MAKMENDE Media

As the holidays approach, we’re taking a moment to pause, reflect, and recharge. Here at Makmende, we believe in the importance of balance and taking time to appreciate what truly matters ❤️ From December 23rd to January 1st, our team will be taking a well-deserved break, but we’d like to take a moment to express our gratitude to the amazing crews we work with worldwide, the clients who inspire us to drive social impact, and of course, our dedicated Makmende team who make it all happen. Wishing you all a joyful, peaceful, and restful holiday season ⭐️ If you need to reach us during this time, feel free to send us a note to hello@makmendemedia.com.

Ever wondered what makes impact storytelling truly resonate? It's not just about cameras and scripts—it’s about building trust, fostering collaboration, and amplifying voices that often go unheard. In 2024, our creatives and producers worked tirelessly to craft meaningful concepts, while we teamed up with talented local crews across 49 countries to bring authentic stories to life ❤️ Take a look behind the scenes at the process that fuels the stories we share!

Dear Ambassadors of Impact, For 2025, we’re developing a new series of paid workshops under the name “MAKMENDE Academy” designed specifically to empower impact communication professionals like you. Our goal is simple: to equip you with the tools and strategies to create stories that drive change and resonate deeply. But to ensure we’re focusing on what matters most to you, we need your help to choose which of the two workshop we are planning to developing in 2025 resonates most with you 1️⃣ Enhance Impact Through Storytelling For medior/senior communication specialists and project managers. Focus: Strategic storytelling, stakeholder mapping, and ethical narrative development. Outcome: A story outline (or script) with real characters, that aligns with your organization's mission and vision.  2️⃣ Unleash the Power of User-Generated Content For medior to senior communication professionals. Focus: User Generated Content (UGC) creation with  Outcome: Produce a user-generated content video of 2-3 minutes in collaboration with our local producers We’re asking you, our trusted network, to help shape the future of these workshops. Cast your vote on which one you’d find most valuable, and if you’re feeling inspired, share your motivation in the comments or through our quick poll ⬇️

As 2024 draws to a close, we took a moment to pause, celebrate, and reflect—over good food, even better company, and a splash of underwater fun! 🐠 A big thank you to A Lab Amsterdam for the fantastic party and the opportunity to connect, chat, and share laughs with others in the community. It’s moments like these that remind us of the value of having fun, building connections, and creating memories. Here’s to more collaboration, shared moments, and positive energy that keep us moving forward—and to an exciting year ahead 🌊

As the year wraps up, we’ve been thinking about the stories, connections, and moments that made 2024 so memorable for Makmende. It’s been a year full of creativity and collaboration, and we’re so grateful for the people we’ve worked with—whether it’s the crews bringing ideas to life on the ground or the clients trusting us with their visions. You’ve reminded us again and again how powerful storytelling can be in bringing people together and sparking change ❤️ What about you? What moments stood out for you this year? Big or small, we’d love to hear it! Here’s to another year of making stories that matter.

As a storytelling agency, we value transparency as much as impact. This year, we learned that the best stories start from the very beginning. In 2024, we worked hard to create holistic communication strategies that aren’t just about sharing results but shaping journeys from day one. While we made progress, there’s more work to be done 💪🏽 In 2025, we’re committed to joining the conversation earlier—helping organizations tell their stories in a way that drives connection, collaboration, and change. What’s one lesson that will shape your 2025?

Last week, we were at #ImpactWeek2024, wrapping up our week on Friday with an inspiring workshop exploring how storytelling amplifies impact and drives change by connecting people. Here at Makmende, we’re all about authentic connections and stories that inspire action. That’s why we’re so happy to share that our workshop was a success! It was great to see everyone connect over shared experiences, tackle challenges in impact communications, and find inspiration in the tips and examples we shared 💡 A big thank you to Impact Europe, everyone who joined us and to our fantastic team— Ivan Mikulić, Ivana Tumbarello, and Paris Carr—for making it all happen. Let’s continue the conversation and work together to create greater impact.

What a great start to #ImpactEurope! Being surrounded by people and organizations who genuinely care about making a difference is energizing. in the past two days, I’ve learned so much about how the impact space is evolving and the role new players are taking on in driving societal and environmental change. It’s a space full of challenges but also a lot of room for fresh thinking and authentic communication. A few takeaways from Day 1: * Only 17% of SDGs are on track, so we’ve got some work to do. * New players in the impact world (think pension funds, VCs, etc.) bring fresh ideas, but figuring out common standards is a big hurdle. * 29% of event visitors think that impact stories are needed to motivate and inspire mainstream investors. Storytelling is very much needed it’s how we turn ideas into action and make real connections. Today, I’ll be teaming up with my brilliant colleagues Ivana Tumbarello and Paris Carr to lead a workshop on how storytelling can amplify impact. We’ll keep it practical, hands-on, and hopefully spark a few new ideas. If you’re at the conference come at 12.15 to roon 5B. Drop by we’d love to have you join!

A Day in the Life of Impact Week – Day 1 with Ivana Tumbarello ⭐️ What’s it like to be part of #ImpactWeek2024? It’s inspiring, fast-paced, and filled with valuable connections that remind us why we do what we do. And the best part? Tomorrow, it’s our turn to take the stage! Our workshop invites attendees to rethink how storytelling can transform their approach to gender lens investing. We can’t wait to explore how narratives can amplify your mission and create real impact. Follow along as we dive deeper into the heart of #ImpactWeek2024 and don’t miss tomorrow’s session!

The wait is almost over! Later this week, Ivan Mikulić, Ivana Tumbarello and Paris Carr are ready to dive into our workshop on storytelling on how storytelling can amplify impact and drives change by connecting people  #ImpactWeek2024. Join us as we explore how vital visibility and representation are in shaping impactful stories. We’ll discuss not only the theory behind these concepts but also practical tools and strategies to implement them in your work. If you have the Impact Week app, sign up for our workshop now and join the fun!