Executive Channel Network (ECN)

Since 2004, we have been bringing office buildings to life with dynamic content. “Life lives here” reflects the collegiality of office work, and how it enhances social connections, collaboration and career development. Despite being able to work from anywhere, office professionals choose to work from their office for an average 3.5 days per week. The office is so much more than just a place to do work. It’s where life happens - https://lnkd.in/dfeMKJh4

🚀 𝗬𝗲𝘀 𝘄𝗲 𝗰𝗮𝗻!𝗰𝗲𝗿 – 𝗗𝗮𝘁𝗲𝗻𝘀𝗰𝗵𝘂𝘁𝘇 𝘁𝗿𝗶𝗳𝗳𝘁 𝗞𝗿𝗲𝗮𝘁𝗶𝘃𝗶𝘁𝗮𝘁 🎨 Wir sind stolz darauf, die beeindruckende Kampagne Yes we can!cer der Publicis Media unterstützt zu haben, die sich mit der Bedeutung und den Grenzen des Datenschutzes bei Krebserkrankungen beschäftigt. Sie rückt den sensiblen Umgang mit persönlichen Daten in der Medizin ins Bewusstsein und zeigt, dass Datenschutz im Gesundheitsbereich Leben retten kann – aber auch Herausforderungen mit sich bringt.   💡 Besonders begeistert uns die künstlerische Umsetzung der Kampagne, inspiriert von Künstlern wie Vermeer und Van Gogh, die Emotionen und Botschaften auf einzigartige Weise transportieren.   Mit unserem ECN-Netzwerk freuen wir uns, einen Beitrag zur Verbreitung und Sichtbarkeit dieser wichtigen Kampagne geleistet zu haben.   #YesWeCancer #Datenschutz #Kreativität #Gesundheit #ECNNetzwerk #VanGogh #Vermeer

The office isn’t just where work happens—it’s where engagement peaks. 📈 As professionals transition from the chaos of commuting to a more focused mindset, their likelihood of acting after seeing advertising increases by 22% based on the results of our latest 'Next stop: ECN' study. This makes office-based DOOH an incredibly powerful touchpoint for brands looking to drive action.   #DOOH #Outdooradvertising 

The office is a social place and it’s the main reason people attend. When you are more social your endorphins and energy levels rise so it’s not surprising our ENERGY levels in the office are 150% higher compared to when commuting. A heightened mood leads to greater external awareness during the working day which also boosts ad engagement by 32%. If you want to target affluent office commuters make your Next Stop ECN. #mood #dooh #office #commute

𝗘𝗿𝗸𝗲𝗻𝗻𝘁𝗻𝗶𝘀𝘀𝗲 𝗱𝗲𝗿 𝗘𝗖𝗡-𝗖𝗼𝗺𝗺𝘂𝘁𝗲𝗿 𝗦𝘁𝘂𝗱𝗶𝗲 🚶♀️ 🚗 🚇 🚴♀️  Der Weg ins Büro ist wieder Teil des Alltags – das zeigt zumindest das Ergebnis unserer Commuter Studie, bei der 69% der Teilnehmer angaben, 4-5 Tage pro Woche im Büro zu sein. Was für uns noch wichtiger ist: 75% der Befragten empfinden den 𝗘𝗖𝗡-𝗖𝗼𝗻𝘁𝗲𝗻𝘁 als wirklich nützlich. Und das Beste: Die Werbung, die dazwischen läuft, wird auf DOOH-Screens als besonders 𝘃𝗲𝗿𝘁𝗿𝗮𝘂𝗲𝗻𝘀𝘄𝘂𝗿𝗱𝗶𝗴 wahrgenommen – mit +14% mehr Glaubwürdigkeit. #CommuterStudie #DOOH #ECN 

Celebrating Our Clients This Galentine’s Day 💅💕 We were delighted to host a special Galentine’s Nail Event, bringing together our clients for a well-deserved moment of self-care ahead of Valentine’s Day. It was a wonderful opportunity to connect, relax, and show our appreciation for the amazing people we work with. Thank you to everyone who joined us. Executive Channel Network (ECN)

Last month, we went live with Executive Channel Network (ECN) launching programmatic sales across to premium European offices. With an incredible inventory spanning the UK, France, Belgium and Germany, ECN provides unique opportunities for brands and agency partners in high-value office environments. Stay ahead with premium programmatic DOOH and explore ECN today! 🇬🇧🇫🇷🇧🇪🇩🇪 📹 https://hubs.li/Q035qcxp0 #NewPartnership #DOOH #OOH #prDOOH #ECN #VIOOH #InventorySpotlight

🚇 Commuting can be challenging and many of us go into "autopilot" mode making us less aware of our surroundings.    When we arrive in the office, our mood lifts considerably 📈 - we are up to 90% more alert compared to our commuting mood.    This heightened sense of alertness coupled with the premium, uncluttered environment of an office foyer increases the likelihood audiences will recognize ECN screens by 34%. If your #brand wants to reach commuters, make your NEXT STOP ECN     #DOOH #OOH #outdooradvertising

UK: January campaign highlights 💥 In a recent study, 1 in 3 UK office professionals said they expected to see travel, business and FMCG advertising on ECN #DOOH office screens so a big thanks to Broadsign StackAdapt Talon Wavemaker Place Exchange PHD MG OMD for giving the audience what they came to see!     #pdooh #highlights #ooh #outdooradvertising

UK: To continue spreading the word about our new research Ruby Juchau and Loyd H. presented at Talon this week!  Our findings will be up on their famous wall for the remainder of this week, highlighting the difference between commuter mood and office mood and how this impacts responsiveness to advertising.   #DOOH #advertising #presentation #commute