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SparkOptimus

SparkOptimus

Bedrijfsconsulting en -services

Amsterdam, Noord Holland 8.541 volgers

Make Disruption Work

Over ons

Since our inception in 2010, SparkOptimus has established itself as one of Europe's premier digital consultancies, consistently guiding businesses toward success in the digital era. Our extensive track record speaks volumes, with over 350 clients across 25+ countries entrusting us with over 1,000 projects. Our portfolio encompasses groundbreaking disruptors and industry giants alike, including Bol.com, eBay, IKEA, and Heineken. Our expertise lies in strategic consultancy tailored specifically for achieving success in the digital, sustainable, and (Gen) AI landscape, and bridging the gap between strategic vision and on-the-ground execution. We delve into the 'why,' 'what,' and 'how,' ensuring our clients not only conceptualize innovative strategies but also execute them effectively. Our focus centers on change management and capability building, emphasizing the importance of creating fast-learning, adaptive organizations. Our ultimate objective is to cultivate organizations that not only adapt to change but thrive in it, delivering early and impactful business results. We manage over 100 projects annually with our teams working across the globe, coordinated from our headquarters in Amsterdam. Join us on the journey of transforming businesses from strategy to action, where every project is an opportunity to create lasting impact in the evolving digital, sustainability and data & (Gen) AI landscape.

Branche
Bedrijfsconsulting en -services
Bedrijfsgrootte
51 - 200 medewerkers
Hoofdkantoor
Amsterdam, Noord Holland
Type
Naamloze vennootschap
Opgericht
2010
Specialismen
Digital Strategy, Digital Marketing, E-commerce, M-commerce, Customer Loyalty, Digital Transformation en Digital Innovation

Locaties

Medewerkers van SparkOptimus

Updates

  • 🚀 𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗪𝗲𝗯𝗶𝗻𝗮𝗿: "𝗩𝗮𝗹𝘂𝗲-𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻 𝘄𝗶𝘁𝗵 𝗚𝗲𝗻𝗔𝗜 𝗶𝗻 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀" Generative AI is transforming financial services, but in a highly regulated industry, how do you scale effectively while managing the complexities? Join Henriëtte Hoving, Sector Lead Financial Services, and Matti van Engelen, Practice Lead Data & AI, as they share insights from SparkOptimus' benchmark study on GenAI adoption and discuss actionable strategies for driving tangible business results. 𝗪𝗵𝗮𝘁 𝘄𝗲'𝗹𝗹 𝗰𝗼𝘃𝗲𝗿:  • Key opportunities & limitations of #GenAI in financial services • Real-world examples of scaling AI in #financialservices • Strategies for managing operational and regulatory challenges • Turning GenAI ideas into tangible value 📅 𝗗𝗮𝘁𝗲: April 8, 2025 🕓 𝗧𝗶𝗺𝗲: 16:00 – 17:00 CET 𝗦𝗶𝗴𝗻 𝘂𝗽 𝗻𝗼𝘄 & 𝘀𝗲𝗰𝘂𝗿𝗲 𝘆𝗼𝘂𝗿 𝘀𝗽𝗼𝘁: https://ow.ly/Xgxm50V5VoK

  • 𝗜𝗻 𝗼𝘂𝗿 𝗹𝗮𝘁𝗲𝘀𝘁 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿: 💡 10 practical Generative AI use cases for Energy & Utilities 🚀 Case study: Shaping Schiphol's 3-year Digital Passenger Experience vision 📅 Event: Digital Transformation and the AI-driven Asset Manager 𝐀𝐧𝐝 𝐦𝐨𝐫𝐞: https://ow.ly/AIwK50V58Hk

  • 🚀 𝗖𝗮𝗹𝗹𝗶𝗻𝗴 𝗮𝗹𝗹 𝗮𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁𝘀! Are you interested in digital strategy consultancy, sustainability and generative AI, and do you want to learn how to develop and implement strategies that will transform the way we do business? 𝗝𝗼𝗶𝗻 𝘂𝘀 𝗳𝗼𝗿 𝗦𝗽𝗮𝗿𝗸𝗢𝗽𝘁𝗶𝗺𝘂𝘀' 𝗜𝗻𝗵𝗼𝘂𝘀𝗲𝗗𝗮𝘆 𝗼𝗻 𝗔𝗽𝗿𝗶𝗹 𝟰𝘁𝗵 𝗮𝘁 𝗼𝘂𝗿 𝗔𝗺𝘀𝘁𝗲𝗿𝗱𝗮𝗺 𝗢𝗳𝗳𝗶𝗰𝗲! Spend the day diving into the dynamic world of digital consulting, where you’ll: ✔️ Gain insights through masterclasses and hands-on agile training from top industry consultants ✔️ Solve a real-life client case to enhance your critical thinking and problem-solving skills ✔️ Experience our collaborative and fast-paced work culture up close Apply now and start your journey in driving impactful business transformation - deadline is March 11th! 👉 https://ow.ly/MlXN50V1h3m

  • Last week our Manager Tijmen Kroezen and Senior Associate Jan Folkert Pit delivered fun and educational coaching sessions for the Philips Innovation Award semi-finalist startups in #Rotterdam 💡🚀🙌 The startups explored customer-centric innovation, with a focus on validating product-market fit and driving early business impact - approaches that help them refine and scale their projects. Good luck to all the innovators as they pitch their ideas at the #PhilipsInnovationAwards semi-finals on May 8th! 🏆 We're excited to see these ideas take shape and drive change. #phia #startups #innovation #startup #entrepreneur #disruptiveinnovation

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  • 🌟 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝘄𝗶𝘁𝗵 #𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲𝗔𝗜 𝗶𝘀 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗮𝗯𝗼𝘂𝘁 𝗮𝗱𝗼𝗽𝘁𝗶𝗻𝗴 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 — it’s about focusing on the right use cases, upskilling teams, and aligning AI with bold business goals. 🚀 In this article, we explore how frontrunners in Consumer Goods are leveraging #GenAI to: 🔹 Redefine personalized customer engagement with precision and scale 🔹 Supercharge product innovation by anticipating consumer desires 🔹 Unlock efficiency by automating 66% of routine customer inquiries Based on interviews with 25+ executives across 15 leading companies, we’ve identified the strategies that separate top performers from the rest. Discover how leading companies are driving real impact and achieving measurable results - dive into the insights here: https://ow.ly/KTKM50V06ho

  • 🚀 𝗙𝗿𝗼𝗺 𝗿𝗼𝘂𝘁𝗶𝗻𝗲 𝘁𝗼 𝗿𝗲𝘃𝗲𝗻𝘂𝗲: 𝗛𝗼𝘄 𝗔𝗜 𝗶𝘀 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝘀𝗮𝗹𝗲𝘀 𝘃𝗶𝘀𝗶𝘁𝘀 Many companies are investing in digital and AI-powered commerce, yet adoption remains a challenge. One key area where AI is already driving real impact? Field sales. In our recent webinar, Sector Lead Consumer Goods Michiel Bos shared how AI is reshaping sales visits and helping teams move from routine calls to strategic, high-value interactions: • 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗲𝗱 𝘃𝗶𝘀𝗶𝘁 𝘀𝗰𝗵𝗲𝗱𝘂𝗹𝗲𝘀: AI leverages both structured and unstructured data to identify real growth opportunities—not just follow a set route. • 𝗧𝗮𝗶𝗹𝗼𝗿𝗲𝗱 𝘀𝗮𝗹𝗲𝘀 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻𝘀: AI can generate personalized briefs before a visit, adapting content and tone based on past customer interactions. • 𝗜𝗻𝘀𝘁𝗮𝗻𝘁 𝗮𝗰𝗰𝗲𝘀𝘀 𝘁𝗼 𝗲𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲: AI-powered knowledge bots allow sales reps to solve complex issues on the spot, without needing multiple calls for support. 🚨 𝗠𝗶𝘀𝘀𝗲𝗱 𝘁𝗵𝗲 𝘀𝗲𝘀𝘀𝗶𝗼𝗻? 𝗬𝗼𝘂’𝘃𝗲 𝗴𝗼𝘁 𝗮𝗻𝗼𝘁𝗵𝗲𝗿 𝗰𝗵𝗮𝗻𝗰𝗲! Join us on 𝗠𝗮𝗿𝗰𝗵 𝟰𝘁𝗵 for a second edition of this webinar, where we’ll dive deeper into how companies are translating AI investment into tangible business value. 𝗦𝗶𝗴𝗻 𝘂𝗽 𝗻𝗼𝘄: https://ow.ly/ImTL50UVzLf

  • Practical. Interactive. Fun. 𝗝𝗼𝗶𝗻 𝘁𝗵𝗲 SparkOptimus 𝗜𝗻𝗵𝗼𝘂𝘀𝗲𝗗𝗮𝘆 𝗼𝗻 𝗔𝗽𝗿𝗶𝗹 𝟰𝘁𝗵 𝗮𝘁 𝗼𝘂𝗿 𝗔𝗺𝘀𝘁𝗲𝗿𝗱𝗮𝗺 𝗼𝗳𝗳𝗶𝗰𝗲 🎓 Currently in your master’s or recently graduated? 💡 Interested in shaping business success in the digital, sustainability, and (Gen) AI landscape? 🚀 Apply now - deadline is March 11 Spend a day immersed in the world of digital strategy, where you’ll: ✔️ Learn from top consultants through masterclasses and agile training ✔️ Tackle a real client case to sharpen your problem-solving skills ✔️ Get a behind-the-scenes look at our fast-paced, collaborative culture Apply now and take your first step toward helping businesses navigate change and drive impact: https://ow.ly/YpGa50UUCmZ #graduate #strategyconsulting #digitalstrategy #inhouseday #careeropportunities #amsterdam

  • 🚀 𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗿𝗼𝘂𝗻𝗱𝘁𝗮𝗯𝗹𝗲: "𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗔𝗜-𝗱𝗿𝗶𝘃𝗲𝗻 𝗔𝘀𝘀𝗲𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗿" AI and digital technologies are reshaping Asset Management, offering new opportunities to make workflows faster and more efficient, and empowering the transition to impact investing, and unlocking growth. But many Asset Managers face challenges with legacy IT, regulatory and compliance, and the complexity of embedding digital capabilities into a traditionally human-driven industry. So how can Asset Managers successfully navigate this transformation? 𝗞𝗲𝘆 𝘁𝗼𝗽𝗶𝗰𝘀 𝘄𝗲’𝗹𝗹 𝗰𝗼𝘃𝗲𝗿: • Key AI & Digital use cases for Assert Managers • Achmea Investment Management’s transformation journey: CEO Maureen Schlejen-Peeters MBA shares lessons on becoming a data-driven, growth organization. • Navigating change in a regulated environment: Henriëtte Hoving, Partner SparkOptimus, breaks down key strategies for successful transformation. • Interactive Q&A and networking with executives in asset & investment management. 📅 Date: March 25, 2025 🕓 Time: 16:00–18:45 (incl. networking drinks) Sign up now 👉 https://ow.ly/RBBo50UQZ9R

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