North Korea is the most dangerous place in the world to follow Jesus, according to Open Doors International’ new World Watch List report, featured in leading Australian media outlet Australian Broadcasting Corporation (ABC) News today. North Korea escapee and Open Doors spokesperson Timothy Cho revealed the daily risks and persecution Christians face in the Hermit Kingdom in the article, saying that a person’s Christian faith is considered treason and a “crime of all crimes”, punishable by being sent to a gulag or execution. The charity, which is working with Jersey Road Australia, has published the list for more than 30 year and is playing a critical role in continuing to highlight the dangers Christians face in North Korea and other countries at the top of the list, including Pakistan, India, Myanmar and China. Adam Holland, Open Doors Australia & New Zealand CEO, said: "We can just get a bit numb to the fact that people are dying”. https://lnkd.in/exNdQD3C (https://lnkd.in/exNdQD3C) #opendoorsaustralia #commsagency #Northkorea
Jersey Road
Public Relations and Communications Services
Stony Stratford, England 2,336 followers
We help Christian nonprofit and for-purpose organisations communicate with impact.
About us
We support Christian nonprofit and for-purpose organisations with effective and targeted communications strategies that reach your audiences and engage them in your mission. Our motivation is to help you make an impact for good, so we come to the job with the dedication, enthusiasm and transparency you’d expect from a trusted colleague. We know how valuable your time and resources are, and we won’t waste them. From audience insights and messaging to targeted media and influencer engagement; reputation management to global creative campaigns, we'll provide the right advice, training and activity to help your organisation reach your goals.
- Website
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http://www.jerseyroad.agency
External link for Jersey Road
- Industry
- Public Relations and Communications Services
- Company size
- 11-50 employees
- Headquarters
- Stony Stratford, England
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Public Relations, Media Training, Media Strategy, Crisis Communications, Key Messages, Social Media, Marketing, Brand Strategy, Event Management, Charities, and Spokesperson Training
Locations
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Primary
Garden Office, Cowley's Yard
Mill Lane
Stony Stratford, England MK11 1BQ, GB
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695 Burke Rd
Suite 5, Level 3
Camberwell, Victoria 3124, AU
Employees at Jersey Road
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Gareth Russell
Co-founder and CEO at Jersey Road 💥 Comms specialist helping faith based organisations raise their profile and influence.
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Jessica Martin
Managing Director
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Charis Gibson
Director of Communications at Jersey Road
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Sarann Buckby
Account Director - Reputation Management Lead at Jersey Road
Updates
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We’re excited to welcome Ben Rochelle to the Jersey Road team as Associate Director. Ben brings 15 years of communications experience in a variety of comms, advocacy and stakeholder engagement roles across nonprofits, agency and government. His most recent role, as Deputy Head of Recruitment Marketing for the Ministry of Justice, saw him lead a highly successful national multimedia brand campaign for the Prison and Probation Service, overseeing influencer partnerships and providing strategic counsel to Ministers, senior-level boards and Special Advisers. Ben will be leading our account teams in the delivery of creative, effective communications for our growing client base in the UK, USA and beyond. Jessica Martin, Managing Director of Jersey Road, says: “We are delighted to welcome Ben this new year! His leadership in executing integrated, results-driven campaigns will be hugely beneficial to our clients. He has a passion for developing individuals and teams and we are excited to grow and build together this year.”
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Congratulations to our employees who are celebrating a work anniversary in January! 🌟 4-year milestone: Congrats to our Training & Development Manager Theresa Stone on reaching four years at Jersey Road! Theresa brings such high levels of expertise to our Training offering and brings a warmth and encouragement to the agency. 🌟 1-year milestone: Congrats to Fay Austen our Account Executive on reaching one year at Jersey Road! Fay has been such a key addition to both the team, with her ability to see media opportunities and pitch compelling stories. #teamwork #commsagency
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In the age of digital content and influencers 👩💼 , is AI actually swinging the pendulum swinging back to traditional forms of media? Our Reputation Management Account Manager Vicki Vaughan reflects on a new report looking into the role editorial media plays in influencing AI algorithms 📱 around brand reputation and trustworthiness. #commsagency #AI
Is traditional media relations redundant in the age of influencers and AI? The latest stats might surprise you… It was September 2001 when I started my career in PR. I get a bit nostalgic thinking back to live press conferences, couriering b-roll over to TV studios and stuffing press packs in the office late at night while eating pizza take-out. Some of you were there. Ask ChatGPT how different PR is compared with twenty years ago and it will tell you that PR used to rely heavily on traditional media but now it’s about influencer engagement, content creation, digital interaction etc. It’s interesting then that ChatGPT itself relies on editorial media for nearly two-thirds of their content about brand reputation according to this research. https://lnkd.in/emtXGe6J When you ask if a brand is trustworthy then editorial media has an even greater influence, with social media coming in at just under 1%. As AI integrates into all our lives (and thoughts?) maybe we’ll see a pendulum swing back to when we valued traditional media above all else, especially in the world of reputation management. Quite reassuring for us old-timers!
Research - Reputation in the Age of AI
hardnumbers.co.uk
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Is fitness and faith a match made in heaven? 🏋 Talking to UnHerd, Simon Lennox, CEO of The Word One to One, speaks about his own love of fitness, the interconnection between mind, body and spirit, and how the gym can be the perfect place for sharing a message of hope. 🗞 https://lnkd.in/eERBRZm5 #faithandfitness
The return of Muscular Christianity
unherd.com
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As you set out into the new year, it’s a good time to reflect on and re-orientate yourself around the values that define what you do. For us at Jersey Road we are committed to being boldly creative for the benefit of our mission and our clients. While working within a fickle, fast-moving media landscape can present many challenges, we strive to push the boundaries of what we can achieve and find bold solutions. What does it look like for you to be bold in your organisation? 🤔 🎦 Hollyanne Boyce #commsagency
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How is your comms strategy looking for 2025? In our latest blog CEO Gareth Russell outlines ‘What every nonprofit communicator needs to know for 2025’, including the key roles that humility, AI and influencer engagement have to play in your comms strategy: 🗞️ https://lnkd.in/eT6hkk3e Just want a quick summary? Have a flick through 👀 ⬇️ #commsstrategy
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’Tis the season for reflection. . . so we asked the team to offer up their personal highlights of 2024. 🥳 #newyear
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And just like that, 2024 is coming to an end! 👏 To all our clients: thank you so much for choosing us to help you spread your message this year. We’ve loved partnering with you and seeing the incredible impact you’re making in this cultural moment. We hope you have a joy-filled Christmas break and we look forward to doing this all over again in 2025, where there will be many new opportunities. As we wrap up this year, check out some of our agency highlights! 🎦 ⬇️