United Breweries Ltd.

In an interaction with Shibani Gharat from CNBC-TV18, our Chief Marketing Officer, Vikram Bahl, delves into the exciting journey of introducing Amstel Grande to the Indian market.   In this insightful conversation, Vikram highlights the strategic vision behind Amstel Grande, showcasing its slow brewing and extended maturation process for a smooth texture and rich flavor. With positive consumer feedback, the beer aligns seamlessly with India’s evolving premium beer preferences.   Watch the full interview here: https://lnkd.in/g5JYdnQu

Responsible consumption isn’t just about knowing your limits, it’s about respecting them and making thoughtful choices. When your balance starts to sway, it’s a sign to pause reflect and put safety first. Let’s celebrate togetherness responsibly, where every moment is cherished and every decision is made with care. #PacethePour #ResponsibleConsumption #JoyOfTrueTogetherness

Next up, we have Manikandan Krishnan in our ‘Beyond the Desk’ series. From the thrill of the open road to the discipline of marathon training, Manikandan channels his energy into a life driven by passion and perseverance. Here’s what Manikandan has to say about his journey, "I am a passionate bike rider, marathon runner and fitness enthusiast who has always made fitness a top priority. I firmly believe that age is just a number and have an unwavering commitment to self-improvement. One of my proudest achievements is trekking to the Everest Base Camp in the Dead Zone, a feat that challenged both my physical endurance and mental resilience. My journey is a testament to the relentless pursuit of pushing boundaries and conquering new milestones." #BeyondTheDesk #JoyOfTrueTogetherness

In a recent interaction with Gaurav Laghate from Mint, our Chief Marketing Officer, Vikram Bahl, shares key insights on the much-anticipated launch of Amstel Grande in India. In the interview, Vikram discusses the strategic vision behind bringing Amstel Grande to the Indian market, the brand's commitment to quality and how it aligns with the evolving preferences of beer lovers. Catch the full story here: https://lnkd.in/gJTnnhcA #AmstelGrande #JoyOfTrueTogetherness 

We had India’s best bartenders come together at the recently concluded Heineken® Global Bartender Final - India Edition. They competed to represent India on a global stage at the Heineken® Global Bartender Championship in Amsterdam. We’re thrilled to share that Viraj Bagkar, emerged as the India edition winner.   This competition provided a unique opportunity for India’s emerging talent in the global bartending arena, demonstrating their mastery of the perfect Draught pour. Wayne Wong from HEINEKEN Malaysia, globally certified Heineken® draught master led the event, imparting crucial techniques to the competing bartenders. The training focused on the art of pouring the perfect Heineken® Draught, an essential skill for delivering the ultimate taste experience. Vikram Bahl Kavya Puthurao Michelle Kao

Our recent music themed Townhall- United Beats was an incredible opportunity to connect, align and share our vision for the future. From insightful updates to engaging Q&A sessions, it was a reminder of the amazing talent and collective energy that makes us thrive. Let’s keep the momentum going as we work toward even greater achievements. #JoyOfTrueTogetherness

We are delighted to share that we proudly unveiled our iconic premium brand, Amstel Grande in an immersive launch event in Mumbai that transported attendees straight to the streets of Amsterdam. Combining over 150 years of brewing excellence with a commitment to quality, Amstel Grande is a testament to time-honored craftsmanship. With its slow brewing process and finest ingredients this premium beer is set to redefine India’s beer landscape. The star-studded event saw notable personalities and a celebration of Amstel’s heritage, philosophy of ‘Brewed for Bonding,’ and dedication to creating memorable moments. Cheers to a new chapter in premium beers! #AmstelGrande #JoyOfTruetogetherness Vikram Bahl Wiggert Deelen Rakesh Kumar Kavya Puthurao Indrani Bhuyan Puja Asopa Priyabrata Padhi Nimisha Pruthi Steevan Sequeira Ria Barman Khushbu Mav Rathnakara Nayak Arumugam Ramachandran Kapil Batra Jenston Davis Justin Ritesh Chiplunkar Dushyant Nagar NEERAJ SINGH Shrayankar Biswas Sunil Singh Mansi Bhardwaj

Next up, we have Mohit Sharma in our ‘Beyond the Desk’ series.   From the strum of a guitar to the rhythm of a poem, Mohit weaves magic with words and melodies.   Here’s what Mohit has to say about his passions, "I am deeply passionate about music, writing and traveling, which forms the core of my creative and adventurous spirit. Whether it’s composing melodies, crafting poetic verses or exploring new horizons on my bike, each pursuit fuels my zest for life. As a part-time guitarist and singer, I find joy in expressing emotions through music. My love for poetry has led me to author three anthologies. I also enjoy open mic poetry, where I get to bring my words to life and connect with audience."   Let’s celebrate his journey of creativity and self-expression!

This International Men’s Day, we take a moment to recognize and appreciate the incredible men in our organisation and beyond. From being resilient leaders and supportive colleagues to thoughtful mentors and compassionate friends, they play diverse and significant roles that inspire growth and positivity every day. Let’s celebrate their contributions to building a culture of collaboration and inclusion. Here’s to the men making a difference, every single day! #InternationalMen’sDay #JoyOfTrueTogetherness

Delighted to share that we brought the Oktoberfest spirit to life across India with Kingfisher Oktoberfest – Mug It Up! campaign, spanning 40 cities nationwide.   From Bengaluru’s grand OctoBeer Fest with artists like Jasleen Royal and Raftaar to vibrant activations at DLF CyberHub and Indo-German Cultural Society’s Oktoberfest an unforgettable experience was created for all attendees. The celebration featured Bavarian beer gardens, food pop-ups, unique installations and exclusive Kingfisher merchandise.   Thanks to everyone who joined us, your energy and enthusiasm and made this the hoppiest festival!   #JoyOfTrueTogetherness #GoodTimes Vikram Bahl Mohit Raina Priyabrata Padhi Rashika Saraswat Sakshi Singh Khushbu Mav Anisha Singhania Sushmita Baruah Nimisha Pruthi Manu Madan Shrayankar Biswas