Peoplr

Our good friends and partners Dolphin{anty} (https://lnkd.in/gCGiX7x9) have launched a promotion with double benefits! Every second and fourth month of subscription will be free from July 17 to July 31. You pay for one, and get 2 times more! To participate, you need to: ✔️ Be a new Dolphin{anty} user or have not had a subscription for Base plans or higher for more than 3 months.  ✔️ Pay a subscription of 1 month for Base tariffs and above. ✔️ Write the code word 1=2 on the site to the support staff or in the tag @Dolphin_PR. After that you will be credited with a bonus month of the tariff you bought! You can save a lot of money and get an antique for several months at once🔥 And a personal bonus from us: 20% discount on the first payment using promo code LIKWID

Big update from Dolphin{anty} Recently, Dolphin team (https://lnkd.in/gCGiX7x9) released a cool update and the main feature in it became - folders! Now there is no need to dig through an endless number of profiles in search of “the one”. Just put everything in folders and it's done! And the coolest thing is that folders are available from the Free tariff. Which means that everyone can use it🔥 This will make things very easy, especially for those who work with a lot of projects. So fly in and test it out! And if you decide to buy additional profiles, use my promocode LIKWID for 20% discount.

AI & SDRs: Balancing efficiency #ArtificialIntelligence (#AI) now is a must. However, as we integrate AI more deeply into our processes, particularly in automating conversions to Sales Development Representatives (#SDRs), critical questions about its impact on empathy and the human element in sales arise. The empathy gap A major hurdle with AI in sales is its possible impact on empathy. AI, proficient in data analysis, falls short in grasping human emotions, creating an "empathy gap." This gap may render interactions efficient yet impersonal, risking the essential trust and connection with clients. The risk of over-reliance As businesses increasingly rely on AI for sales tasks, there's a risk that the art of human conversation and connection could be devalued. This over-reliance on AI can lead to a homogenization of customer interactions, where the unique needs and concerns of each individual are not fully addressed The importance of human SDRs SDRs are key to the sales process, serving as the crucial link between clients and solutions. Their skill in empathizing, building rapport, and grasping emotional nuances cannot be replicated by AI. When we prioritize automation over these human abilities, we risk diminishing the unique, personal connection that defines effective sales. This stance isn't against AI but urges a rethink of its use and effects. AI could significantly aid sales, yet it mustn't overshadow the human aspects vital to sales success. Moving ahead, it's crucial to: - Elevate empathy and human connection within our sales approaches. - Apply AI carefully to augment, not replace, human engagement. - Focus on SDR training that boosts emotional intelligence and social skills. Balancing technology and human touch in sales is nuanced. It demands dedication to empathy, customization, and authentic connections. This is a call to consider how AI can complement, not undercut, the invaluable contributions of human SDRs.

🚫 Why #coldcalls don't work in today's world The traditional cold call approach has lost its effectiveness. Consider these insights to understand why: 1️⃣ Interruptive nature: Did you know that 90% of buyers say they never respond to cold outreach? Cold calls disrupt busy schedules and often catch prospects at inconvenient times, leading to frustration rather than interest. 2️⃣ Lack of relevance: Without prior research or understanding of a prospect's needs, cold calls often fail to resonate. According to research by LinkedIn, 76% of buyers prefer vendors who demonstrate a clear understanding of their business challenges. 3️⃣ Limited reach: In an age where email, social media, and other digital channels offer more efficient means of communication, cold calls represent a narrow approach. LinkedIn reports that 78% of social sellers outsell peers who don't use social media. 4️⃣ Building trust takes time: Establishing trust is essential for successful sales. 60% of buyers will engage with sales professionals who provide insights or knowledge about their industry. Instead of relying on outdated methods, modern sales professionals are turning to strategies like personalized email outreach, social selling, and content marketing to engage prospects authentically and build lasting relationships. #Sales #ColdCalls #ModernSales #RelationshipBuilding #DigitalMarketing

How many LinkedIn meetings do you need per month to boost your sales? In the quest for higher sales and business growth, understanding your conversion metrics is key. If you're wondering about the optimal number of meetings your company should schedule to boost sales, here’s a straightforward approach that can illuminate your path forward. First, identify your monthly sales target. Let’s say, you aim for 5 sales a month. Now, delve into your conversion rate – the percentage of meetings that result in a sale. If your data shows a conversion rate of 10%, this becomes a vital piece of your puzzle. Here’s why: With a 10% conversion rate, to achieve your goal of 5 sales, you actually need to set up more than 50 meetings a month. This number is a direct reflection of your conversion efficiency and your sales targets. So, how can you figure out how many meetings your company needs? It starts with tracking conversions: 1️⃣ Define what a successful conversion looks like for your business. Is it signing a contract, making a purchase, or something else? Make sure your goals are specific and measurable. 2️⃣ Use third-party analytics platforms to track conversions accurately. By monitoring user interactions, you can attribute sales back to your LinkedIn efforts. 3️⃣ Regularly review your conversion data to identify patterns and areas for improvement. Are certain types of meetings leading to higher conversion rates? 4️⃣ Use insights from your conversion tracking to refine your LinkedIn outreach strategy continuously. Experiment with different messaging, targeting options, and call-to-actions to maximize your sales potential. But, we understand that setting up meetings can be challenging. We’re here to help you streamline the process, ensuring that you meet your required number of quality meetings, propelling your sales figures to new heights. #MeetingPlanning #LinkedInAppointmentSetting #BusinessGrowth #SalesStrategy

Has the traditional sales script flipped? #LinkedIn now emerges as the vanguard of a significant paradigm shift. This isn't just about changing tactics; it's about rethinking the essence of selling itself. From a world of aggressive pitches and unsolicited messages, we're moving towards a landscape that prioritizes personalized, friendly interactions. Redefining selling: insights The aggressive sales strategies of yesteryears are yielding to a more nuanced approach, underscored by LinkedIn’s own report, which reveals that 44% of salespeople are now prioritizing relationship-building over direct selling. Evidence-based strategies for sophisticated selling: Listening leads to insights: Harvard Business Review highlighted that top sales professionals spend 60% more time on pre-call research than their counterparts. This preparation enables a deeper understanding of potential clients' needs and challenges. Educate: 70% of B2B buyers fully define their needs through content before engaging with a sales representative. Sharing industry insights, research findings, or case studies positions you as a thought leader and a consultative partner rather than a traditional salesperson. Customization: 91% of consumers are more likely to shop with brands that recognize, remember, and provide relevant offers and recommendations. Translated to LinkedIn, this means personalized messages based on shared experiences or interests lead to a 50% higher response rate. The long game: The Nurtured Lead Approach by Marketo shows that nurtured leads produce a 20% increase in sales opportunities versus non-nurtured leads. Regular, value-added follow-ups that respect the prospect's timeline and interest areas cultivate trust and demonstrate long-term commitment. Soliciting feedback: 92% of #B2B buyers are more likely to purchase again if companies actively solicit and act upon their feedback. This feedback deepens professional relationships by showing genuine care for client needs and experiences. Stay tuned, yours, Peoplr :)

Excited to share new piece on CEOWORLD magazine about how Peoplr & our CEO Alex Milman-Blum redefining #CustomerDevelopment. Check the article here: https://lnkd.in/dg6_7UHy

#Followups on #LinkedIn: How to avoid annoying people? Navigating the landscape of LinkedIn requires more than just connecting with professionals; it demands a strategic approach to following up. But how does one tread the fine line between persistent pursuit and perceived pestering? Insights into the dynamics of follow-up Effective follow-up is an art form in itself - it’s about making meaningful connections, not just adding numbers to your contact list. Over 60% of professionals feel overwhelmed by the number of follow-up messages they receive, highlighting the need for a more thoughtful approach. Guidelines for non-intrusive follow-ups: The golden window: Timing can significantly influence the receptiveness of your message. Strike a balance by allowing a period of one to two weeks following your initial contact. Insights from social communication studies suggest this interval respects professional boundaries while keeping the conversation relevant. Add value: Shift the narrative from what you can gain to what you can offer. Enhance your follow-up with resources, insights, or introductions that benefit your recipient. Craft with care: Tailor each message to reflect the recipient’s interests, challenges, and recent activities. Personalization is about weaving context and relevance into your communication. Echo past exchanges: Referencing prior discussions or shared experiences can reignite interest and establish common ground. This tactic strengthens the relational thread. Recognize when to retreat: If multiple attempts yield no response, respect their silence as a boundary. This discretion not only preserves professional dignity but also leaves room for future opportunities. Beyond the message: Interact with their content through thoughtful comments and shares. Genuine endorsements can demonstrate your support for their skills. Share content that aligns with their interests or industry trends to spark organic interactions. Boost your LinkedIn follow-up strategy with #Peoplr, your partner in #leadgeneration, transforming every connection into a potential opportunity :)

Understanding and integrating customer feedback is a cornerstone of success. This process, known as #CustomerDevelopment enhances product-market fit and influences the overall lifecycle of software products. First things first Customer development is a systematic approach to building a deep understanding of customers' needs and preferences to ensure the product being developed aligns perfectly with market demands. This iterative process involves extensive customer interviews, feedback sessions, and continuous product adjustments based on real user insights. Its impact on software development: - Early feedback, better products: Dropbox employed customer development by releasing a simple video demonstrating its product concept before the actual development. The overwhelming response helped shape the product's direction, leading to its market success. - Cost reduction and efficiency: By incorporating customer development, Airbnb was able to identify key features that were lacking and improve upon them, leading to increased user satisfaction and reduced churn. Early customer feedback can significantly reduce development costs by focusing efforts on features that matter the most to users. - Building customer loyalty: Adobe’s shift to a subscription-based model with its Creative Cloud services was a result of listening to customer needs. This pivot not only increased their market share but also built a loyal customer base due to the perceived attention to user feedback. Integrating Customer Development into software projects The integration of customer development into software projects should be systematic and continuous. This involves: - Setting up a feedback loop: Establish channels for constant communication with your customers (surveys, interviews, user testing sessions). Iterative development: Implement agile methodologies that allow for regular iteration of your product based on customer feedback. - Cross-functional teams: Ensure that teams across your organization, from development to sales, understand and utilize customer insights to inform their decisions. In the end, it's the customer's voice that will determine your product's success.

🚀 $15 million-worth leads in 2 years: Our journey with Schneider Electric and Peoplr Thrilled to share a monumental success story from our collaboration with Schneider Electric. In just two years, we've transformed challenges into remarkable achievements, racking up leads worth over $15 million! Challenge faced: In an environment where closing deals could stretch from 1 to 3 years, combined with the frequent shifts of decision-makers in large companies, Schneider Electric was in search of an innovative solution. Strategic turnaround with Peoplr: Our journey began with enhancing brand visibility through strategic banner ads, paired with leveraging the influential presence of the Vice President on LinkedIn. This foundational move amplified credibility and spotlighted the brand. The real game-changer was our personalized outreach campaign on LinkedIn. By identifying and engaging key decision-makers with tailored messaging, we not only refined Schneider Electric's brand image but fostered significant connections. To keep the momentum, we optimized LinkedIn profiles of potential clients, maintained an active posting schedule, and orchestrated strategic follow-ups, including exclusive event invitations. Furthermore, we tackled the industry's high turnover by continuously updating our CRM, ensuring we're always in tune with the decision-making landscape. Remarkable Outcomes: Network Expansion: From 2,000 to 14,000 LinkedIn connections, supplemented with an enriched contact list. Engagement Surge: Notable increase in interaction, with posts receiving over 50 likes on average and significant event participation by decision-makers. Financial Impact: Spearheaded opportunities surpassing the $15 million mark. Content and Profile Visibility: Saw a drastic increase in post views and daily profile visits, enhancing overall brand presence. This approach not only shortened the sales cycle but also led to a significant uptick in revenue. This transformation underscores the power of strategic LinkedIn use, profile enhancement, and diligent contact management. #SchneiderElectric #Peoplr #LinkedInSuccess #SalesStrategy #BusinessGrowth