KIKA Group’s new marketing approach shows how artificial intelligence can fuel innovation while staying true to a brand’s identity. "By combining technology with human creativity, we are setting a new standard for modern marketing in the pet care industry," says Justina Jančiūtė, our Marketing Manager. Today, AI plays an important role in KIKA’s communication strategies, helping to improve visual storytelling, engage audiences more effectively, and build stronger connections. As more brands explore similar uses of AI, our story highlights the importance of embracing new tools without losing sight of core values. #Innovation #AI #marketing
About us
KIKA GROUP – sparčiai auganti, daugiau nei 33 metus lyderiaujančias pozicijas užimanti įmonių grupė, kurią sudaro: KIKA LT – įmonė, valdanti mažmeninės prekybos tinklą KIKA Lietuvoje ir Estijoje bei didmeninę prekybą Lietuvoje. AKVATERA – specializuota naminių gyvūnų pašarų gamykla, eksportuojanti savo produkciją į daugiau nei 60 pasaulio šalių. TAURO KENNEL – šunų veislynas, skinantis laurus pasaulinėse parodose. TAURO GROOMING ACADEMY - aukščiausios klasės augintinių SPA salonas ir mokymų akademija. KIKA USA LLC – įmonių grupės padalinys Jungtinėse Amerikos Valstijose. Įmonių grupės istorija prasidėjo nuo 16 metų mergaitės Janitos ir mažojo sidabrinio pudelio Kika. Mylimo šuns vardas vėliau ir tapo įmonės pavadinimu. MUS JUNGIA 💚 AUGINTINIAMS
- Website
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https://www.kikagroup.lt/
External link for KIKA GROUP
- Industry
- Wholesale Import and Export
- Company size
- 501-1,000 employees
- Headquarters
- Kaunas
- Type
- Self-Owned
- Founded
- 1991
- Specialties
- pet shops, pets, and high-quality food for pets
Locations
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Primary
Maironio g. 11
Kaunas, 44298, LT
Employees at KIKA GROUP
Updates
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This year KIKA GROUP closes with yet another incredible achievement! We proudly won 2 gold medals 🏅🏅 with our products at the "Lithuanian Product of the Year" competition: 🏅 Nature‘s Protection Superior Care - grain-free food with salmon for small adult red-coated dogs. 🏅 TAURO PRO LINE Ultra Natural Care Detangling Leave-in - a conditioner that simplifies grooming for dogs and cats. We are super excited about this accomplishment! It highlights our commitment to creating high-quality products that meet the expectations of both Lithuanian and international consumers. The competition has been organised by the Lithuanian Confederation of Industrialists for 28 consecutive years to encourage the production of high-quality Lithuanian products that contribute to the country's business growth. 📸 Pictured our colleagues Head of Technology and Product Development Robertas Sičiovas and technologist Julija Navikaitė proudly holding the awards. #KIKA #Awards
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Across all three Baltic states, consumers are becoming more price-sensitive. Many opt to buy larger quantities of pet supplies when there are significant discounts available, aiming to save money. Despite efforts to cut costs, pet owners continue to prioritize their pets' well-being and health, showing a preference for quality products.
Baltic pet food market review: rising demand for quality fuels sector growth
KIKA GROUP on LinkedIn
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KIKA GROUP išskirtinumas rinkoje - gyvūnų produktai, kuriuos kuriame remdamiesi mokslo tyrimais ir inovacijomis. Kaip pabrėžia LSMU profesorius, dr. Rolandas Stankevicius, visavertė augintinių mityba prasideda nuo tyrimų, kaip optimaliausiai subalansuoti gyvūnų maisto žaliavas ir priedus. Subalansuotas gyvūnų maistas leidžia išvengti pagrindinių ligų ir taip šeimininkams taupo pinigus, kuriuos tektų skirti gydymui. Šiandien augintiniai yra lygiaverčiai kiekvienos šeimos nariai, o jų gerovė – mūsų atsakomybė. Todėl mokslas yra neatsiejama mūsų verslo dalis, leidžianti ne tik augti, bet ir kurti pridėtinę vertę visiems – tiek gyvūnams, tiek jų šeimininkams. 🎥 Kviečiame pasižiūrėti interviu, kuriame profesorius R. Stankevičius dalinasi įžvalgomis apie mokslo ir verslo bendradarbiavimo naudą! #KIKA #LSMU #PetCare
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🎉 Celebrating 33 years of KIKA Group: For the champions of our hearts! 🎉 Yesterday we proudly celebrated 33 years of commitment, love, and expertise in serving pets and their families. Now, for over three decades, KIKA Group connects the hearts of pets and their owners worldwide, striving to bring quality, care, and joy into every pet’s life. Our journey is defined by dedication to our mission: "With love, expertise, and care, we connect the hearts of pets and their owners all over the world!” This commitment has fueled our success and growth, and it continues to inspire us as we look ahead to an exciting future. Thank you to our amazing team, loyal partners, and customers around the globe who have helped us reach this milestone. Together, we’re ready for another successful 33 years of growth! 🚀 #KIKAGroup #Anniversary #ChampionOfYourHeart
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Naujoji gamykla „KIKA Group“ portfelį papildys 52 naujais šlapio maisto produktais. Aukštos kokybės konservai bus skirti ne tik vietiniams pirkėjams KIKA tinkle Lietuvoje ir Estijoje, bet ir eksportui į pagrindines Vakarų Europos ir Pietryčių Azijos rinkas. Planuojama, kad gamybos pajėgumai per du plėtros etapus pasieks iki 11 000 tonų per metus.
„KIKA Group“ pradeda naujos konservų gamyklos statybas: investicija viršys 20 mln. EUR
KIKA GROUP on LinkedIn
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✨ Mokslas ir verslas – stipresni kartu! ✨ Tai puikiai įrodo KIKA GROUP bendradarbiavimas su Lietuvos sveikatos mokslų universitetas (LSMU) Veterinarijos akademijos mokslininkais. Akademijoje atlikti išsamūs moksliniai tyrimai patvirtino Lietuvoje gaminamo KIKA šunų maisto kokybę ir tinkamumą visų amžiaus grupių augintiniams – nuo šuniukų iki suaugusiųjų ir besilaukiančių patelių. Kartu vykdomi tyrimai mums padeda ne tik įrodyti produkto visavertiškumą, bet ir suteikia konkurencinį pranašumą tarptautinėse rinkose. Neabejojame, kad grupės R&D investicijos, kurios šiandien siekia jau 1,17 mln. EUR, mums padės stiprinti pozicijas tokiose globaliose rinkose kaip JAV, Japonija ar Pietų Korėja. Dėkojame LSMU Veterinarijos fakulteto dekanui prof. dr. Rolandas Stankevicius ir jo komandai, kuri atliko tyrimus grupės „Tauro Kennel“ veislyne. Čia buvo tiriami įvairūs maisto virškinamumo, maistingumo, efektyvumo parametrai net su 117 Garbanotų bišonų, Maltos bišonų ir Pomeranijos špicų veislių šunų. Šis R&D projektas – tai įrodymas, kaip mokslas ir verslas gali augti kartu, naudodamiesi bendromis žiniomis, patirtimi ir inovacijomis.💡 Kviečiame pažiūrėti dekano pokalbį su mūsų Technologijų ir produktų vystymo vadovu Robertas Sičiovas.
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Through extensive R&D efforts, KIKA Groups aims to strengthen its position in the global market by scientifically validating the superior qualities of its pet food. A leading Baltic pet food manufacturer recently concluded a comprehensive scientific study confirming the nutritional value of its pet food products. The research, conducted in collaboration with the Lithuanian University of Health Sciences (LSMU) Veterinary Academy, focused on dogs of all ages, including puppies, pregnant and nursing females, and adult dogs.
How KIKA Group's R&D drives its global competitiveness
KIKA GROUP on LinkedIn
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KIKA Group sources 50% of electricity from 🌞 solar! Back in November 2019, KIKA GROUP took a significant step towards sustainability by launching its first 700 kW ground-mounted solar power plant. Since then, the company expanded it's solar power plants to a total capacity of 2.38 MW, installed on the rooftops of its manufacturing facilities, offices and kennels, as well as on the ground. In the last 12 months alone, the group produced 2,445 MWh of clean solar energy, covering about half of its total energy needs. The remaining energy for its production, kennels, and administrative operations was sourced from an external provider. The largest solar power plant in the group, with a capacity of 1.65 MW, is located near the AKVATERA LT pet food factory in Zapyškis and supplies electricity directly to the factory. An additional 733 kW capacity is spread across the rooftops of various company-owned buildings, where possible. Even the offices in Kaunas and Klaipėda have 139 kW of solar power installed on rooftops. “Sustainable energy and resource management are key components of our group’s strategy. The widespread use of solar energy ensures more stable electricity prices for us. We are demonstrating to the market that sustainable energy in industry can be a well calculated, profitable, and energy-independent solution,” says Tauras Plungė, Co-founder of KIKA Group. This fall, KIKA Group will continue to expand its commitment to renewable energy at its planned new canned food factory in the Kaunas region, with construction set to begin later this year. The facility will feature a 500 kW rooftop solar power plant, as well as state-of-the-art heat pumps. Additionally, waste heat generated from production processes will be reused for heating, ensuring maximum energy efficiency. Stay tuned for more sustainability news from KIKA Group! #Sustainability #RenewableEnergy #Solar #KIKAGroup
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🚀 We’re thrilled to share some exciting updates! 🚀 At KIKA Group, we’re always pushing boundaries in the world of pet care, and we’re proud to announce our participation in the Rinkis prekę lietuvišką 2024 fair, happening in Kaunas from October 11-13, 2024! 🇱🇹 This is a special opportunity to connect with our community and showcase the very best of what we do. But that's not all — we’re coming to the fair with big wins! KIKA Group has been awarded with three prestigious medals for our innovative products: 🥇 Gold Medal - Nature’s Protection Superior Care Grain-Free Functional Treats for adult white-coated dogs, supporting joint health and mobility. 🥇 Gold Medal - Nature’s Protection Superior Care Grain-Free Dry Food with salmon, for adult small-breed dogs with red or brown coats. 🥈 Silver Medal - Tauro Pro Line Stainless Look 3in1 natural clay mask, designed to reduce tear stains. Join us at Žalgirio Arena in Kaunas to explore these award-winning products and more! We’re excited to meet you, share our passion for high-quality, Lithuanian-made pet products, and answer any questions you have. 📅 Dates: October 11-13, 2024 📍 Location: Žalgirio Arena, Kaunas Let’s celebrate Lithuanian innovation together! 🐾