MarTech Legacy

🌟 How do you craft a digital presence that stands out? 🌟 In our latest podcast, Harsh Kishore, Director of Marketing & Strategy at LeadSquared, shared insights that challenge the norm and redefine what it means to build a lasting brand presence. From lessons in sales to the art of authentic community building, his approach is a masterclass in strategy and value creation. Curious about Harsh’s unique journey and actionable takeaways? Watch the episode here 👉 https://lnkd.in/dEP-amcX #MarketingStrategy #DigitalPresence #LeadershipInsights #CommunityBuilding

How do you market a product that’s too complex to explain in a single line? Harsh Kishore, Director of Marketing & Strategy at LeadSquared, shares a fascinating experience from his work, where he tackled this exact challenge. Faced with a client's innovative offering—an AI-powered tool that turns text into lifelike video narrations—Harsh identified a key gap: their messaging wasn’t resonating with enterprise buyers. By rethinking the buyer personas, creating tailored landing pages, and introducing an explainer video, he transformed their outreach strategy. The result? Clearer communication, better engagement, and a thriving enterprise sales pipeline. Want to hear how he made it happen? Tune in to the podcast for the full story: https://lnkd.in/dEP-amcX #MarketingStrategy #GrowthStories #AIInnovation #CustomerCentricity

Tune in as we chat with Harsh Kishore, Director of Marketing and Strategy at LeadSquared, about Web Footprints: Crafting Your Digital Self. From practical tips on crafting an authentic online persona to aligning your web presence with your goals, this episode is packed with real-world advice and fresh perspectives. Whether you're looking to amplify your personal brand or create a lasting digital impact, there’s something here for everyone. Hit play, and let’s explore how you can take control of your digital self: https://lnkd.in/dEP-amcX #DigitalMarketing #Marketing #DigitalPresence #OnlinePersona #MarketingTips #MarketingStrategy

🚀 Launching a new product? It’s not just about going live—it’s about going live right. How can we ensure that each launch truly resonates with market demands and audience needs? In the previous podcast, Parth Shrivastava shared the intricacies of aligning product launches with market demand: ✨ Listen to your audience ✨ Align with evolving trends ✨ Deliver value first How do you keep your launches in sync with what matters most? Watch the full episode here: https://lnkd.in/dmdPf-RU #ProductLaunch #MarketAlignment #CustomerSuccess

Ever wondered what you should do when a product launch underperforms? Parth Shrivastava shares some surprising lessons from the field and raises thought-provoking questions, including: 👉 When do you know it's time to relaunch? 👉 How can tactical shifts, like community demo days, make a difference? 👉 Is post-launch support where you're losing customer interest? 👉 Have you considered the role of incremental vs. inclusive personas in your strategy? Get ready to rethink your GTM playbook with actionable insights! Catch the full episode here. 🎧 https://lnkd.in/dmdPf-RU #ProductLaunch #GTM #Marketing #productmarketing #marketingstrategies

In this episode, we sit down with Parth Shrivastava, Director of Marketing at Wooqer, to uncover the gritty truths behind product go-to-market (GTM) strategies that didn’t go as planned. 🚀 Ever wonder what goes wrong in a product launch despite meticulous planning? Parth pulls back the curtain on some of the biggest GTM challenges, sharing real stories, surprising pitfalls, and key lessons from launches that missed the mark. 👉 Tune in as we discuss: -Why some GTM strategies look perfect on paper but fail in reality. -The warning signs of a struggling launch—and how to catch them early. -Proven steps to turn around a troubled GTM strategy and lessons learned from launches that fell short. If you’re in #marketing, product development, or are simply fascinated by what makes products succeed (or fail) in the real world, this episode is for you. Watch it here: https://lnkd.in/dmdPf-RU #productmarketing #gtm #productlaunches #marketingstrategy #b2bmarketing

Ever wondered how some people get so much done in just a few hours? Prason S dived deep into productivity hacks, time management strategies, and debunked common multitasking myths. From discovering your peak productivity time to using the Eisenhower Matrix for prioritization, these strategies can change how you work forever. Watch the full episode here 👉 https://lnkd.in/dXTcku7f 🔥 What’s your go-to productivity hack? Drop it in the comments below! #Productivity #MarketingTips #Growth #ProductivityHacks #TimeManagement

Are you falling into the multitasking trap? Prason S, Head of Marketing at Zoho Cliq and Arattai, reveals how #multitasking drains our #cognitive capacity, making us less #productive. Instead, he suggests simple strategies like using a to-do list and the Eisenhower Matrix to prioritize tasks effectively. By focusing on what truly matters, you can get more done in less time and avoid #burnout. Could it be time to rethink your productivity habits? Watch the full episode here 👉 https://lnkd.in/dXTcku7f #Eisenhowermatrix #productivityhacks

In this episode, we chat with Prason S, Head of Marketing at Zoho Cliq and Arattai, about staying productive in a fast-paced marketing world. Prason dives into the real challenges marketers face today, how to juggle priorities, and the practical tools he relies on to stay on top of things. If you’re looking for tips on boosting your productivity while keeping up with the speed of modern marketing, this one’s for you! Watch the full episode here 👉 https://lnkd.in/dXTcku7f #Productivity #MarketingTips #MarketingLife #TimeManagement #productivityhacks #productivitytips #eisenhowermatrix

🚀 What does it take to thrive as a next-gen marketer? In today's fast-changing marketing world, it's about more than just communication or creativity. Priyanka Chatterjee, Field Marketing Manager at Salesforce, shares her thoughts on the essential skills—like storytelling, people skills, and data-driven thinking—that can set you apart. Curious about how to stay relevant, take smart risks, and lead your brand into the future? What skills do you think are key for marketers today? Watch the full episode here 👉 https://lnkd.in/gEvadaZk #MarketingTips #NextGenMarketer #Storytelling #PeopleSkills #MarketingLeadership