UHNWI Summit

Discover the key insights shaping the future of luxury at the Superyacht Forum 2024 workshop, "The Trillion-Dollar Shift." During this transformative discussion, Dr. Annalisa Tarquini - Poli and Prof. Dr. Phil Klaus highlighted what the next generation of UHNW superyacht owners truly values. Stay tuned for even more groundbreaking perspectives at the UHNWI Summit 2025—the ultimate event for redefining luxury!

Join Dr. Annalisa Tarquini - Poli and I on November 19th, at 14:45 during the 2024 Superyacht Forum for our workshop "The Trillion-Dollar Shift: Understanding the Next Generation of Superyacht Owners.

𝗔𝗿𝗲 𝘆𝗼𝘂 𝗮 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗶𝗻 𝘁𝗵𝗲 𝗹𝘂𝘅𝘂𝗿𝘆 𝘀𝗲𝗰𝘁𝗼𝗿? 📅 Join us for the "𝗠𝗼𝗻𝗮𝗰𝗼 𝗟𝘂𝘅𝘂𝗿𝘆 𝗪𝗲𝗲𝗸" organised by International University of Monaco from 𝗠𝗮𝗿𝗰𝗵 𝟯𝟭 𝘁𝗼 𝗔𝗽𝗿𝗶𝗹 𝟯, 𝟮𝟬𝟮𝟱, featuring a series of valuable events. ♦ The week will kick off with the "𝗨𝗹𝘁𝗿𝗮-𝗛𝗶𝗴𝗵-𝗡𝗲𝘁-𝗪𝗼𝗿𝘁𝗵 𝗜𝗻𝗱𝗶𝘃𝗶𝗱𝘂𝗮𝗹𝘀 𝗖𝗹𝗶𝗲𝗻𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗣𝗿𝗼𝗴𝗿𝗮𝗺", led by Prof. Dr. Phil Klaus, renowned as a global leader in Customer Experience Strategy. Find out more here! ➡️ https://lnkd.in/eXr8g-6S or contact Myriam Arbel - marbel@ium.monaco.edu ♦ The executive program will be followed by the UHNWI Summit, an exclusive gathering of 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗹𝗲𝗮𝗱𝗲𝗿𝘀 to explore 𝗴𝗹𝗼𝗯𝗮𝗹 𝘁𝗿𝗲𝗻𝗱𝘀, 𝗶𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀, and 𝗹𝘂𝘅𝘂𝗿𝘆 𝗹𝗶𝗳𝗲𝘀𝘁𝘆𝗹𝗲 opportunities. ♦ The 'Luxury Week' will also feature the 𝟲𝘁𝗵 𝗲𝗱𝗶𝘁𝗶𝗼𝗻 of the Monaco Symposium on Luxury taking place from 𝟭𝘀𝘁 𝗔𝗽𝗿𝗶𝗹 for 3 days, with the theme "𝗟𝘂𝘅𝘂𝗿𝘆: 𝗔 𝗦𝘁𝗼𝗿𝘆 𝗼𝗳 𝗛𝗲𝗿𝗶𝘁𝗮𝗴𝗲, 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻, 𝗮𝗻𝗱 𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝗼𝗻𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗔𝗜 𝗘𝗿𝗮." Dive into how the luxury industry balances tradition and innovation, especially with the rise of AI transformations. For more information contact Iulia Pantea at 📧ipantea@ium.monaco.edu We invite 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗽𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹𝘀, 𝗮𝗰𝗮𝗱𝗲𝗺𝗶𝗰𝘀, and 𝘀𝘁𝘂𝗱𝗲𝗻𝘁𝘀 passionate about 𝗹𝘂𝘅𝘂𝗿𝘆 and 𝗔𝗜 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 to join us! 👉 𝗙𝗼𝗿 𝗺𝗼𝗿𝗲 𝗶𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 about the Symposium and to register, check the website: https://lnkd.in/d-qpWWr 📅 𝗞𝗲𝘆 𝗗𝗮𝘁𝗲𝘀: - 31 March-2 April 2025 - 𝗨𝗛𝗡𝗪𝗜 𝗖𝗹𝗶𝗲𝗻𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 - 2 April 2025 - 𝗨𝗛𝗡𝗪𝗜 𝗔𝗻𝗻𝘂𝗮𝗹 𝗦𝘂𝗺𝗺𝗶𝘁 - 1-3 April 2025 - 𝗠𝗼𝗻𝗮𝗰𝗼 𝗦𝘆𝗺𝗽𝗼𝘀𝗶𝘂𝗺 𝗼𝗻 𝗟𝘂𝘅𝘂𝗿𝘆 📍 𝗟𝗼𝗰𝗮𝘁𝗶𝗼𝗻: International University of Monaco & Hotel Meridien Beach Plaza ♦ Don’t miss the opportunity to hear from leading experts and network with professionals shaping the future of luxury. ♦ Stay tuned for updates on speakers and sessions. We look forward to welcoming you to Monaco in 2025!✨ #IUM #LuxuryWeek #UHNWI #MonacoSymposiumonLuxury #ExecutiveEducation #Luxury #AI #Innovation #Heritage #MonacoLuxuryWeek #LuxuryWeek2025

Thank you once again for your incredible participation in this year's edition. We wish you a wonderful holiday season and hope to see you in great numbers next year. 📅 Save the Date: we're excited to announce that the 𝟱𝘁𝗵 𝗲𝗱𝗶𝘁𝗶𝗼𝗻 of the UHNWI Summit will take place on 𝗪𝗲𝗱𝗻𝗲𝘀𝗱𝗮𝘆, 𝗔𝗽𝗿𝗶𝗹 𝟮, 𝟮𝟬𝟮𝟱. Stay tuned and continue to follow us to discover all the latest updates! #UHNWIInsightSummit #LuxuryTarget #SaveTheDate #NextEdition #ComingSoon

🌟 The 4th UHNWI Summit was a remarkable success! Let's revisit the key moments of the day through the video below. This year's focus was on the importance of multigenerational marketing strategies, storytelling techniques, and prioritizing human relationships to connect with the new generation of UHNWIs.   🙏 A heartfelt thank you to our outstanding MC, Patrick Coote, our guest speakers, Karl-Henry Edström, Massimiliano Cariola, Federico Rossi, Filippo Innocenti, Francesco Galli Zugaro, Lysbeth Fox, and our brilliant professors-researchers, Dr. Annalisa Tarquini - Poli and Prof. Dr. Phil Klaus. We are grateful to the organizing team of this event and to our incredible audience. 🌟 We look forward to welcoming you back next year! #UHNWIInsightSummit #BrandsStorytelling #LuxuryTarget #thankyou

🌟 A huge thank you to our sponsors! 🌟 The 4th UHNWI Summit that took place last weeks was an absolute success. We wanted to especially thank our sponsors who contributed to make the event so special and to make sure our insights can be shared with other enthusiasts. Our sponsors SPAZIO ITALIANO Monaco, The Mall Luxury Outlets, Équivoque Terrasse Exclusif - Principauté de Monaco, VBC - Virtual Business Card, and Le Toucan à Monaco supported us with amazing tools ranging from beautiful Italian furniture to the best customized cocktails out there. We are beyond grateful for your support! #Sponsor #UHNWIs #Sponsorship #ThankYou

🌟 A special THANK YOU to our media partners! 🌟 The 4th UHNWI Summit held last weeks was an outstanding success. We extend our heartfelt gratitude to our media partners, whose contributions were instrumental in making the event extraordinary and ensuring that our insights reach fellow enthusiasts. A big thank you to Karl-Henry Edström CEO and Publisher of our media partner Robb Report Monaco Côte d'Azur for introducing the topic of how to master communication with the UHNWIs. You certainly knew how to capture everyone’s attention! And SuperYacht Times and Enrico Chhibber for their presence and support! Read here the full article: https://lnkd.in/dCevnGta #UHNWI #UHNWISummit #RobbReportMonacoCotedAzur #SuperYachtTimes #MediaPartner

The Future Is Now: Insights from Dr. Annalisa Tarquini - Poli & Prof. Dr. Phil Klaus. 🌍 As we anticipate the Great Wealth Transfer by 2030, where Millennials will inherit significant wealth, it’s imperative to adapt and innovate in your marketing strategies. As showing by Dr. Annalisa Tarquini-Poli & Dr. Prof. Phil Klaus during the UHNWI Insight Summit, the last trends shaping the future of UHNWIs: ·      Brands must bridge the gap between aging UHNWIs and the generations to be relevant for the target. ·      Sense of community and meaningful relationship are key elements for brands. ·      Costumers express their status symbol through unique experiences. ·      For UHNWIs, time is their most precious commodity. Convenience and quality time with loved ones are paramount. ·      Effective communication and Storytelling play fundamentals to achieve and engage the target. Thanks to Dr. Annalisa Tarquini-Poli & Dr. Phil Klaus to take on the stage this insightful study about storytelling, communication, brands and UHNWIs. #UHNWIInsightSummit #BrandsStorytelling #Communication #LuxuryTarget 

Drive by Dream: An Insightful Porsche Case Study Massimiliano Cariola, Marketing & CRM Director of Porsche Italia, emphasized the evolution of customer experience over the past decade. The case study titled: “Relevance Across Generation: how to build a brand that resonates age segment” showcased how Porsche Italia interacts and engages with the new generation. Massimiliano Cariola brought the audience into the world of Porsche, exhibiting various campaigns, initiatives, and activities such as the Porsche Experience Center in Franciacorta, the Carrera Cup Italy, and Porsche on Board. Such amazing projects! We thank Massimiliano Cariola for inspiring us and for sharing Porsche Italia's beautiful projects! #Porsche #StorytellingCampaign #UHNWIsummit #BrandCommunication #CaseStudy

Highlights from the UHNWI Summit Panel! Titled “Design Effective Marketing & Communication Strategies: Insight from the frontline”, the panel was masterfully moderated by Lysbeth Fox, the CEO & Founder of Fox Communications. The panel was composed by Federico Rossi, Francesco Galli Zugaro and Filippo Innocenti. They brought a captivating insight into the discussion about the strategy that they use for achieving and engaging the UHNWIs target, through the storytelling and focusing the discussion on innovation, sustainability and legacy in this exclusive market. Federico Rossi, COO of Rossinavi , shared insights on pioneering hybrid-electric yacht, stating, “We’ve embraced sustainability to meet the new generation’s expectations for environmentally friendly luxury”. Filippo Innocenti, Director of Zaha Hadid Architects, noted the increasing demand for sustainable design across all generation, emphasizing that this trend is crucial for the future. Francesco Galli Zugaro, CEO of Aqua Expeditions, discussed balancing luxury with sustainable tourism, ensuring positive impacts on remote and culturally significant destinations. A big thank to our panelists and the moderator for making this event a success!