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...and so it begins. Disclaimer - This is not NeuroPixel.AI's work. But we can enable any fashion brand to do this at a similar level of quality if not better. If you're a fashion brand, or you know someone who runs marketing/creative for one, please do get in touch to pioneer the next generation of catalogue and social media creatives.
Trendscout | Futurist I Head of Cultural Insights & Trends @LOOP | I post and talk about the future in Culture & Emerging Tech I Web 3.0, AI, Digital Fashion & Luxury, Gaming, Immersive I @Future+ Ambassador
Hot News 🔥 MANGO debuts its first AI generated fashion campaign The new campaign is generated entirely using artificial intelligence and will market the limited-edition Sunset Dream collection of the Mango Teen youth line, now available in 95 markets. Mango also uses an image generative AI platform to help the company's design and product team seek inspiration by looking at different concepts in order to co-create prints, fabrics and garments and seek inspiration for window dressing, architecture and interior design. The fashion brand is committed to innovation and emerging tech, launching an immersive store on Roblox earlier this year. My take: ➡ More brands will undoubtedly follow suit, leveraging AI to create highly accurate representations of their collections. This shift has significant implications for the modeling industry and production teams, potentially reducing costs and resource consumption while minimizing the need for extensive travel. ➡ It will be interesting to see how customers react to these AI-generated campaigns. Will they embrace the innovation or yearn for the authenticity of traditional methods? ➡ Transparency will be key – how will brands label and communicate the use of AI in their marketing? What are your thoughts on AI in fashion? How do you think it will reshape the industry? Link to AI campaign press release in the comments Image: Mango #AI #campaign #branding #innovation #futuretrends