STAGE

We at STAGE are beyond excited to share some incredible news with our viewers! STAGE OTT is now officially available on Zee5, one of India’s premier streaming platforms. This marks a significant milestone in our journey, and we couldn’t be more delighted to bring our unique, culturally rich content to a wider audience. With this collaboration, the stage is set to bring the vibrant stories from Rajasthan and Haryana right into your homes, through Zee5’s vast platform. STAGE OTT has always been committed to showcasing the authentic essence of regional cultures, and now, our carefully curated stories, filled with emotions, drama, and traditional narratives, will reach millions of viewers across India and beyond. We are thankful to Manish Kalra ,Tarun Katyal, Armaan Lakra Vinay Singhal, Shashank Vaishnav, Parveen Singhal, Harsh Mani Tripathi, Saurabh Assija ZEE5 , ZEE5 Global

We're #hiring - Brand Marketing Executive - Intern! Apply today or share this post with your network 🚀

Celebrating a Milestone! 🎉 We're thrilled to announce that STAGE OTT has won awards in multiple categories at the #ScreenX #OTTAwards 2024 by #AdGully 🏆 * Best Regional OTT Platform (Critics' Choice) * Best Documentary Series on Digital (Laantho Raye Thar) * Best Story (Videshi Bahu) * Best Comedy Series (Videshi Bahu) and many more… This incredible recognition is a testament to our commitment to celebrating diverse cultural identities and showcasing the rich tapestry of hyper-local regional stories globally. We're inspired to continue pushing boundaries and empowering voices from across the country. Stay tuned for more exciting projects and milestones! #STAGE #ScreenXOTTAwards #IndianCinema #RegionalCinema #DigitalContent #OTT

Looking for an experienced career Performance Marketer with 8+ years of experience to lead the performance function at STAGE - we spend north of 10cr per month and plan to grow this by 10x over next 24 months. Pls DM me if you are interested or know someone who maybe a good fit for the role. This is a full time role in our Noida office. No remote or hybrid structures. Salary is not a bar!

Honoured to see our regional stories resonate on a global platform like #BBC News! 🌍✨ #STAGE is on a mission to bring the rich cultural heritage of India to the world. This recognition inspires us to continue celebrating our roots and showcasing authentic local narratives. Dive into the full story to learn more about how we're amplifying voices from every corner of India. #CulturalRevolution #STAGEOTT #RegionalPride #Haryanvi #Rajasthani https://lnkd.in/gh_DeXCT We are grateful to Nikhil Inamdar for this beautiful coverage!!

#KalamKranti Edition 1: A Masterclass in Screenwriting! 🚀 STAGE hosted an incredible 5-day intensive workshop at Zorba The Buddha in Delhi, where 20 talented #writers were mentored by industry legends like Girish Dhamija, Divya Prakash Dubey, Amit Rai, Ajit Rai, and Raghuveer Shekhawat. These writers delved into the art of storytelling, character development, and crafting culturally-rich & impactful scenes that audience love. And this is just the beginning! Our goal is to nurture a community of 350+ professional screenwriters across India in the coming years. Key highlights: Intensive training: 5 days of non-stop learning from industry experts Talent identification: 12+ promising scripts already identified Community growth: Expanding our network of skilled hyperlocal screenwriters Join us on this journey to revolutionise India's hyperlocal storytelling scene! Pravesh Rajput Renu Rana Kunal Kumrawat MANISH JOSHI #Screenwriting #KalamKranti #STAGE #Filmmaking #Writer #Mentor #Workshop #Delhi #India

STAGE 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐦𝐚𝐤𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐧 𝐚𝐧𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐨𝐟𝐟𝐢𝐜𝐢𝐚𝐥 22 𝐈𝐧𝐝𝐢𝐚𝐧 𝐥𝐚𝐧𝐠𝐮𝐚𝐠𝐞𝐬. They only produce content in dialects like Haryanvi or regional languages like Rajasthani. Still, they have more than 1 Million subscribers and are actively adding about 250,000 subscribers every single month. Here are four reasons why STAGE OTT is set to become a leader in the entertainment market for Bharat. 1/ $50 𝐁𝐢𝐥𝐥𝐢𝐨𝐧 𝐞𝐧𝐭𝐞𝐫𝐭𝐚𝐢𝐧𝐦𝐞𝐧𝐭 𝐦𝐚𝐫𝐤𝐞𝐭 In an interview with SeedToScale, Vinay Singhal explained how they were doing market research to raise their Series B round. - 𝑻𝒐𝒕𝒂𝒍 𝒉𝒐𝒖𝒔𝒆𝒉𝒐𝒍𝒅𝒔 𝒊𝒏 𝑰𝒏𝒅𝒊𝒂 -> 320 Million - 𝑨𝒗𝒆𝒓𝒂𝒈𝒆 𝒔𝒑𝒆𝒏𝒅 𝒐𝒏 𝒆𝒏𝒕𝒆𝒓𝒕𝒂𝒊𝒏𝒎𝒆𝒏𝒕 -> $188 - 𝐏𝐞𝐫𝐜𝐞𝐧𝐭𝐚𝐠𝐞 𝐨𝐟 𝐡𝐨𝐮𝐬𝐞𝐡𝐨𝐥𝐝𝐬 𝐰𝐢𝐭𝐡 𝐚𝐜𝐜𝐞𝐬𝐬 𝐭𝐨 𝐬𝐦𝐚𝐫𝐭𝐩𝐡𝐨𝐧𝐞 𝐚𝐧𝐝 𝐢𝐧𝐭𝐞𝐫𝐧𝐞𝐭 -> 90% They multiplied all of this and it showed them a $50 Billion industry hidden in plain sight. A huge market size with tailwinds like ‘𝘴𝘮𝘢𝘳𝘵𝘱𝘩𝘰𝘯𝘦 𝘨𝘳𝘰𝘸𝘵𝘩’ and ‘𝘪𝘯𝘵𝘦𝘳𝘯𝘦𝘵 𝘢𝘤𝘤𝘦𝘴𝘴’ is the first proof that STAGE OTT can become a huge business if they play their cards right! 2/ 𝐁𝐮𝐭 𝐁𝐡𝐚𝐫𝐚𝐭 = 𝐋𝐚𝐛𝐨𝐮𝐫 𝐰𝐨𝐫𝐤𝐟𝐨𝐫𝐜𝐞? Initially when the founders said ‘𝘉𝘩𝘢𝘳𝘢𝘵’, everyone thought it meant people like watchmen and cab drivers, who would not have the ability to pay. But for Vinay and his team, Bharat meant paying attention to the diversity of India & creating content for it. Even though they only produce content in dialects like Haryanvi, 60% of their user base is from Urban locations. Delhi NCR holds a major chunk of their subscribers followed by Jaipur. Vinay and his team understood that cultural identity has nothing to do with the socioeconomic class of a person. They doubled down on this insight. 3/ 𝐎𝐓𝐓 𝐢𝐬 𝐚 𝐬𝐮𝐩𝐩𝐥𝐲 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 Vinay speaks Haryanvi & he understood that there are more folks like him who can pay for Haryanvi content. However, the willingness to pay did not exist because there was no content in Haryanvi. So Vinay & his team figured out a way to create feature films in Haryanvi in extremely low budgets (20 - 25 lakhs maximum). Once they started building their inventory of films, they started adding subscribers which is now at 1.2 Million. The lack of regional content (supply) was lacking and by filling it, they saw demand catch up. 4/ 45+ 𝐎𝐓𝐓𝐬 𝐢𝐧 𝐈𝐧𝐝𝐢𝐚 𝐚𝐫𝐞 𝐧𝐨𝐭 𝐭𝐡𝐞𝐢𝐫 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧! Unlike national and international OTTs, regional OTT platforms were digital layers built over an existing industry. They would build an OTT platform & add films that already existed to it. Vinay & his team instead went the opposite way & focused on building an OTT where there is no industry to start with. For example, 100% of their content in Haryanvi is created & owned by STAGE. They are writing the playbook for creating the entertainment industry for the 20,000+ dialects in India.

We are excited to share the full video from the Adbhut India initiative by People+ai, featuring our very own Harsh Mani Tripathi, co-founder of STAGE OTT. He delves into how STAGE, with the help of AI, is breaking barriers between language and identity. The discussion covers how language is a crucial lever that shapes our identity and questions the association of language with social class and the complexes that arise from it. Interestingly, while many people try to speak English to improve their social status, their deepest connections, understanding, and enjoyment are found in their native language. You can watch the video to learn more about how we are leveraging AI to make a meaningful impact. Full Video Link - https://lnkd.in/g4RNGfh3 Vinay Singhal Shashank Vaishnav Parveen Singhal Blume Ventures #AIforGood #MakingIndiaAdbhut #STAGE #Innovation #FutureofAI #JanKiBaat

In Episode 2 of the #DecodingBharat series, we dive into how emerging Bharat platforms are revolutionizing social engagements across Tier-2, Tier-3 cities, and rural India. Join us as we explore the innovative strategies and success stories that are driving digital transformation in these dynamic markets. Don't miss out on this insightful discussion moderated by Senior Anchor Mangalam Maloo with industry leaders such as Prashant Sachan, Founder & CEO, AppsForBharat, Vinay Singhal, Co-founder & CEO, Stage - OTT for Bharat, Rohit Choudhary, Founder, Seekho & Sarthak Singh, Investor, Accel only on CNBC-TV18 on Aug 4, Sunday at 6:30pm. Prashant Sachan AppsForBharat Vinay Singhal STAGE Rohit Choudhary Seekho Sarthak Singh Accel

"Language is about identity, not class" Harsh Mani Tripathi is the co-founder of STAGE - OTT for India's regional cultures – an entertainment platform with Haryanvi and Rajasthani content. From just these two dialects, they have 1.8 million paid subscribers and 12 million users – ranging from farmers to Olympic medalists. Harsh breaks every perception you might have about vernacular language audiences with real stories and insights from his journey at Stage. Watch the video here: https://lnkd.in/gRe_duQ7