[en] Market demands always drive the creation of new and innovative projects. This paper presents the need for revitalization of oil sands mining and the issues and challenges related to it. Various projects sanctioned for the period 2011 to 2015 are listed, along with their respective demand drivers. A graph shows the already vigorous investment in the Canadian oil sands mining reaching an all time high by 2015. It is estimated that there will be a 19% increase in costs and 5-6 % annual rise in salaries between 2011-2015, with engineering and labor being the major cost drivers. At present there is high demand for human resources and the limited availability of engineers and labor further increases costs; Australian LNG projects face similar challenges. The solution is to import human resources. But module transportation will still remain a challenge. The conclusion to be drawn is that, over time, cost reduction and efficiency can be achieved through co-operation and co-ordination.