Me the Customer and I

Wishing you all a special holiday season 🎄 and a wonderful New Year in 2025 from all the team at Me the Customer and I ✨

❄ Walking the streets of London, the city really is a winter wonderland with businesses becoming creative with their festive displays. ✨ It made us think of this quote by NFL Hall of Famer Roger Staubach: “There are no traffic jams on the extra mile”. In a sea of Christmas lights how do you stand out? In a sea of holiday promotions, how do you capture attention? With millions walking past your business, how do you get people to stop and enter? 📸 The answer is simple; find your way to stand out from the crowd. On Bond Street, this is very evident where Dior, Chanel and Cartier have large groups of people stopping to take photos and appreciate the artistry of their displays over all the other boutiques around. Customers who enjoy the festive atmosphere of a store are likely to share their experience with friends and family, either through social media or in person. 🤔 Looking at the focus that goes into the customer experience at this time of the year, it raises the question what would happen if brands put the same time, effort and creativity into the customer experience all year around?! #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

As we head into peak season, we are talking to clients about preparation and experience. What separates the good from the great are those brands who have taken the time, care and attention to think holistically and empathically to design a meaningful, impactful and effective experience for their customers. When done correctly, it creates a connection between the customer and the brand that leads to longer term engagement and loyalty in the year ahead! Have you designed your customer’s experience for the festive period?!?!? #Mondaymotivation #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

Today as we were reading The Business of Fashion State of Fashion 2025, we were reminded of the Albert Einstein quote “Strive not to be a success, but rather to be of value.” Point 5 in the report highlights how customers are really focusing on value and to capture customer's share of wallet, brands will need to prove their value. Value proposition design is not a new concept, but it is an approach followed by very few businesses. When applied correctly, it is very impactful - we know, it is how we built Me the Customer and I 😊 and our clients who have completed it love it too! Wondering how the value proposition design process works? Feel free to reach out and we will happily jump on a call to talk it through with you! #Mondaymotivation #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

In a saturated world of product, content and marketing campaigns, it takes real focus, talent and creativity to stand out from the crowd. DOVER STREET MARKET (INTERNATIONAL) LIMITED has always carved its own path to consistently create something new for their customers and in turn they have developed a cult client following. Here Adrian Joffe is showing the importance of company culture in company success. #Mondaymotivation #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

As brands develop their value proposition one key point to remember is that product or price advantages can be duplicated. As Jerry Fritz is highlighting here a strong customer centric culture cannot. Brands should consider the role their company culture can play in helping them be competitive, find a point of difference or succeed! #Mondaymotivation #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

This is the reason why Zappos Family of Companies is continually mentioned when it comes to delivering a great customer experience. What could your business do if the entire company felt responsible for delivering the customer experience?! #Mondaymotivation #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

What we love about this quote is “doing it well” it is not a KPI, it is a company culture. It is this mindset that helps you build a successful business. Iconic brands becoming iconic brands for a reason. They do what they do so well that it creates meaningful connections with their customers and compels them to share the magic with others ✨ #Mondaymotivation #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

This week is National Customer Service Week and so here are 5 considerations around how you can take your customer facing teams to the next level! 💰Revenue: Your customer facing teams are not just there to solve problems, they can be hugely impactful in building the relationship between your customer and your brand. They can execute CRM tasks and generate sales leading them to becoming a source of revenue for the business. 🔎 Insights: your customer facing teams are a huge source of customer feedback, sentiment and insights. Create a clear and effective way to capture and share these insights with the rest of your business to bring the voice of your customer to life. 🧠 AI: The word on everyone's lips at the moment. The important question to ask is what is value do your team deliver to your customer? Use the answer to inform your AI approach. E.g. Do you use AI to support your team delivering the experience more effectively or do you need AI to take over certain tasks so your team can focus more on the tasks that deliver meaningful value to your customer? 🌟 Branding: Most of the branding effort inside of a business goes on the external touch points but your customer facing teams deserve the same attention. Brand tone of voice, the format and delivery of their communication and their titles all come together to ensure a cohesive brand experience for your customer. ❣️Going the extra mile: In a competitive market, your customer facing teams can help you stand out. Define what exceeding your customer expectations looks like and empower your teams to deliver. Monitor to assess the impact and inform how you can be delivering more impact. #NCSW2024 #NationalCustomerServiceWeek #methecustomerandi #customerexperience #experiencedesign #CXbyMCI

🎉🎈 Happy 5th Birthday to Us! 🎈🎉 Today marks 5 amazing years of helping our clients create meaningful experiences and drive business growth. 🚀✨ This summer, we’ve been busy refining our value proposition and expanding our menu of services. We’re excited to share all the exciting updates with you in the coming weeks! Thank you for being a part of our journey. Here’s to many more years of collaboration and success! 🥂🎊 Stay tuned for what’s next! 🌟 #methecustomerandi #customerexperience #experiencedesign #CXbyMCI