Luft Product Design

Luft Product Design

Design Services

Transforming innovative ideas into tangible, market-ready products.

About us

At Luft Product Design, we specialise in bringing innovative concepts to life. Our services cover product design, 3D printing, reverse engineering, and product visualisation, turning your ideas into market-ready products.

Industry
Design Services
Company size
1 employee
Headquarters
Sheffield
Type
Public Company
Founded
2023
Specialties
3D Design, Conceptualisation, Design For Manufacture, Production Support, 3D Printing, Reverse Engineering, and Product Visualisation

Locations

Employees at Luft Product Design

Updates

  • What CAD Software Do You Use? 💻 At Luft Product Design, CAD software is a core part of our daily workflow, and for the past year, we’ve relied on Fusion 360. While it’s been a great tool in many ways, we’ve recently run into some frustrating issues - crashes, corrupted files, and other disruptions that have cost us valuable time and forced us to revisit work we thought was finished. Not very confidence-inspiring, especially since all files must be saved in the cloud and Fusion doesn’t allow you to batch-download your files for local storage! This has led us to explore alternative options like Onshape and SolidWorks. I was originally trained on SolidWorks and later taught myself Fusion 360 during my first design role, so revisiting SolidWorks feels familiar, but it’s also a big investment. Onshape, on the other hand, has been a pleasant surprise so far. Their sales team offered us a 180-day free trial, and the experience has been great. It’s early days, but I’m really impressed with how intuitive everything feels. A bonus is that everything runs in your browser - no need for bulky, high-powered laptops! I’d love to hear from others in the design world - what CAD software do you use, and why? Have you switched platforms before, and if so, what was your experience? Your insights could help us (and others!) decide where to go from here. #CAD #DesignSoftware #Fusion360 #SolidWorks #Onshape #ProductDesign #EngineeringDesign #DesignStudio

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  • Luft Product Design Turns One! 🎉 This Sunday, Luft Product Design celebrates one year of trading – a milestone we're incredibly proud to reach. It’s been a year full of learning, growth, and exciting opportunities. Key Moments from Our First Year: - Renovating and moving into a new workshop in Sheffield city centre, giving us a dedicated space to design, make, and experiment. - Expanding our client base, working with over 10 new clients across a variety of industries. - Designing and manufacturing a range of underwater hockey equipment completely in-house. - Expanding our manufacturing capabilities with the support of Business Sheffield funding. Looking Ahead to Year Two: - Continuing to work from our studio in Sheffield city centre. - Partnering with a new mentor through Sheffield Digital to further develop the business. - Building brand awareness and growing Luft’s social media presence. - Launching a new website that showcases our streamlined focus on sporting goods design and prototyping services. Growing a start-up business has been an incredible learning experience. Over the past year, we've gained confidence in our ability to navigate the challenges of entrepreneurship and built a supportive network of like-minded individuals. None of these achievements would have been possible without the trust and collaboration of our clients and the support of those around us. As we celebrate this milestone, we want to extend our thanks to everyone who has been a part of this journey. Here’s to another year of designing, making, and growing!

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  • 💡 As a product designer, not every idea you work on becomes a sucessful product. Many remain as sketches, prototypes, or CAD files, but they still provide valuable insights - whether it’s understanding design constraints or learning what does and doesn’t work. This raises an ethical question: is it fair to charge for design work when a product might never be commercially viable? Let’s discuss!

    View profile for Theo Hunt, graphic

    Founder and Managing Director at Luft Product Design

    💡 What happens to all the projects that never make it to market? As a product designer, I’ve worked on countless ideas and concepts throughout my career. Some of them have gone on to be sold to consumers and businesses, but many never make it past the initial stages - just sketches, models, and CAD files that now sit on my computer remnants of ideas that once seemed so full of promise. Not every idea is destined to become a successful product. Maybe the timing wasn’t right. Maybe the market research uncovered something unexpected. Or maybe the idea simply wasn’t feasible once we delved into the details. But here’s the thing: even when these ideas don’t make it, they’ve still taught me (and my clients) something valuable. Whether it’s learning about design constraints, understanding user needs more deeply, or realising what doesn’t work - every concept leaves its mark. This raises an interesting question: Is it ethical to charge for design work despite knowing that a product might never become commercially successful - or even feasible in the real world? As designers, we can guide, advise, and do our best to create solutions that work. But we can’t guarantee success, especially in the early stages when ideas are fluid and untested. So, where do we draw the line? I’d love to hear your thoughts on this. Have you faced a similar challenge in your field? How do you balance delivering value when success isn’t guaranteed? Let’s discuss!

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  • This week at Luft Product Design… We’ve been working closely with a client to develop a range of sports products where 3D printing as the method of manufacture makes perfect sense. For small production runs, it’s a cost-effective choice with no upfront tooling costs. What matters most here is durability and impact resistance, making the commonly used PLA unsuitable. Instead, we’ve turned to ASA - a material we’ve had great success with for similar projects in the past. ASA (Acrylonitrile Styrene Acrylate) is a fantastic alternative to standard 3D printing filaments like PLA and even ABS. Unlike PLA, ASA has high impact resistance and can withstand harsher environments, making it ideal for products that need to hold up in rigorous sports settings. Compared to ABS, ASA offers excellent UV resistance, meaning it’s less prone to wear and degradation when exposed to sunlight. Struggling to justify the costs of tooling for injection moulding when only a small batch is needed? Have you considered 3D printing in an engineering-grade material like ASA? Get in touch with Luft Product Design today to explore how we can help get your product to market faster. info@luftproductdesign.co.uk | +44 (0)330 043 0704

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  • In the journey from concept to market-ready product, prototyping plays a critical role. At Luft Product Design, we believe in the power of turning ideas into physical models to test, iterate, and refine. Here’s why prototyping should never be overlooked in the design process: - Test Functionality: A prototype allows you to assess how a product will perform in real-world conditions. It's the perfect opportunity to make adjustments before mass production begins. - Improve Design: Holding a physical model in your hands can reveal design flaws that might be missed on screen. It’s a vital step for achieving the best possible version of your product. - Validate with Stakeholders: Prototypes are invaluable for sharing your vision with clients, manufacturers, and investors. It’s much easier to communicate ideas with something tangible. - 3D Printing for Prototyping: Modern technologies like 3D printing have made prototyping faster and more affordable. At Luft, we specialise in creating 3D printed prototypes that help you move from idea to product efficiently. - Cost Efficiency: Catching issues in the prototype stage can save significant time and money down the line, avoiding costly mistakes in full-scale production. By embracing prototyping, you can refine, improve, and ultimately ensure your product is ready for the market. Are you in need of a prototype or looking for advice on how to move your idea forward? Let’s chat and explore how we can help bring your vision to life. info@luftproductdesign.co.uk | +44 (0)330 043 0704 #ProductDesign #Prototyping #3DPrinting #RapidPrototyping #DesignProcess #Manufacturing

  • View profile for Theo Hunt, graphic

    Founder and Managing Director at Luft Product Design

    Mid-Week Design Spotlight 🔦 Product: KEF Speakers History: KEF | Kent Engineering & Foundry was founded in 1961 by Raymond Cooke, a former BBC electrical engineer, in Maidstone, Kent. The brand quickly gained a reputation for pushing the boundaries of loudspeaker design, using advanced materials and technology to create products with superior sound quality. KEF became known for its innovative Uni-Q driver array, which places the tweeter in the centre of the midrange driver, allowing for more detailed and accurate sound (pictured). Over the years, KEF’s precision engineering and bold designs has made it a go-to brand for audiophiles. My Thoughts: I’ve been a fan of KEF’s industrial design and I have used a pair of their Q350s almost daily for over four years. I appreciate their versatility - I can easily switch from listening to my favourite albums to connecting them to the TV for a fully immersive film experience. The clarity and depth of sound they produce is exceptional. Recently, KEF opened an experience space in London, where visitors can explore their products and immerse themselves in music and film through high-quality sound setups - it’s definitely on my list to visit. #SoundDesign #KEF #DesignSpotlight #Speakers #MusicLovers #FilmNight #ProductDesign #DesignEngineer

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  • Product Design: The Intersection of Art and Science Product design is a fascinating balance of creative thinking and technical precision. It's where art meets science! But how do these often opposing disciplines fit into the product design process? - Creative Exploration: The early stages of product design are all about expansive thinking. Designers draw from art, culture, and even nature to come up with innovative ideas. - Technical Precision: Ideas need to be grounded in reality. This is where engineering principles and material science come into play, ensuring concepts are manufacturable and practical. - Aesthetic Refinement: Form, colour, and texture must resonate with the target audience. A product should not only function well but also feel right in the user's hands. - Functionality and Usability: The end user is always at the heart of the design process. A great product doesn’t just look good; it solves real-world problems. For me, product design is about finding that sweet spot where function and beauty meet. #ProductDesign #Innovation #DesignThinking #CreativityAndEngineering #IndustrialDesign #UserExperience #DesignProcess

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  • A focus on the history of G Plan in this week's Mid-Week Design Spotlight from our Managing Director.

    View profile for Theo Hunt, graphic

    Founder and Managing Director at Luft Product Design

    Mid-Week Design Spotlight 🔦 Product: G Plan Furniture History: G Plan was founded in 1953 by Donald Gomme, an innovative British furniture designer. The brand rose to prominence during the mid-century modern furniture movement, known for its sleek lines, functionality, and modular designs. G Plan was revolutionary for its time, offering furniture in sets that consumers could mix and match, a stark contrast to the more traditional “buy a suite” approach. The company thrived throughout the '50s and '60s, becoming a household name synonymous with stylish, durable furniture. Today, G Plan remains a popular choice for those who appreciate vintage design with a modern touch. My Thoughts: Growing up, I was always surrounded by G Plan furniture. My grandparents’ house was full of it, and even my own second-hand sofa happens to be G Plan. There’s something about its timeless design that I really enjoy - simple, functional, and unpretentious. I admire the brand’s history, with its ties to post-war optimism and an emphasis on affordable, well-made furniture that was built to last. G Plan pieces have a wonderful blend of elegance and practicality, allowing them to continue to fit into modern homes today. Last week, I visited an auction house in Nottingham while searching for furniture for my new home, and I couldn’t resist picking up a G Plan coffee table. I have a soft spot for mid-century style, so this is a perfect addition to my living space. Fun fact: The coffee table I bought is the G Plan Fresco - famously featured in the TV show Mad Men! (As pictured) #MidCenturyModern #DesignSpotlight #GPlan #FurnitureDesign #DesignEngineer #MadMen

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  • Project Update: Underwater Hockey Pucks 🌊 This week, we’re sharing an update on a project we're currently working on - developing underwater hockey pucks. Our aim is to create a product that offers replaceable parts at a lower cost for consumers compared to existing options on the market. In the video below, you can see part of our prototyping process. We're mixing polyurethane resin, and injecting it into an SLA 3D printed mould around a cast lead core. This stage is key in refining the puck's design to meet the demands of the sport. All prototyping for this project has been completed in-house at Luft. This includes mould design, 3D printing, lead core casting, and polyurethane casting. Managing the entire process ourselves ensures we maintain control over quality and can adapt quickly to any changes. If you need support with product design, prototyping, 3D printing, or reverse engineering, get in touch with Luft Product Design. We’re here to help bring your ideas to life. info@luftproductdesign.co.uk | +44 (0)330 043 0704 #ProductDesign #Prototyping #3DPrinting #UnderwaterHockey #LuftProductDesign #Engineering

  • View profile for Theo Hunt, graphic

    Founder and Managing Director at Luft Product Design

    Mid-Week Design Spotlight 🔦 Product: iPad Pro with Apple Pencil My Thoughts: As a design engineer, sketching ideas and exploring forms is a key part of my daily work. The iPad Pro, combined with the Apple Pencil, allows me to generate sketches and keep notes when I’m on the go. It also helps me keep all my drawings and ideas in one place, making it easy to stay organised. Its lightweight and portable design allows me to take it to client meetings, where I can quickly visualise ideas. A shoutout to Procreate - a digital art app that turns the iPad into a powerful sketchbook. I particularly appreciate the ability to import an image and draw over it. This is especially useful for quickly showing clients how the next iteration of a prototype could look, giving them a clear picture immediately. These sketches can then be taken into CAD, giving me a head start on the form I’m trying to recreate. The combination of the iPad Pro, Apple Pencil, and ProCreate supports multiple stages of the design process, including initial sketches and product development. If you haven’t explored this setup yet, it’s worth considering. #design #innovation #engineering #procreate #ipadpro #productdesign #sketching #cad

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