Kenya Breweries Limited (KBL)

𝐓𝐇𝐄 𝐏𝐑𝐄𝐌𝐈𝐄𝐑 𝐋𝐄𝐀𝐆𝐔𝐄 𝐓𝐎𝐔𝐂𝐇𝐄𝐃 𝐃𝐎𝐖𝐍 𝐈𝐍 𝐊𝐄𝐍𝐘𝐀 𝐀𝐍𝐃 𝐎𝐅 𝐂𝐎𝐔𝐑𝐒𝐄 𝐓𝐇𝐄𝐘 𝐇𝐀𝐃 𝐓𝐎 𝐂𝐎𝐌𝐄 𝐅𝐄𝐄𝐋 𝐓𝐇𝐄 𝐏𝐀𝐒𝐒𝐈𝐎𝐍 𝐀𝐓 𝐆𝐔𝐈𝐍𝐍𝐄𝐒𝐒 𝐌𝐀𝐓𝐂𝐇𝐃𝐀𝐘 Capturing the unmatched passion and energy of our Kenyan Premier League fans, Guinness Kenya is proud to be the first African market to feature in the “Matchdays with Guinness” Premier League YouTube series. This episode is a testament to Guinness' deep connection with football culture in Kenya, showcasing everything from devoted supporter clubs to the electric atmosphere at the Guinness Matchday event recently held at The Bar Next Door Kenya, Kiambu Road where fans came together for an unforgettable big-screen PL experience. As the official beer of the Premier League, we are excited to continue to lead the way in celebrating and elevating football fandom and bringing Kenyan fans closer to the game they love. Check out the episode here https://lnkd.in/eRNg-e5R #GuinessMatchday #BlackShinesBrightest #PremierLeague

In a week filled with excitement and achievement, Tusker FC took a moment to honor the remarkable dedication and talent of its players, culminating in the recognition of our esteemed Player of the Month, Chrispine Erambo. At Tusker, we believe that football is not just about the games won on the field but also the hard work and discipline that propel us all forward in pursuit of greatness. And over the past two months, Erambo, has truly embodied the spirit of resilience and commitment, consistently showcasing his determination on the pitch. His relentless pursuit of excellence not only elevates his performance but also serves as an inspiring example for his teammates. The selection process for the Player of the Month is both rigorous and thorough. It involves a comprehensive review of individual performances by our Technical Bench and Analysis Team, followed by a vote from fellow players who witness the unwavering effort put forth week after week. This transparency in our recognition process highlights the collective spirit of teamwork that makes Tusker FC special. As we celebrate Erambo’s achievements, we also express our heartfelt gratitude to the coaching staff and the technical team whose guidance fosters our players’ development. And to our loyal fans - your unwavering support fuels our passion and determination to excel. Here’s to teamwork, unity, and the enduring spirit of Tusker FC! #KenyaMilele #GameNiYetu

𝐒𝐭𝐚𝐲 𝐂𝐫𝐢𝐬𝐩 𝐰𝐢𝐭𝐡 𝐖𝐡𝐢𝐭𝐞 𝐂𝐚𝐩 𝐂𝐫𝐢𝐬𝐩! In a world full of distractions, it’s important to be present, embrace clarity and live with intention. This is the essence of our #StayCrisp campaign for White Cap Crisp. The brand recently brought this vision to life with an exclusive Vision Boarding event led by renowned life coach Jennifer Karina where guests engaged in goal setting and visualization. #StayCrisp is a mindset, and it encourages living with purpose and focus. The brand represents not just a low-calorie beer; it embodies intentionality, creativity and clarity. Here’s to staying inspired, intentional and Crisp! #StayCrisp #WhiteCapCrisp

From the heart of Kenya’s culinary scene to your table. Singleton has joined forces with world-class chefs to create moments of pure indulgence through masterful food and whisky pairings. By blending rich flavors with expert craftsmanship, we are redefining the dining experience - one sip and bite at a time. As we continue to embed Singleton in Kenya’s culture, we celebrate the art of savoring every moment, whether through curated tasting experiences, exclusive chef collaborations, or unforgettable gatherings that bring people together over exceptional whiskey. #SavorTheSingleMoment #Perfectpairings #Buildingbrandsinculture  Wangeci Gakenia, Samuel Onyando, Josephine M. Katambo, Alvin Mbugua, Jean Okech

We had the great pleasure of hosting a fun and insightful mentorship program for marketing students from top universities, including Jomo Kenyatta University of Agriculture and Technology (JKUAT), University of Nairobi, Strathmore University, United States International University - Africa, and The Catholic University of Eastern Africa. The program was organized by 𝐒𝐩𝐢𝐫𝐢𝐭𝐞𝐝 𝐖𝐨𝐦𝐞𝐧, our Employee Resource Group dedicated to supporting women’s holistic wellbeing and empowerment. The day began with an immersive visit to our microbrewery, where students witnessed firsthand the meticulous process of transforming raw grains into the beverages we love. At the Innovation Hub, our brewers unraveled the complexities of their craft while offering a sneak peek into our latest innovations, noting that Gen Z’s desire for bold, unique flavors is shaping the future of drinks for this demographic. From there, the students made their way to our HQ, where they toured our workspace, sat in on a panel session, and listened to presentations from the Marketing team led by our Marketing & Innovations Director, Mark Mugisha Kivuna. The team, comprising Brand Managers, Creative Directors, Consumer Researchers, Media Strategists and more, offered valuable insights into the diverse roles that drive our marketing efforts - providing a behind-the-scenes look at how we build, strategize, and execute initiatives that resonate with consumers. In doing so, this session bridged theory and practice, giving students clear insight into the everyday tasks that define a marketing career beyond the classroom. The feedback session was a crowd favorite, as students shared their thoughts on the tour and presented fresh ideas. Their innovative thinking shone through with the concept of catering to non-drinking youth through a non-alcoholic drink called 𝑮𝒆𝒏-𝒁𝒊𝒊, sparking notable enthusiasm. The day wrapped up with engaging group case study discussions, a lively trivia competition (with merchandise and Snapp Social tickets up for grabs), and a tasting experience featuring some of our latest innovations. It was inspiring to see the future of marketing through these students' eyes. More importantly, we are proud to play a role in nurturing the next generation of marketers - equipping them with real-world insights, sparking fresh ideas, and encouraging them to shape the industry’s future with innovation and purpose.

Every recycled bottle reduces waste, conserves energy, and gives new life to something old. Regesha, Safisha, Dumisha! ♻️ Learn more about Rudisha here: https://lnkd.in/dJ9xuT5m #TupangeKurudisha #SpiritOfProgress

Gen Z is digitally native, socially conscious, and highly discerning. They don’t just buy products - they buy into experiences, values, and communities. Traditional marketing alone won’t cut it. So how should brands, including KBL, adapt? Get the full breakdown from Davis Changalwa, Brand Manager at Captain Morgan, in the Saturday, 15th February edition of People Daily or here https://shorturl.at/f8NHT

There’s a kind of love that doesn’t shout. It works in silence, in the details, in the quiet moments of creation. This is the love of craft and the devotion to not just making drinks, but shaping your experience. It’s not just about perfection, but also about passion. And it’s poured into every glass. #HappyValentinesDay

Love isn’t just in the air - it’s in every bottle you recycle. Every bottle deserves a second life, and with Rudisha, recycling is easier than ever. Let’s turn waste into opportunity and raise a glass to a greener future. Learn more: https://lnkd.in/dJ9xuT5m #TupangeKurudisha #SpiritOfProgress

We are proud to announce that Kenya Breweries has been recognised with the 2024 Solenis Sustainability Award for its groundbreaking Water Recovery Project. This initiative, in collaboration with Diversey revamped the water recovery system at our Kisumu brewery to reduce resource consumption, and enhance operational efficiency. This upgrade enhances sustainability without compromising our high quality and safety standards. Key Sustainability Wins: ✅ 624,000 liters of water saved annually ✅ 780 kWh energy reduction ✅ 488 hours of time savings ✅ Improved safety & lower carbon footprint with reduced chemical handling ✅ 97% water recovery rate, maximizing efficiency This award reaffirms our dedication to sustainable brewing and operational excellence. A huge congratulations to the Kisumu Brewery team and everyone who made this achievement possible! #SpiritOfProgress #Sustainability #BrewingABetterFuture