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L’altra sera Luigi Centenaro ha guidato il gruppo Giovani di AIDP Lombardia nell’esplorazione dell’affascinante mondo del Personal Branding🌟 Grazie Luigi per aver condiviso le tue preziose conoscenze e per aver sottolineato l'importanza di sviluppare un personal branding autentico e riconoscibile, fornendo strumenti pratici e strategie per farlo emergere in un mondo sempre più competitivo e connesso 💡 Ringraziamo anche tutti i partecipanti che hanno reso l’evento ancor più stimolante e arricchente! 👏 📌 Non vediamo l'ora di accogliervi al prossimo evento, il 27 maggio, dove festeggeremo la conclusione del Progetto Mentoring 2023/2024. A presto! #personalbranding #formazione #sviluppo #crescita #aidp

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Unveiling Your Personal Masterpiece 🚀 Michelangelo once said, "Every block of stone has a statue inside it." Similarly, within each of us lies a unique personal brand waiting to be sculpted and unveiled. It was a Saturday well-spent with the trainer Luigi Centenaro who facilitated the audience of mainly current & alumni EMBA in the workshop of “Agile Personal Branding for Senior Executives” using his trademark Personal Branding Canvas methodology. A well-received workshop in the end! The group went through a journey of self-discovery and intentional influence in the art of strategic personal branding. They 'played around' with `prototyping’ strategies of personal branding towards a set goal. Some pointers from the workshop to share: 1) Dig deep into your experiences, skills, and passions. Craft a narrative that not only reflects your journey but also resonates with your intended target audience. 2) Building credibility is a cornerstone of effective personal branding. Share stories that showcase not just your successes, but the lessons learned from challenges. Back your claims with facts and let your experiences become the basis of your credibility. 3) Anticipate the needs and concerns of your audience. By addressing them proactively, you position yourself as a thought leader. Use your platform to share insights, engage in conversations, and build a community around your expertise. 4) Identify the key competencies that matter most to your intended audience. Tailor your personal brand to showcase these competencies, demonstrating not just your skills but your understanding of what your target audience values. 5) To be valued, be clear on the values you bring to the table. Align your personal brand with principles that resonate with both you and your intended audience. Authenticity is key and let your values be the guiding force behind your personal masterpiece. Most of all, personal branding is an ongoing process, much like the sculpting of a masterpiece. Continuously refine your brand, adapt to evolving landscapes, and let your authenticity shine through. Just like what a sculptor does, as you chisel away the excess, you will reveal the true essence of your personal brand and the impact you're destined to make. 🌟 What other tips for personal branding can you add on here? Do share in the comments below! ESSEC Business School ESSEC Asia-Pacific ESSEC EMBA Programs #PersonalBranding #CareerJourney