Lollapalooza, Arijit Singh, Zakir Hussain: Audiences throng live events for the real experience
People attend Lollapalooza India music festival in Mumbai on January 28, 2023
Synopsis
The live-entertainment segment has made a comeback and is here to stay. According to BookMyShow, around 19,000 events were organised in 2022. Metros topped the list in transacting the maximum number of tickets for live shows, which included multiple on-ground events, happening at the same time, gaining equal traction. What next? A more immersive experience, maybe!
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