Sitoo

The news about our partnership with Verdane, picked up by Di Digital.

We’re excited to announce that we’ve partnered with Verdane to accelerate our global growth – and have secured a SEK 300 million (€26 million) minority investment. This marks a significant milestone as we continue to build on strong momentum in the retail technology market, fueled by our rapid growth in northern Europe and ambitious global expansion plans. "Since we first met Sitoo in 2019, we’ve watched Jens and the team deliver on their growth ambitions with best-in-class execution. What started as a local Swedish player with big dreams is now the clear market leader in the Nordics. We’re thrilled to partner with them to help transform Sitoo into a global category leader.” – Pål Malmros, Partner at Verdane. Read the full press release here: https://hubs.la/Q02ZMFcT0

“I only get the call when the website is down, or somebody drove a car into a store, or whatever the issues are. Sitoo actually turned into kind of an absence of field because nobody calls me about Sitoo, I never hear about it, which is again, unheard of in our company that there's not a problem.” – Aaron Liebert, CEO, Rally House We just love the straightforwardness of the people at Rally House so much that we turned their comments into a series of video ads. Here’s “Peace of mind” 👇

We did it! 🎉 Together with our friends at Varner, one of Scandinavia’s largest fashion retailers with over 1,200 stores, we brought home the title ‘Technology Implementation of the Year’ at the 2024 RTIH Innovation Awards in London! 🏆 Thank you Retail Technology Innovation Hub for this incredible recognition, and to our amazing teams at Sitoo and Varner for making this achievement possible. And a special thanks to Christian Lie, Henning Fladland, Susanne Kvilvang-Daae Fasting, James Ferrigno, and Isabell Aakervik for making this evening truly unforgettable. Here’s to innovation, teamwork, and continued success! 🌟

A few hours left until the voting ends. We’re hoping for your support! 🗳️🤞Instructions below. #bestkeptsecret #vipawards2025

We have new friends… …and they sure are a playful bunch! Extra Leker is a toy store for children of all ages, where play comes first and smiles are second nature. With toys from brands like LEGO, Squishmallows, Hasbro, Barbie, Playmobil, Nerf, Fisher-Price, Hot Wheels, and My Little Pony, Extra Leker has everything kids (and adults!) need for a good time. Extra Leker is a 100% Norwegian-owned chain that opened its first store in Stavanger in 1988 and has since grown into one of the largest toy chain in Norway. Today, Extra Leker consists of 25 stores in Norway, 3 stores in Sweden, and an online store. Extra Leker says: “Nothing is more important to us than giving children good memories, laughter in everyday life, and an outlet for creativity through play and fun. Whether it's role play with dressing up, puzzles with great motifs, or figurines of famous characters, we have something for every taste. “We attach great importance to giving our customers a good shopping experience, with high-quality products and fantastic customer service that happily helps you choose the right toys for the children.” Sitoo will be powering Extra Leker’s 28 stores with new Points of Sales. We can’t wait to see where this hugely exciting brand will go next, and we know our partnership will continue to thrive long into the future. https://hubs.la/Q02YGGNZ0

The Best Kept Secret in the US 🇺🇸 We’re absolutely thrilled to be shortlisted in the category for the Best Kept Secret award in the VIP Awards NYC! As well as the judging panel, the public vote also counts so we’re turning to our incredible community to help us bring this award home.   So, if you dig what we do, here’s your chance to help us get recognized on the big stage. Voting in the awards is simple and takes about 1 minute. 1. Vote here: https://hubs.la/Q02X5mdk0 2. Select “Log in” and enter your email address   3. Enter the code sent to your email   4. Scroll down until you find the Sitoo logo and click on the yellow Vote   Massive thanks! #VIPAwards2025

Does "free" come with a price? Interesting insights shared by Composable.com, about the risks of opting for low-cost solutions, particularly in enterprise tech, where ongoing costs, limited scalability, and lack of vendor support can outweigh initial savings. Turns out, “free” software or services often come with hidden costs - maintenance, integration, and missed innovation that undermine business goals. Instead, according to the article, procurement teams should assess the total cost of ownership, aligning tech investments with strategic goals to foster long-term growth. It’s not just about upfront price; it’s about future agility and resilience. “The key is to look beyond the upfront costs and consider the long-term implications, like adaptability and TCO (Total cost of ownership), of any solution. The focus should be on whether this solution is future-proof – can it adapt to evolving retail demands, and can it deliver a reliable return on investment over time?” What do you think? Is “free” ever really “free”? https://lnkd.in/dke_BHe3

We love the straightforwardness of the people at Rally House so much that we turned their comments into a series of video ads. Here’s “Speed to market”. Here's what Aaron said: “Most of the time a technology company overpromises and rarely delivers, so we decided to do a beta-test. We hunkered down in our office for a week and executed what is usually a four-to-six-month implementation in two weeks and launched our first store six weeks after the contract was signed.” Want to see the full video? Follow the link in the comments. 👇

The Best Kept Secret in the US 🇺🇸 We’re absolutely thrilled to be shortlisted in the category for the Best Kept Secret award in the VIP Awards NYC! As well as the judging panel, the public vote also counts so we’re turning to our incredible community to help us bring this award home.   So, if you dig what we do, here’s your chance to help us get recognized on the big stage. Voting in the awards is simple and takes about 1 minute. 1. Vote here: https://hubs.la/Q02X5mdk0 2. Select “Log in” and enter your email address   3. Enter the code sent to your email   4. Scroll down until you find the Sitoo logo and click on the yellow Vote   Massive thanks! #VIPAwards2025