1949 reposted this
The worst way to scale your career is to keep improving your technical skills and thinking your career will automatically grow. Distribution trumps skills in careers. Most young people in the finance and startup world pay overt attention to technical skills and completely neglect how they bring themselves in front of the right employers. The normal career counselling goes: get a couple of degrees, do a few courses on the side, and power it by continuously reading news and reports. The massive lie is that technical skills are enough to get you everywhere. You don't need to market yourself. You don't need to build relationships outside your 5 stock market people. You can be in your armchair and keep reading. This is a deeply wrong notion in today's attention-scarce world. Distribution is a fundamental part of career goal-seeking and should be planned from the beginning. If anything, marketing yourself is harder than building skills. The best of the best technical people need strategies to reach their target employers. You don’t have to become a content creator or build a massive community, but you do need to find ways to position yourself in front of the right people. Start by helping those who are few years ahead of you in their careers - offer to solve small problems, share valuable resources, assist with side projects, or make thoughtful introductions. If you’re aiming for a role at a specific company, engage with their content and people, share insights on their challenges, or even volunteer for initiatives they support. This positions you as someone who understands their world and is already contributing to it. Visibility is a form of optionality. If you’re not seen, you don’t exist in the minds of others.