BLEND Localization

Ramadan Mubarak to everyone celebrating! Wishing you a meaningful holiday from BLEND 🙏

On top of being named in BLEND Localization's #Localization Hall of Fame 2024, I got a great t-shirt to show off! Thank you Corinne Sharabi for both the opportunity and the shirt ⭐🤓 When I started working in the field three years ago, I didn't think I'd be able to boast big projects this fast. Thank you to my colleagues at Kaffekapslen for believing in #L10n and understanding how important it is ☕ A particular shout-out to Gitte Borgholm Knudsen, my manager and the head of Brand and Content, and Anders Arnfast, EVP Commerce, for supporting me in these ventures 🙌 (Edit: And thank you Julia Ustianowska, our SoMe Manager, for the picture! 🤗)

Sincere Thanks to the BLEND Localization team for featuring me on their podcast. I truly enjoyed our discussion about LangOps and sharing my perspective on the future of our industry. Thank you Yoav Ziv for the thoughtful questions that allowed me to reflect on pivotal moments in my professional journey and articulate the vision that drives my work at the LangOps Institute. Grateful for the opportunity to contribute to this important discussion and to connect with forward-thinking professionals. Looking forward to collaborating in shaping the future of our field together. #LangOps #LanguageIndustry #Innovation #ProfessionalGrowth #Translation #Localization #Globalization #LanguageFramework https://lnkd.in/g4D-h8UK

“I’ve led multinational teams throughout my career, but BLEND Localization is different. Here, diversity isn’t just a checkbox; it’s our greatest strength. It’s what makes us who we are—it’s the essence of BLEND," says CEO Yoav Ziv of our portfolio company, BLEND Localization. Yoav stepped into his CEO role at BLEND with over 30 years of experience in disruptive industries. From this experience, he shares, "You learn to see disruption as an opportunity rather than a threat. And BLEND is perfectly positioned to emerge as a winner in its own industry disruption." What’s next for BLEND Localization? "We can serve virtually every segment—everyone needs localization. But when you take a closer look, it's clear that tech is a rapidly growing segment for us, especially with Gen-AI companies seeking to integrate our services as a verification layer for their offerings. This trend is accelerating, and I believe it’s set to become the next big thing.” Watch Yoav talk about leading BLEND through its next chapter of growth and industry disruption, here —> https://bit.ly/4i8aRDA Hila Shitrit Nissim

We had so much fun partnering with Envy and Cato Networks yesterday to host a no-fluff, all-value B2B marketing event in Tel Aviv. Our CMO Hila Shitrit Nissim joined Cato Networks' Natascha Riegger on stage to discuss the power of localization, showing its real-world impact on Cato Networks' marketing efforts. Localization has never been more important to B2B marketing as it is today, with hyper-personalized ads, ABM marketing, and rapid content creation on the rise for global brands. Shoutout to all the amazing speakers 👏 Eden Bidani, Danit Ben Simon, Natascha Riegger, Eytan Buchman, Joanna Braunold, Ohad Pollak, Hila Shitrit Nissim, and Billy Cina

🎙️ Our new season of the #LocalizationLeaders podcast is here! Tune in for our CEO Yoav Ziv's conversation with Pascale Tremblay, localization operations expert and Chief Growth Officer at LangOps Institute. Catch the full episode here: https://lnkd.in/dQ62fWsn

Our CEO Yoav Ziv joined BLEND at a time of profound industry-wide change. But it's not the first time Yoav has witnessed and navigated such a significant disruption 💡 Watch the Leadership Series to get to know Yoav, his perspective on where the localization industry is headed, and how he's taking BLEND into its next chapter of growth: https://lnkd.in/eAmEWDBD

Localization as we know it will never be the same. Learn how the right AI can help you merge your content and translation processes into one seamless workflow and cut over 50% of translation costs 👇

Localization isn't just about translating content ➡️ It’s about designing seamless global experiences at scale.  Our new eBook teaches you how to adopt a LangOps mindset so you can confidently integrate AI into your content-translation workflow — helping your business translate more, spend less, and scale faster. Download our free eBook: https://hubs.la/Q037vNcr0