiration, growth, and impactful connections. Living Lab Ventures is thrilled to feature leaders from our portfolio and our very own Bayu Seto, Partner at Living Lab Ventures. He’ll share his perspective on LLV’s approach in economic creation and global partnerships. Joining them are visionary voices from our portfolio companies to discuss about How Education is Adapting to Digital Marketing Trends: 1. Edho Zell, CEO of Social Bread Indonesia,  2. Mandy Purwa Hartono, Chief Marketing Officer at Purwadhika Digital Technology School This summit offers valuable takeaways and practical advice to fuel your journey 👉 For more information and the full list of speakers, visit dnasummit.id. 🎟 Get your tickets now and secure your seat: https://lnkd.in/gp2tJM2x Let’s shape the future of business together—see you at the summit!