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Great to be working with the talented and ambitious teams at Samsung Electronics UK on all things AI

Want to understand what AI is actually about?? Check out the post below which compares what (most) people think AI is versus what AI actually is. What did you think? Is AI different to what you thought?

Who's Who in AI? Forget killer robots, the AI revolution is happening right now, and it involves a surprising amount of chatting and writing. WriterBuddy's analysis of the top 50 most visited AI tools (generating a whopping 24 BILLION visits) last year revealed a fascinating glimpse into how AI is already woven into our daily lives. Leading the pack is ChatGPT, the versatile chatbot. Character.ai and Quillbot, masters of conversation and writing assistance, follow closely behind. Interestingly, the US takes the crown for the most AI users, and chatbots and writing tools dominate the use cases. With #AI use cases constantly evolving, do you think these stats will hold true this year?

Most people can't tell AI-made content from authentic ones. If you're reading this, you might be one of the savvy few. But it's clear that the battle against AI-powered misinformation is heating up. Forget deepfakes of politicians – the real battleground is trust in AI-generated content. To combat misinformation and ensure transparency, OpenAI has joined the C2PA (Coalition for Content Provenance and Authenticity) – not a Star Wars character, but a powerful standard for verifying the source of digital content. This is a game-changer for #AI's influence in: 𝐏𝐨𝐥𝐢𝐭𝐢𝐜𝐬: Can we ensure AI isn't swaying elections with fabricated campaign materials? 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Will we be able to distinguish genuine endorsements from AI-powered manipulation? 𝐄𝐯𝐞𝐫𝐲𝐝𝐚𝐲 𝐋𝐢𝐟𝐞: How can we tell if the online content we consume is real or AI-created? This move by OpenAI signifies a crucial step towards a future where we can trust what we see and hear, even in the age of AI. What are your thoughts?  

𝐓𝐡𝐞 𝐑𝐢𝐬𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐌𝐚𝐜𝐡𝐢𝐧𝐞𝐬... 𝐭𝐨 𝐖𝐫𝐢𝐭𝐞 𝐏𝐫𝐨𝐦𝐩𝐭𝐬 𝐟𝐨𝐫 𝐎𝐭𝐡𝐞𝐫 𝐌𝐚𝐜𝐡𝐢𝐧𝐞𝐬? 𝐀𝐫𝐞 𝐩𝐫𝐨𝐦𝐩𝐭 𝐞𝐧𝐠𝐢𝐧𝐞𝐞𝐫𝐬 𝐚𝐛𝐨𝐮𝐭 𝐭𝐨 𝐛𝐞𝐜𝐨𝐦𝐞 𝐨𝐛𝐬𝐨𝐥𝐞𝐭𝐞? Anthropic's new Prompt Generator promises to optimize your prompts for Claude (and potentially other large language models). But is this a game-changer for prompt engineers, or a sign of their imminent demise by AI? Here's why this development is both exciting and thought-provoking: Prompt Powerhouse: Imagine crafting perfect prompts for complex tasks with the help of AI! This could democratize access to powerful LLMs like Claude. Engineer Evolution: Will prompt engineers become obsolete? Perhaps not. They might evolve into "prompt strategists," focusing on high-level goals while the AI handles the nitty-gritty prompt construction. The Human Touch: Despite AI's prowess, human creativity and understanding of context will remain crucial. After all, the best prompts will likely come from a thoughtful collaboration between humans and #AI. Is this a sign of things to come, or just another step in the human-AI collaboration?

From AI-Eating-Spaghetti to...Being Mistaken for AI? Remember that bizarre AI-generated video of Will Smith slurping spaghetti that took the internet by storm? It seems like a lifetime ago. Fast forward to today, and the tables have turned: Will Smith himself created a video so "realistic", it was mistaken for #AI. This rapid evolution of AI video generation tools like Sora is a sign: the future is here, and resisting it is futile. The question isn't "if" we'll use AI video, but "how?" How will YOU harness the power of AI-generated video?

Apparently, AI ≠ A̶r̶t̶i̶f̶i̶c̶i̶a̶l̶ ̶I̶n̶t̶e̶l̶l̶i̶g̶e̶n̶c̶e̶, AI = 𝐀𝐩𝐩𝐥𝐞 𝐈𝐧𝐭𝐞𝐥𝐥𝐢𝐠𝐞𝐧𝐜𝐞 Apple finally unveiled its long-awaited AI strategy at WWDC 2024, with "Apple Intelligence" taking centre stage. CEO Tim Cook labelled it "personal intelligence," a step beyond traditional AI. But is this the dawn of user-friendly AI, or a Pandora's box of data concerns? Say goodbye to the Siri of the past. This revamped assistant, powered by ChatGPT, tackles hundreds more tasks, seamlessly interacting with messages, emails, calendars, and even third-party apps. While the ChatGPT integration promises a smarter Siri, it raises ethical concerns like: - Data Privacy,  - Bias Blind Spots,  - Misinformation Minefield,  - Over-reliance on AI. In anticipation of these concerns, Open AI stated "Privacy protections are built in when accessing ChatGPT within Siri and Writing Tools—requests are not stored by OpenAI, and users’ IP addresses are obscured. Users can also choose to connect their ChatGPT account, which means their data preferences will apply under ChatGPT’s policies." Apple has thrown their hat into the AI ring. Will it empower users or raise ethical concerns?  - CNBC, Apple [Video Credit]

Feeling overwhelmed by numerous AI buzzwords? You're not alone. Generative #AI is a tidal wave of possibilities, but keeping up can feel like swimming upstream. That's why we created the ultimate CMO Cheat Sheet with essential data-driven concepts & use cases. This handy guide dives into the must-know AI concepts for marketing leaders, including: • Prompt Engineering, • Synthetic data, • Generative adversarial networks (GANS), • Transfer learning, and  • AI agents Get a high-res version of the CMO Cheat sheet (𝐋𝐢𝐧𝐤 𝐢𝐧 𝐜𝐨𝐦𝐦𝐞𝐧𝐭)

𝐂𝐨𝐮𝐥𝐝 𝐀𝐈 𝐛𝐞 𝐲𝐨𝐮𝐫 𝐧𝐞𝐰 𝐝𝐚𝐭𝐢𝐧𝐠 𝐰𝐢𝐧𝐠𝐦𝐚𝐧? Picture this: a Russian man named Alexander Zhadan reportedly used ChatGPT to swipe through Tinder and chat with over 5,000 women. The bot even scheduled dates and helped with conversation starters. After meeting countless matches, he found his wife Karina. But here's the twist: Karina reportedly had no idea about the AI's role. Dating with an AI wingman like ChatGPT raises several ethical questions: - Can a genuine connection form if the initial interactions and profile aren't truly representative of the person? - Due to bias, could an AI wingman unconsciously favour certain matches over others, limiting your dating pool? - Could AI be used to manipulate someone's emotions or create an unhealthy dynamic in the relationship? - How much personal data is collected by the AI to function as a wingman? - Could relying on #AI for dating communication hinder our ability to develop essential social skills and emotional intelligence? What do you think?

𝐑𝐞𝐦𝐞𝐦𝐛𝐞𝐫 𝐭𝐡𝐨𝐬𝐞 𝐜𝐥𝐮𝐧𝐤𝐲, 𝐩𝐫𝐞-𝐩𝐫𝐨𝐠𝐫𝐚𝐦𝐦𝐞𝐝 𝐫𝐨𝐛𝐨𝐭𝐬 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐟𝐚𝐜𝐭𝐨𝐫𝐲 𝐟𝐥𝐨𝐨𝐫? Or the pre-programmed scripts that only seemed able to do one repetitive task? That feels like an eternity away. Today, we're on the cusp of a new era of intelligent automation, powered by modern AI. Imagine an AI assistant by your side, constantly learning and evolving. That's the future of automation, according to Insight Partners. They predict a world where: - 𝐀𝐈 𝐚𝐬𝐬𝐢𝐬𝐭𝐚𝐧𝐭𝐬 𝐛𝐞𝐜𝐨𝐦𝐞 𝐮𝐛𝐢𝐪𝐮𝐢𝐭𝐨𝐮𝐬: Everyone will have their own intelligent helper, streamlining tasks and boosting productivity. - 𝐇𝐮𝐦𝐚𝐧𝐬 𝐫𝐞𝐦𝐚𝐢𝐧 𝐢𝐧 𝐜𝐨𝐧𝐭𝐫𝐨𝐥: "Human-in-the-loop" will be the key, meaning AI works alongside humans, not replacing them. - 𝐃𝐞𝐩𝐥𝐨𝐲𝐦𝐞𝐧𝐭 𝐢𝐬 𝐠𝐫𝐚𝐝𝐮𝐚𝐥: Companies will adopt #AI automation in phases, starting simple and scaling up as they gain experience. This "crawl, walk, run" approach ensures a smooth transition and maximizes the benefits of AI-powered automation.  Are you ready to ditch the old ways and embrace the future of intelligent automation?