Our team is tailored for ambitious brands who love their development with a twist. We are here to create design which would promote business and facilitate communication. Aware of the current moment, we combine strategies and creative impulse to produce design which comes through and touches people’s lives. Each project entails specific demands – from initial concept right down to its realization. This is why we approach them all openly and without mystification, with the idea to use our effort and add value to every project. We believe in clear communication, as is evidenced by the projects we successfully realized and our extensive global web of clients. Through brand strategy, product identity development and design, we help our clients in anticipating future needs and market movements. We started in 2007 as an independent studio founded by Nenad Trifunović and Lazar Bodroža. The experience we gained in artistic and commercial sphere, enabled us to cooperate with a wide range of entirely diverse clients. Our extensive network of associates allows us to work on projects of various scope. We work together to help our clients thrive, by building their brand and pushing their limits. We know design and its purpose. We understand market and all its aspects.
External link for Metaklinika
Petrogradska 1
Belgrade , Serbia 11000, RS
We created the entire visual identity of the Volumen furniture, which included design of the logotype, website and catalogue, as well as art direction of the photographs.
Belgrade-based branding agency Metaklinika’s confident identity and web design for Volumen, a furniture maker from Bosnia and Herzegovina that creates sculptural and tactile pieces rooted in modernist tradition. See more → t-bi.link/metaklinika
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Volumen furniture’s modest, considered identity proves that the ‘less is more’ adage rings with an everlasting truth. The furniture maker from Bosnia and Herzegovina creates sculptural and tactile pieces rooted in modernist tradition; each piece of furniture is beautiful, but moreover, it’s modular and functional. The brand’s entire range of offerings is devoid of ornamentation, and so is its identity, crafted by Belgrade-based branding agency, Metaklinika. Keep reading → t-bi.link/volumen
New, new! We designed granola packaging for Fini, a well-known Belgrade bakery. Fini makes their granola from carefully chosen ingredients, free from artificial additives. Our design associates crunchiness, sweetness, and freshness with breakfast, as well as a good snack. The design is fun, illustrating scattered letters and showing spilled granola in a cup, while the shade of blue evokes the morning sky. The typography is strong and powerful, and the design is playful. #packaging #granola #design #paper #metaklinika #pastryshop #belgrade #patisserie16h
The design of the Volumen furniture highlights the tactile aspect of high-quality materials used in its production, so we have consistently stressed this fact. The art direction of the photographs is such that we built an atmosphere that would fully emphasise the reliable design of their pieces of furniture. The visual language of the photographs serves as a support to the recognisability of the brand, creating an ambient balance where the pieces themselves are simultaneously in the forefront and merged with their surroundings.
Melö is a roastery inspired by the vibrant Scandinavian coffee culture, and all of their coffees are exclusively single origin of top quality, lightly roasted, in the Nordic style. We named it Melö, because that word is synonymous with honey, addressing a loved one. We also made a visual identity and package design for them. Enjoy these wonderful coffees. More info https://lnkd.in/djYqXnzZ
Brochure “The Magnificent Seven” of the Automobile Museum Belgrade, for which we made the design, illustrations and did text wrapping, includes seven automobiles from the collection of Bratislav Petković, made between 1908 and 1939. The illustrations for these models were made in the style of newspaper advertisements and posters used to present new car models in the first half of the 20th century.
It’s the National Macaron Day today! Fini is one of the best-known Belgrade dessert shops, famous for French macaroons. We created gift boxes for 20, 10, and 5 macaroons for them a few years ago, like a snapshot from a party, taking you back to the moment of unwrapping the present and being showered with confetti. #NationalMacaronDay
We are sharing with you our Spotify list of songs we've been listening to lately, which have probably subtly inspired us. The list includes music from genres like melancholic ambient and pop to old-school and contemporary club music. https://t.ly/0l6No
We created the entire visual identity of the Volumen furniture, which included design of the logotype, website and catalogue, as well as art direction of the photographs. The typographic and understated logotype of simple, almost Brutalist design, highlights the Modernist approach to furniture design. The brand largely pays attention to modularity and functionality. We therefore created a shortened version of the striking logo. The idea of clear and unassuming design corresponds to the aesthetic philosophy of the brand. We paid meticulous attention to the layouts which, in addition to branding, also contain a large quantity of data, technical drawings and photographs. The idea was to create an interesting and dynamic visual whole with a few elements.