Enabling mass adoption of amazing new ideas, cultures, products and services. Come to us when it’s just a thought or it needs to pivot a little bit; we’re there to help you along your journey to reach mass adoption. Find out more - www.treemouse.com Reach out - hello@treemouse.com
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I often get asked who are great designers/design studios to work with. I wrote up a list several years ago but realised that it's become completely out of date. I spent some time over the weekend collating a new list, and restoring my long abandoned blog. Here's a list of good designers and studios whom I have either worked with, or can recommend:
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📢 We’re looking for participants for an exciting study! Are you between 25-45 years old and part of a nuclear or multi-generational household in NCR, Mumbai, or Bengaluru? Do you own or plan to buy large home appliances like refrigerators or washing machines in the range of ₹20,000–50,000? If yes, we’d love to hear from you! We’re conducting in-depth conversations to better understand how these appliances fit into your lifestyle and what factors influence your purchasing decisions. Details: Duration: 1 hour Location: Ideally your home to help us understand your needs better Start Date: December-January To thank you for your time, we'll offer an interesting conversation and an Amazon voucher. If you or someone you know is interested, please fill out this form to share your details: https://lnkd.in/gb5qYNUV Your insights will help us understand what truly matters when it comes to home appliances #MarketResearch #HomeAppliances #ParticipantRecruitment #Mumbai #Bengaluru #NCR
📢 We’re looking for participants for an exciting study! Are you between 25-45 years old and part of a nuclear or multi-generational household in NCR, Mumbai, or Bengaluru? Do you own or plan to buy large home appliances like refrigerators or washing machines in the range of ₹20,000–50,000? If yes, we’d love to hear from you! We’re conducting in-depth conversations to better understand how these appliances fit into your lifestyle and what factors influence your purchasing decisions. Details: Duration: 1 hour Location: Ideally your home to help us understand your needs better Start Date: December-January To thank you for your time, we'll offer an interesting conversation and an Amazon voucher. If you or someone you know is interested, please fill out this form to share your details: https://lnkd.in/gb5qYNUV Your insights will help us understand what truly matters when it comes to home appliances #MarketResearch #HomeAppliances #ParticipantRecruitment #Mumbai #Bengaluru #NCR
Treemouse reposted this
What’s the one critical factor that can make or break a tech product, especially in the development sector? The answer lies in our ability to truly understand the real users—the people who will actually use the product. But how do we achieve this systematically? Is there a holistic approach that goes beyond surface-level insights to account for users’ biases, beliefs, deepest motivations and the systemic structures they encounter daily? This was one of the key questions asked to me at the Mentoring Summit organised by Mentor Together. In my session, I shared a structured, comprehensive approach to understanding users and a holistic framework for designing tech products that are genuinely user-centric. If you’re curious about designing solutions that address real adoption barriers instead of functioning in isolation, I invite you to have a listen—I hope you find it insightful! A heartfelt thank you to Arundhuti Gupta and the Mentor Together team for inviting me to this fantastic event. It was one of the most valuable mentoring summits I’ve attended, packed with meaningful discussions and unique insights. A special thanks to Parul Bajaj for expertly moderating and ensuring the discussions remained coherent and focused, and to Malai Lakshmanan and Dwithiya Raghavan for contributing such engaging and insightful perspectives. Lastly, a big shoutout to Bengaluru’s incredible weather—it never disappoints! I always cherish my time there. #TechForGood #UserCentricDesign #HumanCentredInnovation #DevelopmentSector #ProductDesign #MentoringSummit #MentorTogether #InnovationForImpact #DesignThinking #UserInsights #AdoptionBarriers #SystemsThinking #UserExperience Bhavna Mathur I Nishita Gill I Iti Seth I Tejal Mahashabde I Kaaveya S.
We have received an overwhelming response – thank you for your enthusiasm! We will now be reviewing the applications and reaching out to everyone over the coming week.
📢 We're Hiring a Qualitative Researcher! Are you passionate about uncovering stories and learning more about people? We're looking for a motivated and detail oriented Qualitative Researcher to join us for a short term engagement. The ideal candidate will be passionate about research, possess strong analytical skills, and be eager to contribute to uncovering hidden insights. If this sounds like you, for more information check out the document below Link to job description: https://lnkd.in/gW9_7xmZ #QualitativeResearch #QualitativeResearcher #Mumbai #DelhiNCR #Bangalore
📢 We're Hiring a Qualitative Researcher! Are you passionate about uncovering stories and learning more about people? We're looking for a motivated and detail oriented Qualitative Researcher to join us for a short term engagement. The ideal candidate will be passionate about research, possess strong analytical skills, and be eager to contribute to uncovering hidden insights. If this sounds like you, for more information check out the document below Link to job description: https://lnkd.in/gW9_7xmZ #QualitativeResearch #QualitativeResearcher #Mumbai #DelhiNCR #Bangalore
Iti was recently part of a panel discussing how to make Digital Public Infrastructure #DPIs more user-centric at the #DPGDialogues Our approach to pan-population adoption, shaped by our deep work in healthcare, public service delivery, and emerging technologies, emphasizes balancing technological considerations and the needs of all stakeholders, especially those at the front-line, along with needs of the end users. In aligning this ecosystem, if there are conflicting priorities, design must rise to the challenge and ensure ease of use for ALL. #UserCentric #InclusiveTech #InvisibleSolutions #MaargFramework
#DPGDialogues Checkout some key insights from the panel discussion on Designing User-First DPI: Prioritizing Users & Usability, where Iti Seth Partner, Treemouse, Prerak Mehta, Partner, Dalberg, Ramesh Loganathan, Professor - Co-Innovation, International Institute of Information Technology Hyderabad (IIITH) Hyderabad and Tanuj Bhojwani, Head, People+ai talked about the importance of placing users at the center of DPI design, ensuring usability and accessibility for all. Code for GovTech (C4GT) aims to catalyze and grow the world’s first open-source community of contributors, mentors, and organizations around Digital Public Goods (DPG) and Digital Public Infrastructure (DPI). Samagra | Transforming Governance | Bill & Melinda Gates Foundation | Omidyar Network India | Digital Public Goods Alliance | GitHub #C4GT2024
The #DPGDialogues brought together the work done with 70+ organizations under the Code for GovTech (C4GT) initiative, fostering collaboration and innovation. Treemouse had the opportunity of engaging with 10 of these organizations, mentoring contributors from the open-source community to tackle their #Design and #UX challenges. Each problem statement brought its own unique set of influencing factors, making it an exciting and insightful journey to explore potential solutions. We're deeply grateful to our 10 partners for this engagement- ARMMAN | Tattle | Thoughtworks | Samagra | Transforming Governance | Reap Benefit | Dimagi | ShikshaLokam | Digital Green | Win Over Cancer | Cranberry Fit A huge congratulations to the incredible contributors for their curiosity and for their enthusiastic approach to solving real-world challenges. We are looking forward to your journeys in this space - Kompal Layal | Hari Priya Ganesan | Hetvi Lodaya | Kavin P | Agrima Pradhan | Sanika Kalaskar | Jyotsna Shrivastava | Rishiraj Shrivastava | Tanushree P
Building digital services that truly work for all of us involves recognizing the complexity and diversity of our needs from the outset. It also requires cultivating a wider pool of people who understand this and can contribute through a collaborative, open-source community. The 2nd #DPGDialogues hosted by the Code for GovTech (C4GT) initiative, explored different facets of this approach. Mr. Amitabh Kant opened the event highlighting the need for such structured approaches in strengthening the capacity of the open-source community. Through the day, thought leaders shared insights on key considerations for strengthening #DPIs and #DPGs. The Govt’s openness to collaboratively solve such problems came across clearly in discussion with Mr. Saurabh Gaur, Principal Secretary, ITE&C Department, Govt. of Andhra Pradesh and Mr. nand kumarum, CEO, #NeGD moderated by Nitin Kashyap, Senior VP, Samagra Among the other discussions, conversations around e-governance and public service delivery by Ujjwal Relan (on Antyodaya Saral) and by Aniket Doegar (on Haqdarshak and its Yojana card) resonated a lot with me since they covered aspects of correct scoping of the services and ensuring key linkages for effective implementation. The event was closed on a high by Dr. RS Sharma, a true visionary of population-scale systems and thinking. His session had many of us taking notes on the lessons learned from driving such impactful, pan-population solutions across UIDAI, TRAI, NHA and now ONDC. Treemouse had partnered with Samagra | Transforming Governance on the C4GT Design track, mentoring open-source contributors to solve #UX challenges for 10 organizations, some of which were showcased at the event. We will talk more on these 10 engagements in a different post or article. Building on our commitment to enable a more equitable #digital #society, we also released MAARG - a people-centric design framework for DPIs and DPGs, informed by our years of work in this space. You can access the framework from the link in the comments. I was also part of a panel discussion on ‘Designing user-first DPIs’ with 3 strong voices from this sector- Professor Ramesh Loganathan from IIIT Hyderabad, Tanuj Bhojwani, Head, People+ai and Prerak Mehta, Partner at Dalberg Design. Moderated by Akshata Malhotra, VP Design at Samagra, we discussed the importance of user-centricity in DPIs, the gaps we still need to bridge, and what we should aim for over the next decade. I'll share key takeaways from this in an upcoming post. This event sparked quite a few meaningful conversations, and now the real work begins—turning intent into action. Excited for the journey ahead! And looking forward to connect with others working in this space. #usercentricity #DPIs #digitalinclusion #humancentereddesign #opensource Ashish Chawla | Tejal Mahashabde | Nishita Gill | Kaaveya S.
Catch Iti Seth, Partner at Treemouse, as part of the panel on "Designing User-First DPI: Prioritizing Users & Usability." The discussion will highlight the importance of adopting a people centered approach to designing solutions that resonate with users across Bharat, ensuring seamless integration within their unique contexts. Registration ends today at 11:59 PM IST, grab your tickets now!
#DPGDialogues How can we design Digital Public Infrastructure (DPI) that puts users first? Let’s find out together. Introducing the speakers for our panel, "Designing User-First DPI: Prioritizing Users & Usability” Moderated by Akshata Malhotra, Vice President - Design at Samagra | Transforming Governance, this panel brings together a lineup of experts: Iti Seth, Partner at Treemouse, Prerak Mehta, Partner at Dalberg, Ramesh Loganathan, Professor - Co-Innovation / Outreach at International Institute of Information Technology Hyderabad (IIITH) and Tanuj Bhojwani, Head at People+ai. Learn from real-world examples and best practices that have successfully put users at the forefront of DPI design. Be part of this conversation to discover how to build a DPI that truly serves everyone. Register now 👉 https://lnkd.in/gHtPP9nM Code for GovTech (C4GT) is committed to fostering the world’s first open-source community of contributors, mentors, and organizations dedicated to Digital Public Goods (DPG) and Digital Public Infrastructure (DPI). Samagra | Transforming Governance | Bill & Melinda Gates Foundation | Omidyar Network India | Digital Public Goods Alliance | GitHub #C4GT2024
📢 We are thrilled to announce that as part of our partnership with Samagra | Transforming Governance and Code for GovTech (C4GT), we will be participating in the #DPGDialogues event on October 9th. Over the past three months, Treemouse has mentored nine contributors working with organisations across healthcare, education, and technology sectors as part of the first design track under the C4GT initiative. This event will bring together experts, leaders, practitioners, and the broader open-source community to share their experiences and perspectives on Digital Public Goods (DPGs) and Digital Public Infrastructure (DPIs). It will serve as a platform for discussions on how DPGs and DPIs can drive impact across various sectors, including healthcare, education, agriculture, and governance. Location: India International Centre, New Delhi Date: 9th October 2024 Time: 9:00 am - 6:30 pm To join us for the event, register at https://lnkd.in/gHtPP9nM #DPG #DPI #DigitalPublicGoods #DigitalPublicInfrastructure #DesigningForBharat Nishita Gill | Iti Seth | Ashish Chawla | Tejal Mahashabde | Harsh Chandra | kaaveya sharma | Arjun | Shailiza Mayal | Vanshika Bhatotia