It’s a gloomy, drizzly afternoon. The sky is covered in thick clouds, and the streets are unusually quiet. Most people are indoors, escaping the cold air. But down the road comes a man on a modest tricycle, ringing a bell. His tricycle is filled with freshly baked goods aromatic bread, pastries, and buns. You might wonder, why is he out on a day like this? Selling bakery products when people are likely to stay home? But as he pedals through the neighborhood, doors start to open. The familiar chime of his bell, the scent of warm bread, and the sight of his tricycle draw people in. It's not just the product he’s selling it’s the comfort, the warmth, and the sense of home. This scene serves as a lesson in the power of brand strategy. Just like the weather, markets are unpredictable. Trends shift, consumer behavior changes, and businesses face their share of gloomy days. But with a strong brand strategy in place, like the vendor’s persistent presence and inviting cart, a business can thrive regardless of external conditions. The vendor’s story shows us that with a memorable brand, even a simple tricycle selling bakery goods can bring people out of their homes and into the warmth of familiar, trusted offerings. And that’s the true power of a great brand strategy. #branding #brandidentity #brandawareness #brandstrategy #BrandStrategies #brandstrategist #brandstrategydesign #brandstrategymatters #citydog
About us
Here at City Dog, we don't just think outside the box; we redefine the entire kennel… because in the Business of Brands, standing out is not long-term anymore. It's a survival tactic. At City Dog, we guide you through the process, helping you lead the charge. We dissect the market, sense opportunities, and mark your brand territory. Our pack of seasoned strategists, marketers and brand enthusiasts are wired to challenge the status quo and drive your brand into higher grounds. Sharp instincts. Sharper results.
- Website
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www.citydog.co
External link for CityDog.co
- Industry
- Advertising Services
- Company size
- 2-10 employees
- Headquarters
- Colombo
- Type
- Privately Held
Locations
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Primary
Get directions
Colombo, 10250, LK