More than Equal

Knowledge base + practical application + theoretical understanding = driver development 📈 Our SIM Camp with AVL RACETECH empowered young female drivers to build confidence in driving high-performance SIMs while enhancing their understanding of data and engineering principles. The earlier our development drivers grasp these concepts, the better prepared they’ll be to transition seamlessly from karting to open-wheel racing. #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1

Our Chair and Strategic Advisor, Karen Webb Moss, joined the Yacht Racing Forum last week to participate in a thought-provoking panel on driving change. A huge thank you to Victoria Low for hosting and Cecile Andrieu for the introduction, and to the incredible panelists who shared their insights: * Annamarie Phelps CBE OLY, Chair, IWG Women in Sport * Peter Speight, Senior Consultant, thinkBeyond * Soco Núñez de Cela, Chair, The Magenta Project
 #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1 

We are thrilled to develop the drivers in our programme further with the first ever dedicated F4 SIM Camp together with our partner, AVL RACETECH. Our development drivers received exclusive access to a guided intensive programme using AVL full-motion driving simulators. Under the watchful eye of AVL RACETECH engineers, they explored the limits of their own abilities, tested the car handling on unfamiliar tracks, and fine-tuned their feel for challenging environmental and car conditions – far beyond what is possible at the racetrack, including driver evaluation with biosensors. 

🏁 Last week, our 6 drivers took part in an AVL RACETECH SIM training camp 🚀 Through an action-packed programme, they sharpened their skills with: 🏎️ F4 SIM training sessions 🔧 Engineering workshops 🧠 Cognitive training ...and so much more. This training and development equips our drivers with the skills and experiences they need to reach the next level. #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1

5 things we’ll learn with our partnership with AVL RACETECH 📈 Pushing the limits of simulated performance  🛠️ Understanding the driver-engineer dynamic 🏎️ Mastering unfamiliar tracks and conditions  🔍 Leveraging data-driven performance insights  📚 Building technical knowledge beyond the track Our cohort take on the first AVL SIM camp this week and we’re excited to accelerate their development by providing exclusive access to this guided, intensive program using the best-in-class AVL driving simulators and engineering workshops. #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1

Back-to-back Rotax Max Challenge Austria and FIA Central European Zone Champion, Ivonn Simeonova, on working towards her dream 🌟 #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1

Our Chair, Karen Webb Moss, is on the judging panel for the 2024 Sports Technology Awards. With her deep expertise in the Sports Industry, Karen will be helping to recognise and celebrate innovations that are shaping the future of the industry. #MorethanEqual #Motorsport #F4 #F3 #F2 #F1

Our CEO, Ali Donnelly, recently went on the Purposing Podcast, sharing the mission that fuels More Than Equal: breaking down the barriers keeping women out of Formula One. Ali dives into her journey from rugby fields to Downing Street and explains why gender equality in motorsport isn’t just “nice to have”, it’s essential to the sport’s long-term growth. Tune in to hear Ali debunk myths, tackle the complex barriers women face, and reveal why a female F1 champion is closer than we think. 🔗 Listen now: https://lnkd.in/eqs3kMkT #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1

We’re thrilled to be named a London Tech Week's Tech Impact Awards finalist for Driving Diversity in Tech. Through our pioneering female-focused driver development programme and focus on data and research, we're paving the way for a more diverse and inclusive future in motorsport and tech 🚀 #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1

Last week, our Head of Driver Development, Tom Stanton, sat down with Kitman Labs' CEO, Stephen Smith, at Leaders Week London to conduct a Masterclass on how we are priming the talent pipeline to identify, develop, and deliver the first generation of female Formula One drivers. #MorethanEqual #DriverDevelopmentProgramme #Motorsport #F4 #F3 #F2 #F1