Adplorer

🔎Are you overlooking a hidden gem in your PPC strategy? Bing and Microsoft Ads might not have Google's market share, but their unique strengths can make a big impact for franchise and multi-location businesses. From built-in integration with Microsoft devices to competitive CPCs and advanced targeting, Bing Ads can help you connect with untapped audiences across six continents 🌍.

🔎Are you overlooking a hidden gem in your PPC strategy? Bing and Microsoft Ads might not have Google's market share, but their unique strengths can make a big impact for franchise and multi-location businesses. From built-in integration with Microsoft devices to competitive CPCs and advanced targeting, Bing Ads can help you connect with untapped audiences across six continents 🌍. Check out our latest blog post to see how Bing stacks up and why it deserves a spot in your local advertising strategy: https://lnkd.in/dWndbhKK Let’s make sure your ads are everywhere your customers are. 💡 #PPC #FranchiseMarketing #MultiLocationAdvertising

Master Multi-Location Google Ads Billing with Eeeeaaaazzzzz. Are you managing Google Ads for a franchise brand or running campaigns for multiple clients as an agency? If billing complexity is slowing you down, this tutorial is for you! In this video, we break down: ✅ How to set up billing for multi-location Google Ads campaigns ✅ Best practices for scenarios where the agency or brand pays directly for ad spend ✅ Key tips to streamline your processes and stay on top of multiple accounts Whether you’re a franchise CMO or a PPC manager at an agency, Adplorer’s step-by-step guide will make handling billing across multiple locations a breeze. https://lnkd.in/dDiz_kv2

It’s planning season, and 2025 is calling for fresh strategies in localized marketing! Join our own Ryan Stackable (Adplorer US) along with Jane Campbell (Empower Brands), Kasey Skala (City Wide Facility Solutions) and Max Pecherskyi (PromoRepublic) for a deep dive discussion of all things local marketing in the year to come. Key questions to be addressed: 1. What were the key successes and challenges in localized marketing in 2024? 2. What are the top localized marketing trends that will shape the coming year (such as partnerships, innovations etc)? 3. How do you evaluate and select the most suitable trends for your specific business? https://lnkd.in/dt2GBzZf

🎉 How Choice Local Streamlined Their PPC Campaigns & Billing with Adplorer! 🎉 We’re really proud to share this testimonial from our friends at ChoiceLocal, a local marketing agency that’s been making great use of Adplorer’s platform! In this video, Choice Local walks through how our Budget Pacing Tool has helped them keep Google and Meta PPC campaigns right on track, so they can focus on what really matters—driving results for clients. And thanks to our Billing Tools, billing is now a breeze, freeing up their team’s time and cutting down on the hassle of managing complex invoices. https://lnkd.in/dpQydvEW

Localized Marketing Trends 2025 🚀 Join us for the next CMO Peer Talks online event to learn what’s going to work in the upcoming year and how your business can benefit from it. We’re diving headfirst into the future of localized marketing. We’re not just talking trends — we’re sharing actionable insights you can implement immediately. 📅 Save the date: 🇺🇸 November 19th, 11 AM ET Together we’ll discover how to: - Navigate 2025 localized marketing tendencies and learn from 2024's best practices - Refine your local advertising by adapting to emerging trends and innovations - Learn how to choose the right trends and tailor your marketing accordingly. Meet the speakers: 1️⃣ Kasey Skala - Director of Strategic Marketing at City Wide Facility Solutions - Marketing visionary who excels at transforming marketing operations for Franchises to make the business feel relevant at any location. 2️⃣ Jane Campbell - Vice President of Marketing at Empower Brands - Leader of one of the largest shared services teams at Empower Brands, supporting its 8 residential franchise brands. 3️⃣ Ryan Stackable - Chief Executive Officer of Adplorer US - Renowned expert in scaling advertising campaigns across thousands of SMBs, Franchise Locations, and Enterprises all over the world. 4️⃣ Max Pecherskyi - CEO & Co-founder of PromoRepublic - A dedicated specialist in transforming the engagement between multi-location brands, franchises, and local communities with breakthrough marketing technology. We can’t wait to see you there — let’s boost your business together in 2025!

Franchise Brands: Want Leads That Actually Turn Into Customers? 🏋️♂️🏡 Here’s the secret sauce: CRM-integrated lead attribution! 🔥 Our latest blog spills the beans on how this power combo can supercharge your local lead gen and give your franchisees some serious marketing muscle. 💪 Better insights, stronger campaigns, and happier franchisees!! Check it out 👇 https://lnkd.in/eWZN-Tte

🔥How not to light your agency on fire: When it comes to paying Google directly for your franchise clients' ad spend, things can get... well, combustible! 💥 Managing PPC budgets without proper controls is like tossing gasoline on an open flame. Want to avoid a financial inferno? Check out our latest blog on how to manage ad spend and billing risks for franchise brands at scale. We’ve got the fire extinguisher ready! 👇 https://lnkd.in/diHGQwzW

🚨 ATTENTION! Yes, we mean YOU! Did you know that ATTENTION is now the hottest commodity? Forget oil, gold, or whatever crypto is doing—attention is what fuels PPC manager productivity. Juggling multiple campaigns, spreadsheets, and never-ending client emails? 💼 We get it. Your attention is being pulled in a million directions—kind of like trying to herd cats 🐱 (good luck with that). But the truth is, when your team's attention’s all over the place, productivity tanks. Our latest blog dives into the science behind so called "multi-tasking" and how how mastering attention can make you a PPC ninja 🥷—giving you the focus you need to crush your campaigns, avoid burnout and free up time to grow. ⚡ Because if you can’t manage attention, you might as well be chasing your tail. https://lnkd.in/daApxycu

This week Adplorer was proud to support the #IFA and their annual Advocacy Summit to promote and protect #Franchising! This was my third year in support, and it's absolutely one of my favorite events of the year. Standing alongside our franchisor and franchisee friends is our way of saying thank you to this incredible community and to show our supplier support. Next up, see everyone soon at Franchise Springboard 😎 Indi Nandhra, IMBA, CFE Lilas O’Rourke Cassidy Ford, CFE Shawn (Alexander) Goldsmith, CFE Doc Cohen, CFE Pete Lankarge Slade Stricklin, CFE Marcia Mead