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Black Lives Matter: Activism may force Silicon Valley to face up to its diversity problem

The tech industry’s response to the killing of George Floyd has been stronger even than in other parts of the economy

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International students study in the Silicon Valley city of Palo Alto, but there is a lack of staff diversity among the nation’s technology firms (Photo: GLENN CHAPMAN/AFP/Getty)
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To get a sense of diversity in tech, take a stroll on University Avenue in Palo Alto, a city at the heart of Silicon Valley. Before the pandemic, if you encountered a black person, the chances were they worked in a local shop. African-Americans account for 3 per cent of workers at America’s five biggest technology firms and probably less at smaller ones.

About one in 50 partners at venture-capital (VC) firms is black. The figure among VC-financed entrepreneurs is one in 100. Such dismal numbers, and Silicon Valley’s meritocratic pretensions, help explain why tech’s response to the killing of George Floyd has been louder even than other industries’. Will outrage lead to lasting change?

Response so far has been remarkable

Pushed by a left-leaning workforce, big tech now regularly takes an activist stance on important issues, from immigration to the pandemic. Yet even by these standards, the reaction to the Black Lives Matter protests has been remarkable. Firms offered donations to race-related charities, set up funds to finance start-ups by non-white founders, stopped selling controversial technologies such as facial recognition and vowed to purge their software of racist language.

Apple and YouTube (part of Google) each pledged $100m (£80m) to combat racism with educational schemes and support for black artists. On 17 June Google said it would raise the share of “under-represented groups” in leadership by 30 per cent by 2025.

Yet corporate activism will amount to little if tech firms and their financiers do not change how they operate, says Sydney Sykes, co-founder of BLCK VC, a group on a mission to swell the ranks of black venture capitalists in America. Companies must make more of an effort to promote and retain minority employees. vc firms have to examine why they often reject pitches by minority entrepreneurs; a simple “just can’t get excited about this” is no longer enough. They should also broaden their professional networks beyond the usual lily-white crowd, argues Elliott Robinson of Bessemer Venture Partners, a big VC firm.

Progress is still slow

FILE PHOTO: Demonstrators scuffle with NYPD police officers as they try to march trough Times Square during a protest against racial inequality in the aftermath of the death in Minneapolis police custody of George Floyd, in New York City, New York, U.S. June 14, 2020. REUTERS/Eduardo Munoz/File Photo
Such dismal numbers, and Silicon Valley’s meritocratic pretensions, help explain why tech’s response to the killing of George Floyd has been louder even than other industries (Photo: REUTERS/Eduardo Munoz)

Since diversity, particularly on gender, became a hot topic in the tech industry a few years ago, progress has been slow. But Ms Sykes believes things will speed up now. Customers and employees want it. And the firms have started to twig that lofty statements and charity do not suffice. Facebook’s diversity chief, Maxine Williams, now reports directly to Sheryl Sandberg, the firm’s No 2 (though not its boss as some would like).

At Reddit, a popular discussion website, a white co-founder, Alexis Ohanian, stepped down from the board to make way for a black replacement, Michael Seibel, boss of Y Combinator, a start-up school. On 17 June Apple said it would replace its diversity chief.

Mr Robinson has long lamented tech’s “diversity theatre”: grand statements followed by little action. But even he is somewhat hopeful. Thanks to smartphones, he says, whites can see for themselves how black people are treated – and want it to stop. He knows all too well: he has been forcibly restrained by police three times in his life, for no reason other than the colour of his skin. The last time was not far from University Avenue.

© 2020 THE ECONOMIST

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