We are thrilled to share that IRIS Sport Media has been appointed as the exclusive global partner of the International Federation of Sport Climbing (IFSC). Our team will support the IFSC across key areas, including media rights sales, sponsorship, investment and event hosting. Many thanks for the trust Marco Scolaris, Fabrizio Rossini and Piero Rebaudengo! Stay tuned for more updates as we embark on this exciting journey! 🚀 #Partnership #SportsMedia #Climbing #IFSC #Growth #Innovation
IRIS Sport Media
Spectator Sports
Powering the dreams of sport and its fans. SPORT | MEDIA | INVESTMENT | TECHNOLOGY
About us
At IRIS Sport Media, we help ambitious sports businesses reimagine their potential and accelerate their growth, through our sophisticated media, tech, and investment advisory platform. As well as helping investors identify, structure and execute deals, we help clients like LIV Golf, Professional Fighters League, and RCS Giro d'Italia: • Find new media partnerships and improve the deals that already exist • Identify and finance structural changes, acquisitions, and other investments required to transform the business • Harness ground-breaking technologies that turbocharge the fan experience and set our clients at the vanguard of the industry. In short, we fuel ambition.
- Industry
- Spectator Sports
- Company size
- 2-10 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2023
- Specialties
- Sport, Media, Technology, Investment, Finance, Commercialisation, and Corporate finance
Locations
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Primary
London, GB
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Amsterdam, NL
Employees at IRIS Sport Media
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Floris Weisz
Managing Partner IRIS Sport Media: Investment, Media, and Tech
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Luca Baldanza
IRIS Sport Media | Founding Partner | Business Development | Sports Business | Ex AC Milan | Ex IMG
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filippo guidolin
Account Director at Iris Sport Media
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Lara Vanjak
Head of Business Development, IRIS Sport Media
Updates
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It’s 2025 and LIV Golf is Back! This season is set to deliver 14 tournaments across nine countries, staying true to LIV Golf’s commitment to showcasing the world’s best talent across the Globe. Major moves! We’re excited to welcome rising star Tom McKibbin to Legion XIII, joining an already legendary roster alongside Jon Rahm, Bryson DeChambeau, Brooks Koepka and Phil Mickelson. Bigger Broadcasts, Bigger Audience! Fans worldwide can catch every drive, putt, and clutch moment with expanded coverage—including ITV UK airing tournaments across ITV1, ITV4, and ITVX! Best of luck to Ron Wechsler, Scott O'Neil, James Watson and everyone else who is making this season one to remember! #LIVGolf #Golf #GlobalGolf #LegionXIII #ITV #GameOn
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We’re proud to celebrate a major milestone for our client, E1 Series, as they announce a groundbreaking multi-year global broadcast rights deal with DAZN, the world’s premier sports streaming platform. This partnership propels E1 onto the global stage, leveraging DAZN's reach across 1.1 billion devices to bring the thrill of all-electric race boat racing to audiences in key territories like Canada, France, Italy, Japan, and more. From races driven by sustainability and innovation to celebrity-backed teams led by icons like LeBron James, Tom Brady, Will Smith, Steve Aoki, and Rafael Nadal, E1 is rewriting the rules of sports & entertainment. With season two promising unparalleled action against the backdrop of iconic cities, culminating in a spectacular finale in Miami, the excitement is truly building. At IRIS Sport Media, we are honored to support E1 in their mission to push boundaries and redefine the future of sports entertainment. Here’s to a thrilling season ahead! Thanks Laurence Boyd, Harkiran Chima, Rodi Basso, Marc Watson, Tom Burrows, Tom Barnes #Innovation #Sustainability #ElectricRacing #E1WorldChampionship #IrisSportMedia #SportsMedia #DAZN #SportBusiness
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🚀 Exciting News at IRIS Sport Media! 🚀 We are thrilled to announce that Lara Vanjak will be joining the IRIS Sport Media team as our new Head of Business Development, starting February 1st. Based in Milan. Lara brings an incredible wealth of experience in sports and entertainment, having held key roles at DAZN, ELEVEN SPORTS HQ, LIVENow, MP&Silva, and more. Lara’s background spans across media, rights & operations, and business development, making her the perfect fit to lead our efforts in expanding across media distribution, capital advisory, and consulting. With over a decade of international experience, her expertise will be invaluable as we continue to grow and navigate a rapidly evolving industry. #SportsBusiness #Media #SportPro
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As the Professional Fighters League (PFL) celebrates its 7th anniversary, this year promises to be one of unparalleled growth and innovation. With the launch of PFL Europe, PFL MENA, and PFL Africa, the league is expanding its global footprint, bringing more international events and providing a real platform for rising local stars. These milestone reinforces PFL’s dedication to delivering world-class MMA to a global audience. The excitement kicks off on January 25th with PFL’s first-ever event in Dubai, a historic moment for the league and the region. The main event features a highly anticipated showdown between Usman Nurmagomedov vs Paul Hughes. This fight has become a hot topic in the MMA community, not only because of the skill sets of the fighters, but also due to their close ties with Khabib Nurmagomedov and Conor McGregor. Making this match up one of the most significant and talked-about events of the year, setting a thrilling tone for PFL's 7th year of competition. Adding to the celebration, the event will be broadcast globally through over 30 partners, ensuring fans worldwide can experience this milestone moment. Best of luck to the fighters and everyone involved in making this event a success. Special recognition goes to James Frewin, Peter Murray, and Donn Davis for their visionary leadership in driving PFL’s mission forward. #PFLMMA #SportsBusiness #GlobalMedia
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IRIS Sport Media is on the move – see you at ICE Barcelona 2025! 🌍 The stage is set for innovation, collaboration, and game-changing ideas, and we’re excited to be part of it. At IRIS Sport Media, we specialise in partnering with rights holders, sports books, and suppliers to shape strategies that deliver success across content, product, and sponsorship. Let’s connect, collaborate, and create opportunities together. Whether it’s crafting the perfect partnership or unlocking new revenue streams, we’re here to help you achieve your goals. Ready to chat? Drop us a message or comment below to schedule a meeting with our team at ICE Barcelona. We can’t wait to meet you there! #ICEBarcelona2025 #IRISSportMedia #SportsBusiness #Sponsorship #Betting #Innovation
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The Curling Group is off to an incredible start in 2025! 🥌 This week marks an exhilarating moment for our partners at The Curling Group, who are hosting the Grand Slam of Curling: WFG Masters in Guelph — their first marquee event of the year. With a fresh vision for the sport, CEO Nic Sulsky is leading the charge: "Curling’s global image is long overdue for a makeover, and we’re excited to deliver a re imagined experience that truly reflects the sport’s evolving identity." With a fantastic new lineup of broadcast partners — Eurovision Services, BBC, JTBC, and FujiTV — this event is set to reach millions of new fans worldwide. Here’s to marking a new chapter as curling takes its place on the global stage. Exciting times ahead! #Curling2025 #LetsRock #GlobalCurling #SportBusiness #GuelphCurling #WFGMasters2025 #BroadcastPartnerships #SportsBroadcasting
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Happy New Year to all our friends and partners. Here’s to continued growth, innovation, and success in the year ahead! 🚀 As 2024 Comes to a Close, We Celebrate Remarkable Milestones at IRIS Sport Media 🌍 Our Team: We’ve grown into a talented, diverse team of 18 full-time professionals, all united by a shared vision to lead and innovate. 📍 Global Expansion: This year, we proudly opened new offices in Buenos Aires and Kuala Lumpur, advancing our mission to connect and innovate on a global scale. 🎤 Events: We hosted our first IRIS offsite with industry-leading speakers such as Andrew Georgiou and James Frewin, sharing invaluable insights. We also partnered with the Arroyo family to host the inaugural Giro di Grapa, where we cycled the scenic hills of Girona alongside many industry friends. 🤝 Partnerships: Across our verticals—media, consulting and capital advisory— we secured many exciting partnerships and expanded our client roster ( more exciting updates are coming soon!). #Growth #Teamwork #SportsMedia
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2024 has been a year to remember, and we owe so much of our success to the incredible people we’ve had the pleasure to work with. From all of us at IRIS Sport Media, a big thank you to our clients, partners, and team members across the world of sport for your dedication and support this year. May your holidays be filled with joy, and may 2025 bring endless opportunities for growth and collaboration!
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IRIS Sport Media expands into Asia with Tricia Chuah appointment along with other senior hires.