Cubit Technology

Microsoft is updating its pricing model over the next few months. This month, prices decrease by 5-6% for GBP-based licences, but on 1st April, there will be a 5-6% price increase on monthly billing with an annual commitment. For agencies using Microsoft tools, now is the time to review current licences and assess whether an annual commitment before April could help reduce costs. These pricing reviews happen every six months, so staying ahead of changes can prevent unexpected budget increases. If you’re unsure about how this affects your team, we can help you plan the most cost-effective approach. #microsoft #agencynews #techtips #MS365 #MicrosoftFebruary

Meta is reportedly collaborating with Oakley to develop a new line of smart glasses, following its partnership with Ray-Ban. Internally referred to as "Supernova 2", the glasses are expected to offer similar features but with a focus on sports and outdoor use. For agency teams working in content creation, live events, or field research, hands-free smart glasses could have practical applications. The biggest challenges will be weight, battery life, and real-world usability. Are smart glasses finally becoming a tool for work, or are they just a gimmick? #Meta #Oakley #RayBans #Supernova2 #TechNews

ChatGPT can now do ‘deep research’ for you – but what does that actually mean? For agencies juggling multiple projects, it could mean faster insights, better competitor analysis, and stronger campaign strategies. Instead of sifting through endless articles, AI can now summarise, compare, and generate detailed reports tailored to your needs. These go into much greater depth than what ChatGPT would usually produce. If you’re on their Pro plan, you can access it today. Those on Plus and Team plans have been promised limited access in the future. Are you using AI in your agency workflow? Let us know in the comments! #chatgpt #openai #deepresearch #agencynews #AIworkflow

The EU AI Act is now in effect, bringing new transparency and ethical requirements for AI in content creation, marketing automation, and data analysis. Agencies using AI for social media, copywriting, or audience profiling may need to ensure compliance, especially when working with EU-based clients who might request checks on AI-powered services. Platforms like ChatGPT and Adobe Firefly are likely to adjust their features to meet regulations, so it’s worth staying informed. While the UK isn’t bound by EU law, global standards are evolving, and clients may expect agencies to follow best practices. How do you see AI shaping the agency world in 2025? #EUAI #ChatGPT #AdobeFirefly #AILaws #agencyIT

Happy #ValentinesDay! Did you know that a whopping 1 in 3 love stories from 2015 to 2019 kicked off online? So long as you look out for the warning signs and are protective of your sensitive data, online dating is a great way to form new connections! #valentinesday #romancescams #socialengineering #onlinedating #sensitivedata #lovestories #redflags

Samsung has announced the Galaxy S25, S25 Plus, and S25 Ultra, with a focus on AI-powered tools and improved durability. The S25 Ultra now features stronger glass that Samsung claims can survive a head-high drop onto concrete, which is an innovation this marketer hoped would come a lot sooner. The biggest shift, however, is in AI features. Real-time AI search allows users to quickly find images and videos, while enhanced video processing makes mobile content creation more efficient. The new models launch this month. #Samsung #Galaxy #AI #S25 #S25ultra

OpenAI has introduced Operator, a new AI assistant that can navigate websites, click buttons, and even place online orders without needing a custom API integration. For agencies, this could reduce time spent on repetitive tasks like logging into platforms, tracking expenses, or even handling simple procurement processes. The tool is still in its early stages and currently only available to US-based ChatGPT Pro users, but it hints at a shift towards AI handling more administrative and digital workflow tasks. While it has limitations with complex interfaces, it could eventually change how agencies manage everyday online tasks. How is your agency using AI to handle admin? #OpenAI #ChatGPT #AIAssistant #Operator #AINews

Adobe has introduced an AI-powered search function in Premiere Pro that allows users to find video clips by describing them. This means editors no longer need to manually scrub through footage or rely on strict file naming conventions. The AI can recognise objects, locations, camera angles, and more, making it easier to find the right content quickly. Unlike other AI-powered tools, this feature runs entirely on-device, meaning it doesn’t require an internet connection to function. The update is available now in the Premiere Pro beta. For agencies working with video content, this could significantly speed up editing workflows. #Adobe #PremierePro #Beta #AI #CreativeNews

Apple’s iPhone SE, commonly used as a work phone for agency teams, is getting a significant redesign after three years. The home button is being removed, the Lightning port is being replaced with USB-C, and the device will feature a notched display similar to flagship models. Internally, the SE will have more RAM to support Apple Intelligence features and an OLED screen. Priced at around £500, it’s a cost-effective alternative to premium models while still offering improved performance. If Apple Intelligence tools improve in the coming months, this could be a strong work phone option for agencies looking to upgrade multiple devices. #Apple #iPhoneSE #RAM #AppleIntelligence #TechLeak #OLED

Cybercriminals have found a way to bypass Apple’s built-in phishing protection by tricking users into replying to suspicious messages. Apple disables links in messages from unknown senders, but if you reply, even with a simple “Y”, the link becomes active again. This means scammers can make their phishing attacks more effective, luring users into clicking fraudulent links. Even if you don’t click, replying confirms that your number is active, making you a bigger target for future scams. Agencies handle sensitive client data, so training teams to spot these threats is essential. If you receive a message from an unknown sender with a disabled link, the safest action is to ignore it and verify directly with your company or IT MSP if needed. #CyberSecurity #Phishing #ITtips #AgencyTips #AgencySecurity