Apply Digital

🚀 Introducing the Apply Digital Edge 🚀 , our monthly newsletter where we share the latest on industry trends, exclusive research, and strategies to drive digital change. Hear from our CEO, Gautam Lohia, about what you can expect in our first issue. Whether you’re just getting started, on the way, or optimizing, join us and thousands of others to learn about how you can advance your digital transformation journey. 📧 Sign up here and receive the first issue in your inbox: https://lnkd.in/gW2UHCJV #Technology #Innovation #ApplyDigitalEdge #Newsletter

We’re proud to see our CTO, Dom Selvon, contribute to Conscia’s eBook, on building a Composable Personalization Architecture to create dynamic, omnichannel experiences. This is your roadmap to mastering personalization in 2025 and beyond.  👉 Download your copy now and see how a composable approach can transform your strategy:  https://lnkd.in/enuvK2wb #Personalization #CustomerExperience #DigitalTransformation #eBook 

"How can you craft a personalized experience that leaves your customer thinking, 'Wow, that was exactly what I needed. I'll definitely return?" 🤔 Our VP of Enterprise Solutions, Brian Browning discusses the importance of understanding your customer needs and your own products and services to be able to connect the two and unlock personalization. Read our customer engagement report to learn how personalization, loyalty, and AI can boost your customer engagement strategy. Download the report here: https://lnkd.in/g5_STq9C #CustomerEngagement #Personalization #BusinessStrategy #RetailExperience

🚀 Unlock the Future of Digital Innovation with our Newsletter, Apply Digital Edge! 🚀 Stay ahead in the fast-paced digital world with insights that drive results. Each month, you’ll hear first-hand from our subject matter experts who will share: ✅ Exclusive industry research and emerging trends ✅ Actionable strategies to elevate your digital experiences ✅ Inspiring stories from change-makers shaping the future of technology Join a community of visionaries and gain your edge.  🔗 Don’t miss out – subscribe to our newsletter today to get our first issue: https://lnkd.in/gW2UHCJV #Innovation #DigitalTransformation #TechTrends

The dynamic capabilities of AI are redefining customer engagement for better ROI. Our recent report, “The Future of Customer Engagement,” has been featured in Intelligent CXO, highlighting the need for investment in emerging technologies to elevate customer experiences. It's clear that innovation is key. Enterprises need to reimagine traditional strategies like loyalty programs through a unified approach. By integrating AI tools with existing systems, they can unlock truly personalized experiences. Read more here: https://lnkd.in/gwANeqcb #CustomerEngagement #DigitalTransformation #AI #ROI #LoyaltyPrograms #Personalization

In today’s evolving B2B landscape, achieving consistent ROI from traditional personalization and loyalty methods can be challenging. Our latest whitepaper, Connecting with B2B Customers: How Tech and B2C Tactics Can Drive Personalization and Loyalty, explores how companies can drive engagement and boost ROI with a fresh approach. Find out: - Why traditional personalization and loyalty tactics are falling short in the B2B sector. - The critical role of a strong tech foundation in driving customer engagement. - How AI can transform your personalization strategies and boost your ROI. Featuring insights from Brian Lloyd, Dan Berger, Michael Georgas and Contentful Download your copy to position yourself for success in 2025! 👇 https://lnkd.in/dzJRCzUw #B2BStrategy #Personalization #Loyalty #AI #ROI

Our team will be in town for National Retail Federation in NYC next week! If you’re looking for a digital transformation partner, our team of Chris Coghlan, Alison Hawkyard, Kevin Zellmer, Andrew Wadsworth, Brian Browning, Patricia Hinojosa, and Luke Welch would love to chat about how we can help you: ✅ Drive impact for your customers and business ✅ Achieve your strategic goals in 2025 Book a meeting with our experts here:  https://lnkd.in/gtT5z8dc #ComposableTech #DigitalTransformation #NRF

Imagine personalizing content at scale that enhances customer engagement like never before. The potential of leveraging AI in customer experience is undeniable. 🚀 Our latest blog post, by our VP of Enterprise Solutions Brian Browning, discusses The State of AI in Customer Experience Delivery. In order to succeed, businesses need a solid customer engagement strategy and foundation, as the way we interact with technology will continue to evolve and transform. If you’re looking for ways to elevate your customer experience in 2025, read more here: https://lnkd.in/gws325tH #AI #CustomerExperience #DigitalTransformation #GenerativeAI

We present to you Apply Digital 2024 Wrapped.🎥 Together, we: 🚀 Delivered excellent projects 🤝 Worked with great partners and clients to drive impact 🏆 Received awards, and  🎉 Continued to be curious and have fun innovating. Enjoy a look back at our highlights, and our teams across the globe making an impact for our #OneTeam. Thank you for being part of the team. We look forward to what we’ll achieve in 2025! #ApplyDigital #Celebrations #2024Wrapped #OneTeam Andrea Moretti, Mauricio Pommella, Wilfried Hanachowicz, Claudia Ng, Angela Hountalas, Rabiya Samji, Ray Silva, Ted Cran, Curt Rollison, Brian Browning, Dan Berger, Vaibhav L., Leona De Souza, Soo Feng Ker, Jenny Winterbottom, Cristian Antonio Agüero, Nicolás Herrera Coca, Claudio Polgati, Jose Francisco Hurtado, Felipe Solar Cardemil, Fernanda Contreras Sierralta, Florencia Estivill Pomar, Sofía Bougain, Mel Jensen, Certified Loyalty Expert™, Joanne Doherty, Neena Bhatti, Serge Albohayre, Roberto Carrera, Andrew Sharp

What role does strategy play in your business? In this article, "The Misinterpreted Power of Strategy" by WARC, our Chief Strategy Officer, Lauren Milne shares thoughts on strategy as a discipline. When approached deliberately, Strategy delivers higher returns and better outcomes for companies and their customers. The cost of neglecting strategy is far greater than taking the time to do it right. A well-crafted strategy builds a solid foundation for the long run. For instance, for our client Kraft Heinz, an initial siloed approach to digital strategy led to inefficiencies that limited results. By zooming out to connect digital initiatives with overarching business goals, the company rebuilt its framework to scale globally, achieving measurable impact across markets and brands. Learn more about how you can harness the power of strategy for better outcomes: https://lnkd.in/gYHVbxXe