ADAMA Ltd.

As the sugarcane industry faces increasing challenges and opportunities, we are proud to be at the forefront of developing tailored solutions that support growers. 🌾 📷 This week on #PhotoFriday, we look back at our ADAMA Brasil team's time on the road, connecting with over 250 factory team members, specialists and researchers during seven engaging events across Minas Gerais, Goiás, São Paulo and Mato Grosso do Sul. In our final ‘A New ADAMA in Sugarcane’ event in Rio Verde, we brought innovative crop protection solutions to life with live field demonstrations that showcased how we’re helping the sugarcane industry grow sustainably and effectively. Special thanks to attendees Fábio Henrique Gentil Carvalho, FELIPE CARVALHO RIBEIRO, Jose Luis Boin Menossi and Estevão Barra Bernardes, as well as sponsors Raphael Malandrino and Vinícius Scandolara Boleta. We’re grateful for the opportunity to collaborate with dedicated growers and experts who continuously push the boundaries of what’s possible. 🌱 #SugarcaneSolutions #CropProtection #AGTech #AGLeadership

🌶 Chilli is a major agricultural export for India, contributing to 38% of total spice exports and 31% of foreign exchange earnings. Which is more reason chilli growers should be on #PestWatch for Thrips parvispinus—also known as Black Thrips. Here’s why it matters: 💡 Black Thrips are supposedly linked to upsurge of diseases such as Anthracnose and Powdery mildew, as Thrips are known to predispose the fruits to secondary infection. 💡 This pest can weaken the fruit, making it more susceptible to these diseases, causing further damage to crops. 💡 Andhra Pradesh, with its chilli-producing districts of Guntur, Prakasam, Krishna and Kurnool, accounts for 92% of the state's chilli production. 💡 Black Thrips feed on tender flowers, causing large scale shedding of flowers, stunting and malformation of fruits and fruit drop in chilli, leading to severe yield loss. For growers who believe their crop is threatened by Black Thrips, it is critical to take action to manage the spread of this pest. We are committed to providing innovative crop protection solutions to protect both growers’ livelihood and valuable export markets like chilli that are enjoyed around the world. 🌍 What strategies have you found most effective in managing pests like Black Thrips in chilli crops? Share your insights in the comments below! 👇

Launching new products in the US and Europe requires more than just innovation—it demands strategic marketing, strong partnerships and a deep commitment to listening, learning and delivering. 💡 AgriBusiness Global recently interviewed Jake Brodsgaard, our EVP of North America, and Sergio Dedominici, our Senior Vice President of Europe, Africa and Middle East, about this topic. “We address the challenges head-on by educating growers on the science-based benefits of crop protection and ensuring our solutions are both safe and effective,” says Jake Brodsgaard. This proactive approach enables us to stay agile and responsive to market shifts and evolving regulations, helping growers navigate these changes with confidence. Key Takeaways for Growers: 🔹 Stay ahead of regulatory changes with cutting-edge products that meet evolving standards. 🔹 Build strong relationships with ag retailers and distributors to ensure a steady supply chain. 🔹 Embrace integrated pest management (IPM) to reduce environmental impact and improve crop health. Read more about how we are revolutionizing crop protection across the US and Europe: https://bit.ly/4i2CYEV Our commitment is clear: We listen to growers, learn from industry shifts and deliver results that ensure long-term success. Together, we’re growing a more resilient agricultural future. 🌱 #CropProtection #FarmersFirst #InnovationInAg #ADAMAEducation #ListenLearnDeliver

The Adelaide Hills region in South Australia is known for its picturesque landscapes and thriving agriculture. From cereals and pulse crops to oilseed rape, the region is a hub of thriving farmland—making it the ideal location for this week’s #PhotoFriday 📷 These snapshots are from ADAMA Australia, who hosted over 110 agronomists in Murray Bridge and Strathalbyn for their annual Pre-Season Updates and Solutions Site Tours. Special thanks to André Sabeeney and Bevan Addison for sharing valuable insights on topics including resistance management, optimizing chemistry, biologicals, fence line spraying and the latest products. We love taking opportunities to listen and learn from experts in the field so we can do our part in delivering tailored solutions that support growers globally 🌎. What strategies do you think are most effective for tackling resistance management? Let us know in the comments below 👇

💡 We are committed to our Listen, Learn, Deliver promise to growers. This means we meet with farmers in the field, learn about their regionally unique challenges and opportunities and deliver tailored solutions that advance innovation and yield potential. 🫐 📸 What better way to uphold this promise than a 1,200-hectare field tour deep in the heart of berry country in Michoacán and Jalisco, Mexico. This week’s #PhotoFriday shows farmers and industry experts—like Dr. Ángel Rebollar, a leader in berry production—putting their heads together to tackle challenges like drought and climate change. The tour was a big success and generated many key takeaways, such as the importance of proper stress management to keep yields strong, even in the toughest conditions. 🌱 What are some best practices farmers and industry experts can use to promote sustainable growth? Let us know in the comments below 👇

🌱 What is Sphenophorus levis? While it might sound like another scientific term, for sugarcane growers in Brazil, it represents a relentless pest that can devastate entire fields. In this 🌎 #ADAMAAroundTheWorld feature, ADAMA Brasil is sharing moments from a recent gathering in Dourado, São Paulo, where 30 leaders from Brazil’s leading sugarcane mills and cooperatives came together. The event highlighted our ongoing commitment to listen and learn about the regional challenges facing growers and deliver innovative solutions in support of the Brazilian sugar-alcohol sector. What are the biggest pest challenges facing growers today? Let us know in a comment below 👇 #ListenLearnDeliver #SugarcaneSolutions #AgInnovation

🌍✨ Science helps us uncover the mysteries of our natural world, driving advancements that elevate our quality of life. But can it also lead the way to a sustainable future? Celebrated every November 10th, World Science Day for Peace & Development highlights just that—science’s essential role in fostering sustainability. Every innovation begins with the dedication of our global network of labs and researchers, who work tirelessly to ask the right questions, learn from field insights and harness cutting-edge technology to deliver impactful solutions. With countless lab hours devoted to creating practical tools, we’re not just advancing agriculture—we’re advancing sustainability. From reducing environmental impact to meeting development goals, our science is paving the way for a resilient future. What are some other ways science can positively impact agriculture and sustainability? Let us know in the comments below 👇 #WorldScienceDay #AgInnovation

🚀 Exciting News! We are pleased to announce the grand opening of our state-of-the-art chloralkali production facility. This plant will support the global supply of Captan and Folpet, two essential fungicide active ingredients used by growers around the globe. Just recently, both Captan and Folpet were renewed in Europe for another 15 years—underscoring their continued importance in the crop protection industry. "This new facility strengthens our independence and reliability in chlorine production while providing a major capacity boost. The advanced technology allows us to produce chlorine up to 40% more efficiently, reducing energy consumption and ensuring a safer, more sustainable process," said Hadran Olami, our Head of Global Manufacturing. Read the full press release 👉 https://bit.ly/4fgukAW #CropProtection #AgInnovation #EUAg #Captan #Folpet #FungicideSolutions

📷 Last month, the ADAMA Brasil team visited the Araguaia Valley in Goiás, Brazil! 🧑🌾🌿 Once known for its expansive cattle grazing lands, this fertile region—with its rich soil, ample water resources and tropical climate—is evolving into a vibrant agricultural hub. We witnessed first-hand the transformation taking place in the region, as cattle farming gives way to a rich tapestry of soybean, corn, cotton, bean and rice crops. Meeting with local growers gave us valuable insight into their challenges, opportunities and vision for the future. This experience deepened our commitment to delivering the best solutions that support growers worldwide. 🧑🌾🌎 #AgInnovation #PhotoFridays

🌍 Can you guess what the two largest pumpkin-producing countries in the world are? China 🇨🇳 (9 million tons annually) India 🇮🇳 (5 million tons annually) Together, they produce nearly half of the world’s pumpkins! This industry is both challenging and rewarding. Managing pests and diseases, coping with unpredictable weather and working within a narrow selling window (October to November) requires significant dedication and effort. 🌾 With the US pumpkin market alone valued at $200 million annually due to the peak in demand in October for Halloween 🎃, the global impact of this industry is undeniable. To all the pumpkin growers out there, thank you for your hard work and contributions to the global market! #PumpkinGrowers #ThankYouFarmers #HarvestSeason