BigBrandTheory

Trend Micro Takes Over LA Airport! Our latest #SecurewithTrend campaign is making waves, welcoming thousands of visitors heading to Amazon Web Services (AWS):reInvent. If you’re at LAX, you simply can’t miss it. This campaign was designed with a bold vision: to showcase how #TrendMicro empowers enterprises and leaders to dream big with #AI without the fear of threats holding them back. From the moment you step into the airport, the Trend "T" symbol takes center stage, representing simplicity, scalability, and security. It’s a beacon of trust in a world of unlimited possibilities—and we’re here to secure every step of the way. The heart of the campaign lies in its powerful, straightforward messaging: #ImaginewithAI. Secure with Trend and many more extensions. A huge thank you to our amazing client at Trend Micro for trusting us with this opportunity and sharing the vision for this impactful campaign Dhanya Thakkar Tanya Leeson Stani Papallo This effort wouldn’t have been possible without the hard work and creativity of the BBT team behind it. A big shoutout to Kalpesh Devrukhkar vaibhav panchal @dinesh Santosh Thota #branding #aws

Perspective!!!

Design is more than just aesthetics, it’s a way to express ideas and inspire change!🎨🖍️ If you’re a tenacious graphic designer with a flair for bespoke creativity and 2 years of experience, we want to hear from you💯 Join a team that values innovation, collaboration, and boldness in every project🔥 Ready to make your mark? Drop your portfolio at info@bigbrandtheory.in✉️ (Hiring, Design, Passion, Team Building, BBT, Branding, Innovation)

Reflecting on our journey with ThePahadiStory and the launch of Masala Chai, it's clear that great design is more than just aesthetics - it's about storytelling that resonates with the heart of the consumer. At Big Brand Theory, we believe in creating powerful narratives through design, where every element, from fonts to illustrations, becomes a piece of the larger story. Our collaboration with The Pahadi Story, led by the inspiring vision of Shweta Shah, is a testament to how thoughtful, culturally-rooted, and visually striking packaging can transform a product's presence in a crowded market. This is the kind of impact we strive for with every project -𝐝𝐞𝐬𝐢𝐠𝐧𝐬 𝐭𝐡𝐚𝐭 𝐝𝐨𝐧'𝐭 𝐣𝐮𝐬𝐭 𝐬𝐭𝐚𝐧𝐝 𝐨𝐮𝐭 𝐛𝐮𝐭 𝐚𝐥𝐬𝐨 𝐬𝐭𝐚𝐧𝐝 𝐟𝐨𝐫 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠. We're proud of this journey and eager to help more brands tell their unique stories. Here’s to many more such successes!

🚨Check out our latest series🚨 One thing that defines our culture is our commitment to embracing the diverse perspectives within our team. We believe that creativity flourishes when everyone’s unique voice is heard and valued. In our latest installment of the 'Meet The Designers' series, we had the pleasure of speaking with Swarali Shinkar, one of our talented designers, to delve into the sources of her creative inspiration. Her insights into what fuels her creativity are not only inspiring but also a testament to the power of innovative thinking. Come explore her story and gain a fresh perspective! #Branding #Design #Creativity #Inspiration #BBT

𝐓𝐫𝐮𝐞 𝐥𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 𝐠𝐨𝐞𝐬 𝐛𝐞𝐲𝐨𝐧𝐝 𝐬𝐞𝐭𝐭𝐢𝐧𝐠 𝐠𝐨𝐚𝐥𝐬. It’s about shaping the narrative, driving innovation, and creating a lasting legacy. It's the resilience to push boundaries and the innovation to turn ideas into reality. This is the mindset that powers our team. With resilience, innovation, and a shared purpose, the BBT way is about more than just achieving results. Together, we’re not just chasing benchmarks, we’re redefining them, leading the way with purpose and unrelenting momentum. #Leadership #Transformation #Collaborate #RedefiningSuccess #TeamSpirit #GoalSetting

How do you define design? For some, it’s creativity. For others, it’s artistic freedom. But when we posed this question to our founder, Pravin Shah, his answer was both simple and profound: Design is responsibility. Here’s a glimpse into how Pravin and our team at BBT embody this ethos in everything we do. But we’re curious- what does design mean to you? #Brand #Design #Creativity

🌍 Could travel unlock design secrets? ✈ Our BBT team recently had the opportunity to explore this intriguing idea during an inspiring session with Rajesh Bhargavi Krishna, co-founder of Multiple Avenues. As an architect with a deep passion for exploration and travel, Rajesh revealed the powerful synergy between design and the spirit of adventure. Through engaging stories, thought-provoking questions, and shared experiences, we uncovered a surprising truth: curiosity is the common thread that ties both travel and design together. Here are three key takeaways that left a lasting impression on us—and we’re excited to share them with you: 1. The world is your classroom: Don’t let four walls confine your learning. Embrace exploration, study beyond the obvious, and most importantly, unlearn what you think you know. 2. Question everything, even the familiar: Why is a chair shaped the way it is? Why do some homes have countless windows while others have just a few? The answers may lead you to unexpected insights. 3. No question is too big, too small, or too silly: The key is having the courage to ask and explore the unknown. Here’s to more insightful sessions, unlearning, continuous growth, and endless discovery! 🌟 Pravin Shah Vaibhav Panchal Kalpesh Devrukhkar Daksh Kumar Mandar Nene Radhika Bhagat Swarali Shinkar Ninoshka Mascarenhas Shreya Mishra Gaurav Saklani #DesignAndTravel #Innovation #CreativeThinking #ArchitecturalDesign #CuriosityDriven #ProfessionalGrowth #DesignInsights #BBT #Exploration #DesignInspiration #LearningJourney #Unlearning #ThoughtLeadership

We are proud to announce our collaboration with Mantra Technologies, Africa’s premier technology enabler. This collaboration has been an incredible journey, where we worked hand in hand to reimagine and rebrand their identity. Our goal was simple: to create a brand that reflects the same level of excellence, innovation, and distinction that Mantra Technologies is known for. And we did it! The result is a powerful blend of creativity, strength, and technological prowess that we’re incredibly proud of. Explore the detailed case study by clicking the link here: https://lnkd.in/dDyus-JM Pravin Shah Daksh Kumar Mayur Sarmalkar Mandar Nene Shreya Mishra Ninoshka Mascarenhas Reena Mehta Kamath #CollaborationSuccess #BrandInnovation #Rebranding #TechPartnership #CreativeExcellence #DigitalTransformation #TechInnovation #BrandStrategy #AfricaTech #InnovationJourney #MantraTechnologies #TechnologyLeaders #PartnershipsForGrowth #TechBranding

#Rebrand Mandate for BBT: EMGEE Group’s Corporate Transformation We are thrilled to announce that BBT has been appointed as the official branding agency for Emgee Group, renowned real estate developers. Our mandate includes a comprehensive corporate rebrand and a lineup of luxurious projects. With our focus on strategic innovation and creativity, developing a holistic branding strategy for EMGEE Group, encompassing rebranding, marketing materials, brand films, digital marketing, media campaigns, and groundbreaking ideas. A big note of thanks to Santosh Naik for spearheading the strategy with us. We look forward to collaborating closely with EMGEE Group to bring their projects to life and support their vision for growth and success. We are excited to embark on this transformative journey with EMGEE Group. #StrategicInnovation #CreativeBranding #Collaboration #Growth #Vision #Branding #Projects