Essentiate

Direct-to-Consumer (D2C) brands are reshaping India’s retail landscape by cutting out the middlemen, embracing technology, and connecting directly with customers. This shift is transforming how we shop and interact with brands. 📖 Read about it here: https://lnkd.in/gNJaCn_3 #Essentiate #D2C #Ecommerce #RetailInnovation

2024 has been an AI-powered adventure at #Essentiate! From reimagining creativity to redefining efficiency, AI has become our indispensable co-pilot. In this edition of Ctrl+E, we’re thrilled to share how #AI is not just a tool but a transformative partner in our #creative and #marketing endeavors. Let’s continue to innovate, automate, and achieve! #AI #DigitalInnovation #Essentiate #Newsletter

Social media has reshaped the way we interact, but let's face it—it's a mixed bag. For every connection made, there’s often an amplified divide. That is where 𝐛𝐫𝐚𝐧𝐝𝐬 𝐡𝐚𝐯𝐞 𝐚 𝐠𝐨𝐥𝐝𝐞𝐧 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲 to step up and make a difference. Today, consumers expect more than flashy ads or trendy hashtags. They want brands that stand for something bigger. Responsibility goes beyond selling—it's about showing up. From addressing tough issues to championing transparency, brands that genuinely listen and engage build trust and loyalty. Click on the link below to read the full blog: https://lnkd.in/gq43eHaH #essentiate #marketing #brandimpact #socialmedia #responsibility

India's bustling streets have long been home to the beloved Kirana stores—the neighborhood heroes that serve everything from spices to snacks! As consumer preferences shift and technology upgrades, these humble Kirana stores have emerged as powerhouses, blending convenience with community. Read our blog to explore in detail how Kirana stores remain unbeatable in certain aspects despite the rise of quick commerce and large retail chains. https://lnkd.in/g3TJq52y #essentiate #kiranastores #retailstores #ecommerce #localbusiness

𝑻𝒉𝒆 𝑨𝑰 𝒘𝒂𝒗𝒆 𝒊𝒔𝒏’𝒕 𝒋𝒖𝒔𝒕 𝒂𝒏𝒐𝒕𝒉𝒆𝒓 𝒃𝒖𝒛𝒛- 𝒊𝒕 𝒉𝒂𝒔 𝒆𝒗𝒐𝒍𝒗𝒆𝒅 𝒊𝒏𝒕𝒐 𝒂 𝒄𝒓𝒖𝒄𝒊𝒂𝒍 𝒇𝒐𝒓𝒄𝒆 𝒓𝒆𝒔𝒉𝒂𝒑𝒊𝒏𝒈 𝒕𝒉𝒆 𝒄𝒐𝒎𝒎𝒆𝒓𝒄𝒊𝒂𝒍 𝒍𝒂𝒏𝒅𝒔𝒄𝒂𝒑𝒆. The rapid adoption of generative AI and increased data-driven decisions are setting the stage for a dynamic year ahead. Tech companies must adopt AI not just as a tool but as a core element of their operational strategies. The key lies in being proactive, agile, and ready to rethink traditional business models. Are you ready to navigate this AI-fueled transformation? Read our blog to explore in detail. https://lnkd.in/g_jv4f2J   #essentiate #technology #GenerativeAI #techfuture #AIOpportunities #smartbusiness

Can you imagine being able to peek into the human brain to understand exactly what makes a person stop scrolling, click on an ad, or even feel an emotional connection to a brand? Well, NEUROMARKETING, a fascinating fusion of neuroscience and marketing, is transforming the way brands connect with their audiences. By using tools like eye-tracking and EEG, brands can create emotionally engaging content for their target customers that stands out in today’s crowded digital landscape. As the field evolves, Neuromarketing is set to become an essential tool in every marketer’s arsenal, promising smarter, more effective strategies. Read our blog to learn how this works: https://lnkd.in/g2bGRSuQ #essentiate #neuromarketing #science #brandstrategy #innovation #digitalmarketing

Visual storytelling takes center stage... In this edition of Ctrl+E, we dive into Canva’s Visual Economy Report 2024, revealing why visuals are the new currency in the digital world. These #insights highlight the importance of fostering #creative environments that drive #growth. 📍Visit our website - https://lnkd.in/dS9MSDjj #VisualEconomy #CreativeInnovation #ContentCreation #Essentiate #StorytellingInDesign #Canva

We're #hiring a new Content Executive in Chennai, Tamil Nadu. Apply today or share this post with your network.

We're #hiring a new Social Media Strategist in Chennai, Tamil Nadu. Apply today or share this post with your network.

We're #hiring a new Social Media Strategist in Chennai, Tamil Nadu. Apply today or share this post with your network.