Engage Me

Many thanks to all those who attended our session at NHMF2025. Some really thought provoking discussions & points made around: 🧵 The importance of having a “golden thread” for resident driven service improvement, integrating & evidencing all of the areas of the Transparency, Influence & Accountability Standard. 🖼️ The need for our insight models to be “integrated”, combining customer data, customer insights & transaction insights from across the business to help see the “big picture”, triangulate our data & understand root cause. 🌲 🌳 🌴 Are we generating insights that are precise and actionable, or are we data rich & information poor; suffering from “can’t see the wood for the trees” syndrome? 📣 Are our current comms models working for residents, or are we still using “one-size fits all” & how can a personalised “marcom’s” approach drive up satisfaction? In terms of A.I., the discussion was focused around the need to build a data culture to address the AI “pyramid of needs” as the foundation on which to build an organisational AI strategy, and how this needs to break down silo’s to generate the maximum benefits. #NHMF2025

The Transparency, Influence and Accountability Standard - Do You Really Know Your Customers? With the consumer standards just around the corner, our blog examines the topic of whether we truly understand our customers in Social Housing, within the content of the Transparency, Influence and Accountability Standard. Key Points: 👇 🏠      Historically the focus has been on understanding the asset not the customer    ⚖    The consumer standards change this; diverse needs, language barriers & additional support needs should all be understood 🔎       Actionable insights are required throughout the customer journey to understand customer wants as well as needs & give real tenant influence. 🛑       Data quality & data silos act as a barrier ⚡    Tenant data is dynamic- people change over time &  there is a need to create a golden record & push to all systems 🔬 It is a requirement to prove & evidence compliance with the standards Link To Blog: https://bit.ly/4asH1G0 Get in touch & discuss how we can help you comply with the Consumer Standards & improve Customer engagement & satisfaction.