AirAsia Media

𝗟𝗲𝗮𝗿𝗻 𝗔𝗹𝗹 𝗮𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗟𝗮𝘁𝗲𝘀𝘁 𝗧𝗿𝗮𝘃𝗲𝗹 𝗧𝗿𝗲𝗻𝗱𝘀 🌍✈️ Following the success of our Malaysia AirAsia Media Travel Horizon, we were thrilled to host our inaugural Thailand AirAsia Media Travel Horizon event! 🎉🇹🇭 Grateful to all the amazing brands and agencies for their support and for making this event a resounding success! 🙏 🌟 𝗞𝗲𝘆 𝗧𝗮𝗸𝗲𝗮𝘄𝗮𝘆𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗘𝘃𝗲𝗻𝘁: ✅ As Thailand gears up for its 𝗚𝗿𝗮𝗻𝗱 𝗧𝗼𝘂𝗿𝗶𝘀𝗺 𝗬𝗲𝗮𝗿 𝟮𝟬𝟮𝟱, it expects over 𝟰𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 international tourists, driven by growing demand for wellness, experiential, and adventure tourism. 🌱🧘♀️🗺️ ✅ 𝗩𝗶𝘀𝗮-𝗳𝗿𝗲𝗲 𝘁𝗿𝗮𝘃𝗲𝗹 has boosted inbound tourism from key markets like China 🇨🇳 and India 🇮🇳. ✅ 𝗙𝗲𝗺𝗮𝗹𝗲𝘀 lead in planning and booking trips, highlighting key opportunities for targeted campaigns. 💁♀️💡 During the event, we dived deep into travel trends and traveler behavior, showcasing how our innovative media solutions and powerful 1P data can help brands reach the right audience. 📊🚀 Exciting offline and digital solutions as well as travel events are set to unlock in 2025, expanding the possibilities even further! 🎯📅 📩 Interested in partnering with us? Let’s connect at 𝗮𝗱𝘀@𝗮𝗶𝗿𝗮𝘀𝗶𝗮.𝗰𝗼𝗺! 💌

🌟 Celebrating the Inaugural AirAsia Media Travel Horizon Event! 🌟 A heartfelt thank you to all the brands and agencies who joined us at our first-ever 𝗔𝗶𝗿𝗔𝘀𝗶𝗮 𝗠𝗲𝗱𝗶𝗮 𝗧𝗿𝗮𝘃𝗲𝗹 𝗛𝗼𝗿𝗶𝘇𝗼𝗻 event! Hosted by the AirAsia Media team at AirAsia MOVE HQ, this event was a significant milestone, bringing together our valued partners to explore the unique opportunities within AirAsia Media’s inventory. 𝗔𝗦𝗘𝗔𝗡 𝗧𝗿𝗮𝘃𝗲𝗹 𝗗𝗲𝗺𝗮𝗻𝗱 𝗶𝘀 𝗦𝗲𝘁 𝘁𝗼 𝗦𝗼𝗮𝗿! By 2025, ASEAN travel demand is expected to exceed pre-pandemic levels, with Malaysia leading the way with an impressive 22% growth rate. 📈 The region is bouncing back stronger than ever, especially in short-haul travel. 𝗠𝗮𝗹𝗮𝘆𝘀𝗶𝗮 𝗦𝗵𝗶𝗻𝗲𝘀 𝗮𝘀 𝗮 𝗚𝗹𝗼𝗯𝗮𝗹 𝗗𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻 Ranked #6 globally, Malaysia saw a 100% increase in tourist arrivals and an 83% boost in dining experiences in 2023. It’s now a top destination for food enthusiasts and culture seekers alike! 🌏🍲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗡𝗼𝗺𝗮𝗱𝘀 & 𝗘𝘅𝘁𝗲𝗻𝗱𝗲𝗱 𝗦𝘁𝗮𝘆𝘀 𝗶𝗻 𝗔𝗦𝗘𝗔𝗡 With flexible work policies and extended-stay accommodations, ASEAN is emerging as a prime location for digital nomads seeking a blend of work and adventure. 👩🏻💻🌴 Thank you for being part of this journey as we continue to shape the future of travel media in the ASEAN region! For campaign planning and launches, please reach out to us at ads@airasia.com or connect with any of our AirAsia Media marketing contacts. Mohd Fawwaz Reza Mohd Noor, Elyn Tai, Rakesh Reddy, Leong Pui Mun, Sakdinont Nonthivetpong #Brand #Partnerships #Advertising #Travel #AirAsiaMOVE

𝗔𝗶𝗿𝗔𝘀𝗶𝗮 𝗠𝗲𝗱𝗶𝗮 𝗧𝗿𝗮𝘃𝗲𝗹 𝗛𝗼𝗿𝗶𝘇𝗼𝗻 𝗘𝘃𝗲𝗻𝘁: Join us for an exclusive event hosted by AirAsia Media—right here at MOVE Travel @KL Sentral. Learn about the current travel market outlook, travel consumer insights, full-funnel marketing solutions, and more! 𝗥𝗦𝗩𝗣 - https://lnkd.in/grnK6DTi

𝗕𝗲𝘀𝘁 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 𝗳𝗼𝗿 𝗡𝗮𝘁𝗶𝘃𝗲 𝗔𝗱𝘀: 🔍 𝗠𝗮𝘅𝗶𝗺𝗶𝘇𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝘄𝗶𝘁𝗵 𝗡𝗮𝘁𝗶𝘃𝗲 𝗔𝗱𝘀: 𝗕𝗲𝘀𝘁 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 🔍 In our series on Native Ads, we’ve covered what they are and why they matter for advertisers. Now, let's dive into creating native ads that drive meaningful results for your products. The secret for advertisers? Craft ads that seamlessly blend into the platform, aligning with the content to enhance user experience, not disrupt it. 🔑 𝗕𝗲𝘀𝘁 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 𝗳𝗼𝗿 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗿𝘀: 𝟭. 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗔𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁: Your ad design should match the style and tone of the platform to feel natural and non-intrusive. 𝟮. 𝗩𝗮𝗹𝘂𝗲-𝗗𝗿𝗶𝘃𝗲𝗻 𝗖𝗼𝗻𝘁𝗲𝗻𝘁: Ensure your ad delivers value to users by being relevant and engaging. Native ads that resonate with users will boost interaction and brand affinity. 𝟯. 𝗖𝗼𝗻𝘁𝗲𝘅𝘁𝘂𝗮𝗹 𝗥𝗲𝗹𝗲𝘃𝗮𝗻𝗰𝗲: Leverage the context of the content your ads appear next to, ensuring relevance and timeliness to capture attention. By following these best practices, advertisers can increase engagement and conversions through native ads. Ready to enhance your advertising strategy? Let’s make your campaigns stand out with AirAsia Media Solutions. Contact us today at 📧 ads@airasia.com #𝗔𝗶𝗿𝗔𝘀𝗶𝗮𝗠𝗼𝘃𝗲 #𝗧𝗿𝗮𝘃𝗲𝗹𝗧𝗲𝗰𝗵 #𝗔𝗶𝗿𝗔𝘀𝗶𝗮 #𝗡𝗮𝘁𝗶𝘃𝗲𝗔𝗱𝘀 #𝗗𝗶𝗴𝗶𝘁𝗮𝗹𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 #𝗨𝘀𝗲𝗿𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 #𝗔𝗱𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 #𝗧𝗿𝗮𝘃𝗲𝗹𝗛𝗼𝗿𝗶𝘇𝗼𝗻𝘀

𝐁𝐞𝐧𝐞𝐟𝐢𝐭𝐬 𝐨𝐟 𝐍𝐚𝐭𝐢𝐯𝐞 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 🌟 Boost Engagement with Native Ads: Here’s How! 🌟 In our last post, we explored what Native Ads are. Now, let’s dive into why they work. Native Ads provide brands with a unique opportunity to connect with their audience in a way that feels natural and organic. 💡 Key Benefits of Native Ads: • 𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞𝐝 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Users are more likely to interact with native ads as they seamlessly blend with the content. • 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞: Native ads typically achieve higher click-through rates compared to traditional ads. • 𝐆𝐫𝐞𝐚𝐭𝐞𝐫 𝐓𝐫𝐮𝐬𝐭: These ads integrate naturally into the user experience, fostering better brand perception and trust. In our next post, we’ll dive into best practices for creating effective native ads to maximize these benefits. Don’t miss it! #𝐀𝐢𝐫𝐀𝐬𝐢𝐚𝐌𝐨𝐯𝐞 #𝐓𝐫𝐚𝐯𝐞𝐥𝐓𝐞𝐜𝐡 #𝐀𝐢𝐫𝐀𝐬𝐢𝐚 #𝐍𝐚𝐭𝐢𝐯𝐞𝐀𝐝𝐬 #𝐃𝐢𝐠𝐢𝐭𝐚𝐥𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 #𝐔𝐬𝐞𝐫𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 #𝐀𝐝𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 #𝐓𝐫𝐚𝐯𝐞𝐥𝐇𝐨𝐫𝐢𝐳𝐨𝐧𝐬

🚀 𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝘁𝗿𝗶𝗲𝗱 𝗡𝗮𝘁𝗶𝘃𝗲 𝗔𝗱𝘀 - 𝗧𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗠𝗼𝗯𝗶𝗹𝗲 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴! 🚀 Every day, a staggering 68% of smartphone users instinctively reach for their phones within 15 minutes of waking up. The undeniable truth is that mobile devices have firmly established themselves as indispensable tools in our daily lives. Whether it's connecting with loved ones, staying informed through articles, or indulging in videos, they have become essential components of our routines. In an era where digital noise is everywhere, standing out can be challenging. That's where Native Ads come in-ads that blend seamlessly into the content your audience is already consuming, offering a non-disruptive, highly engaging experience. The disconnect between content and ad experiences on mobile devices hinders advertisers and publishers from fully capitalizing on the vast opportunities in a multi-screen world. Programmatic native advertising offers a powerful solution to bridge this gap. 👉 𝗪𝗵𝘆 𝗡𝗮𝘁𝗶𝘃𝗲 𝗔𝗱𝘀 𝗠𝗮𝘁𝘁𝗲𝗿:   - They fit the platform's design and function. - Less intrusive, more engaging.   - Higher click-through and engagement rates. Stay tuned for our next post on how native ads drive superior results! #AirAsiaMove #TravelTech #AirAsia #NativeAds #DigitalMarketing #UserExperience #AdStrategy #TravelHorizons 

𝗘𝗹𝗲𝘃𝗮𝘁𝗲 𝗬𝗼𝘂𝗿 𝗕𝗿𝗮𝗻𝗱 𝘄𝗶𝘁𝗵 𝗔𝗶𝗿𝗔𝘀𝗶𝗮 𝗠𝗲𝗱𝗶𝗮: 𝗔 𝗪𝗮𝘁𝘀𝗼𝗻𝘀 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗦𝘁𝗼𝗿𝘆 𝙒𝙖𝙩𝙨𝙤𝙣'𝙨 𝘾𝙖𝙢𝙥𝙖𝙞𝙜𝙣 𝙎𝙪𝙘𝙘𝙚𝙨𝙨 • Celebrated Watsons’ 30th anniversary in Malaysia with a full plane livery wrap. • Hosted a high-profile event in Kuala Lumpur to amplify the campaign. • Featured digital banners across AirAsia MOVE - ASEAN's favourite travel companion and CRM channels. • Media Channel Partnership- Watson’s Malaysia travel SKUs on the MOVE Duty-free platform, allowing pre-booking and in-flight purchases. 𝘼𝙞𝙧𝘼𝙨𝙞𝙖 𝙈𝙚𝙙𝙞𝙖 𝙊𝙫𝙚𝙧𝙫𝙞𝙚𝙬: AirAsia Media is revolutionizing advertising with a wide range of unique, high-impact media assets. Our offerings include ad placements on the AirAsia MOVE app and website, eye-catching AirAsia Ride car wraps, and custom livery designs on AirAsia planes, delivering unparalleled visibility and engagement across multiple platforms. Elevate your brand and make an impact! Contact us today at 📧 Ads@airasia.com #AirAsiaMedia #Advertising #Branding #Watsons30thAnniversary

Maximise Your Brand’s Reach with AirAsia Media! AirAsia Media is revolutionising advertising with its extensive suite of unique media assets providing high-impact advertising opportunities across multiple platforms. Key offerings include ad slots on the AirAsia MOVE app and website, eye-catching AirAsia Ride car wraps, and custom livery designs on AirAsia planes and cabin space, ensuring your message soars above the competition. Please find the full story here: https://lnkd.in/g9WSB-F9