AHDB - Agriculture and Horticulture Development Board

🎄🍽️ As we head into the festive season, find out what consumers are planning to serve at the Christmas dinner table. More than half of those surveyed said that pigs in blankets are an essential on the big day. 🎧 Listen to the latest Agonomics episode: https://ow.ly/WEkA50UpiwA

British pig farmers have saved an estimated £15.3m in environmental mitigation costs thanks to significant progress in reducing ammonia emissions. Approximately £250K of levy funds was allocated to kickstart our multi-year ammonia-monitoring trial, which developed an accurate suite of emission factors. These mean costs – such as new buildings, dietary changes and slurry treatment technologies – that would otherwise have been needed to keep producers compliant are no longer required. Zanita Markham, AHDB Projects and Engagements Relationships Manager explains the project and its implications in this article 👉 https://ow.ly/vkwO50Ums3Z

Ouafa Doxon, Senior Market Access Manager at AHDB, comments on the latest boost for UK pork exports to China. Around 50% of the world’s pork is consumed in China and AHDB look forward to continuing working with government and industry to maximise the opportunities. 🍖 📰 To read our press release, visit: https://ow.ly/S33g50UnizB

Be inspired at AgriLeader Forum 2025 🚀 Farmers & AgriLeaders, it’s time to unlock your potential! Join us on 28–29 January at the AHDB AgriLeader Forum 2025 in London for two days of inspiration, growth, and connection. 🌟 What to expect: ✔️ Inspiring talks from renowned experts like Kat Thorne and Anna Mosley ✔️ Networking with like-minded farmers ✔️ Tools to drive your business forward ✔️ Time to reflect and strategise for success 📍 Where: NatWest Bishopsgate Conference Centre, London Don’t miss this opportunity—register now👉 https://ow.ly/7UZx50Umw6w Izak van Heerden Mark Campbell

How do the social media habits, health priorities & food preferences of Gen Z differ from older generations? Born between 1997–2012, Gen Z are the retail consumers of the future and are expected to account for 11% of UK retail spend by the end of 2030 (Barclays, 2023). 💷 We quizzed some Gen Z and non Gen Z colleagues to see just how different their views are! 🎙️ 📃Check out the full article: https://ow.ly/GHKE50UkQpX

Last week, Arla announced the launch of its trial on the use of Bovaer, a feed additive that reduces enteric methane emissions from cows by 27%, on average. Paul Flanagan, Dairy Sector Director explores the challenges and AHDB's role in supporting industry 👉 https://ow.ly/B8fO50UjKhg

🌱 Help to Lead the Future of UK Agriculture: AHDB is Seeking a Chair 🌱 Do you have the vision and leadership to guide one of the UK’s key agricultural organisations? The AHDB - Agriculture and Horticulture Development Board (AHDB) is looking for a dynamic Chair to help drive its mission of supporting farmers, growers, and the wider supply chain. AHDB works to improve sustainability, foster innovation, and deliver value for levy payers through strategic initiatives, market insights, and research.   We’re looking for someone with: ✔ Proven ability to lead complex organisations and achieve lasting results. ✔ Strong financial and strategic management skills. ✔ Outstanding communication and stakeholder engagement expertise. ✔ A genuine passion for agriculture, farming, or food, and a commitment to driving positive change. 📅 Apply now to be part of shaping the future of UK agriculture: https://lnkd.in/ecv4E7Bc #LeadershipOpportunity #Agriculture #AHDB #DEFRA

AgriLeadership Gone Global: Different Fields, Similar Challenges – See How Success is Cultivated in Various Styles! The AHDB AgriLeader initiative in partnership with NuffieldBR International Farming Network are delighted to present a great collaborative broadcast to discuss 3 aspects of leadership: Leading Self, Leading People, Leading Business. Leadership is like farming – there’s more than one way to cultivate success. Join us for an inspiring livestream as we explore how leaders from around the world tackle familiar challenges in different ways. Featuring Carla Borges, Wynoma Michaels (PhD), and Izak van Heerden, hosted by Julia Cristina Campos and Max MacGillivray of Beanstalk.Global the speakers are from Brazil, the UK, and South Africa! They will share unique thoughts on leadership styles from diverse backgrounds and cultures. Join with them! #agriculture #freshproduce #horticulture Mark Campbell Nuffield Farming Scholarships Trust AHDB - Agriculture and Horticulture Development Board

🐑🥩 Halal meat accounts for 30% of lamb sales, according to our recent consumer insight work. 🤔 But what exactly is halal? And how could farmers benefit further? 🎧💻📱 It's all covered on the latest episode of Agonomics: https://ow.ly/8Ni550UgC0a