Motocaddy Golf

We are delighted to announce that Motocaddy has won the coveted MyGolfSpy ‘Most Wanted’ award for an unprecedented fifth year in a row. Retaining its title of the ‘Most Wanted Electric Push Cart’ the Motocaddy M7 GPS REMOTE scored an impressive 9.8 out of 10 from the independent website with more than 80 million readers worldwide. Continuing its notable run in the awards, the M7 REMOTE, a previous three-time winner, finished third but claimed the ‘Editor’s Choice’ title, while the Motocaddy M5 GPS DHC and M1 DHC both finished inside the top 10. “It’s incredible to win the award for a fifth year in a row, and we thank MyGolfSpy, who continue to vigorously test the best models on the market and what they offer golfers to improve their performance,” said Motocaddy Marketing Director Oliver Churcher. In addition to Motocaddy electric trolleys taking the awards, the Motocaddy HydroFLEX bag was chosen as the ‘Best for Push Carts’ in MyGolfSpy’s ‘Top Golf Stand Bag’ test earlier this year READ MORE - https://lnkd.in/gJ2txByJ

Earlier this month, Motocaddy played host to the season-defining penultimate Clutch Pro Tour, held at Harleyford Golf Club in Buckinghamshire. The Motocaddy Masters comes at a pivotal time of the season, offering players the chance to qualify for the lucrative Tour Championship at Royal Norwich, with the top-60 players on the Order of Merit. In addition to a £50,000 prize fund, the winner also received a cutting-edge M5 GPS trolley, with an M1 trolley for the runner-up and a Motocaddy PRO 3000 laser rangefinder for third. “The Motocaddy Masters is always a popular event and we’re delighted to continue supporting the next generation of professional golfers,” said Motocaddy Marketing Director, Oliver Churcher. As part of the partnership with Clutch Pro and associated Junior tours, Motocaddy has received branding and course signage, along with product placement at every event and has also been included in the comprehensive promotion of the events across the Clutch Pro Tour social media channels and digital marketing, in addition to the Tour’s first highlights show on Sky Sports Golf.

Two stories, One goal. Motocaddy and MGP nutrition recently joined forces on a campaign to promote health and well-being on the golf course. Featuring two time LET winner Amy Boulden who discussed how making healthy choices whilst playing can have a huge impact on both physical and mental health. Walking is a great, low-impact form of exercise, and as many as three out of four golfers* who switched to walking the course with an electric trolley (78%) say they now feel fitter for having done so, and more than a quarter (27%) claim to be 'a lot fitter'. Combine this with high protein, low sugar snacks, and refreshing zero sugar drinks, packed with Vitamins including B, C and D to help improve cardiovascular health and boost immune system, golfers will be in the best position to enjoy playing great golf whilst looking after themselves physically and mentally too.

We are pleased to announce that Motocaddy has taken its global online presence to another level by enhancing the customer user-experience across 12 brand-new websites. Launched to showcase its award-winning products to golfers worldwide, the new sites have been optimised for use across all devices and feature enhanced content, including new innovative videos for the pioneering 2024 M-Series range The new websites offer less than half the page loading speed of the previous sites for quicker browsing and have been launched in six different languages. “We’ve invested heavily in the global profile of the brand to provide our customers the best possible experience when they visit our site, wherever they are in the world,” said Marketing Director, Oliver Churcher. READ BLOG POST - https://bit.ly/3S88Xbs

Motocaddy is putting its full weight behind supporting junior golf this year by sponsoring the game’s leading Tours for youngsters and partnering with social media influencers to help inspire the next generation. Following a successful first season last year, Motocaddy continues as headline sponsor of the British Junior Golf Tour, covering more than 25 events. “We thoroughly enjoyed working with Motocaddy last year and we’re delighted to have them on board again in what is going to be another amazing season,” said BJGT Director, Neil Randall. Motocaddy has also extended its partnership as Official Golf Trolley of the Clutch Junior Tour, continuing to work closely with the Tour to help encourage future generations with on and off course support across six events starting later this month. In the U.S. Motocaddy will be an official partner of the Future Champions Junior Golf Tour (FCG), which includes event branding and digital exposure through all marketing and social channels. “Supporting these great junior initiatives across our key markets is all about working with their amazing teams to create a fun environment for those taking part and inspiring more junior players to engage with the game,” said Motocaddy Marketing Director, Oliver Churcher. Motocaddy has also signed official partnerships with social media influencers @JoshyTheGolfer and @Father_Son_Golf to produce engaging content across their fast-growing platforms. READ BLOG - https://bit.ly/3VWzRp5

Motocaddy has recorded its 5,000th order on it’s B2B online trade portal, with stockists taking advantage of being able to order the popular 2024 models outside of conventional office hours. Recent sales have seen a big boost with the number of B2B platform orders in May up 35% versus April, with revenue up 88% during the same period. Placing the milestone order, Kenny Monaghan, Head professional at Stirling Golf Club describes the portal as a ‘game-changer’: “It really has changed my business in terms of the way I operate and how I manage my stock and my time, so full credit to Motocaddy for bringing it in. “It’s a total game-changer and I urge any fellow PGA Professionals to sign-up if you haven’t already because you will notice the difference immediately. It’s not just the ease of ordering, it’s also the stock management, the clear accounting system and past orders to name a few that are really useful tools,” he added. Customers using the platform have access to the full range of Motocaddy products - including golf bags, batteries and accessories - making purchasing a quick and easy process, with browsing optimised for mobile and desktop devices.

Following a successful first season, Motocaddy has extended its partnership as the Official Golf Trolley Partner of the Clutch Pro Tour and its associated Amateur and Junior Tours into the 2024 season. “The Clutch Pro Tour is an official Feeder Tour to The European Challenge Tour and DP World Tour and we’re delighted to have the chance to support these amazingly talented golfers as part of their professional journey,” said Oliver Churcher Motocaddy Marketing Director. In addition to supporting the Tour, Motocaddy will also provide a new 2024 M-Series electric trolley and a PRO 3000 Laser Rangefinder to eight new brand ambassadors in the Tier 1 schedule who will join #TEAMMOTOCADDY alongside four continuing Clutch Pro Tour ambassadors. As part of the sponsorship, Motocaddy will title sponsor its own event - The Motocaddy Masters - at Harleyford Golf Club in Marlow from 10th-12th September, which is the final event of the regular season providing players with a last chance to qualify for the Tour Championship. “We thank Motocaddy for their continued support and I know it gave the players involved in the Brand Ambassador scheme last season an extra boost, including two of the team topping the order of merit,” said Clutch Pro Tour, Co-founder and Director Tom Hayward “They’re a World-renowned global brand which adds extra gravitas to our events, and we look forward to another successful year,” he added. READ BLOG - https://bit.ly/3wyhOeT

Motocaddy have seen a blistering start to the year following positive retailer reaction to the new range of trolleys and bags that offer attractive price points and game-changing features for every golfer. Sales figures show Motocaddy more than 35% up across UK and Republic of Ireland green grass accounts compared to the same period last year and pre-orders a record 23% up on 2023, thanks to upgraded M-Series models and the brand-new entry level SE trolley. “This year’s Motocaddy electric trolley range is the best I’ve seen thanks to the features it provides across a number of different models,” said Richard Harber, Head Professional at Rushmore Golf Club in Wiltshire. “The look of the new products really provides shelf appeal and grabs customer attention as soon as they come in the shop with the different price points allowing me to offer something to everyone,” he added. The benefit of having the trolley industry’s only B2B online trade portal, launched last summer, has also been seen as a huge advantage to Motocaddy stockists, who are able to place orders on the 24/7 platform outside of conventional office hours. The user-friendly system has over 800 UK retailers registered and has so far seen more than 4,000 orders shipped, with a quarter of orders placed outside normal office hours, and more than 10% over a weekend. “The reaction from the trade to the new range has been fantastic and we feel like we have great momentum heading into what we all hope is a drier next few months,” said Motocaddy UK & Ireland Sales Director, Steve Morris. “The B2B site has been a game-changer. Those registered have access to in-depth product information, live stock availability and the ability to order whenever is convenient to them. The number of positive conversations we’ve had with stockists has blown us away, and it’s definitely had a really positive effect on orders,” he added.

We recently conducted an independent survey among more than 2,700 golfers in the United States and Canada through leading research agency Sporting Insights and wanted to share some of the key findings... As many as three out of four golfers in North America who walk the course using an electric trolley (78%) say they now feel fitter for having done so and more than a quarter (27%) claim to be ‘a lot fitter’. The majority of American golfers (74%) also attribute ‘improving health’ to being the biggest benefit when using an electric golf trolley, while those in Canada rate ‘not having to push a trolley’ slightly higher (78%) along with playing ‘without the strain of carrying clubs’ (83%). Three out of five golfers claim to have ‘more energy at the end of the round’, with 59% of Americans endorsing the point and 73% of Canadians following suit. More than a third of electric trolley users (35%) claim to be playing more than before they switched, and as many as 63% are finding the game more enjoyable. Regular playing partners are also using an electric trolley in almost a third of cases (29%), with it being a more frequent occurrence in Canada (40%). Read blog post - https://bit.ly/3U5ySC5

Motocaddy has scooped a prestigious annual Foremost Golf award for a record 12th consecutive year, with our compact-folding M1 model crowned ‘Electric Trolley of the Year’. Voted for by the Foremost Golf membership, the award took into account every brand stocked by members during the 2023 season, including those outside the approved suppliers list. Commentating on the exceptional award record, Andy Martin, Managing Director of Foremost Golf said: “Motocaddy has proved to be a pioneer in the electric trolley category over the years and it’s a testament to the brand’s innovation, design and reliability that our members keep voting for one of its trolleys to win the category award. The M1 model made a big impact on trolley sales last year and the new version now on sale could be a strong contender for the next award.” The award follows a blistering start to the year for Motocaddy, with Q1 sales figures 35% up across UK green grass accounts compared to last year and pre-orders a record 20% up on 2023, thanks largely to the upgraded M-Series models and brand-new entry level SE trolley. “We’re thrilled to win another Foremost Golf award in such a competitive market and very grateful to the Foremost membership for selecting Motocaddy products as their #1 in the powered trolley category for over a decade,” said Steve Morris, UK & Ireland Sales Director. “We’d like to thank all Foremost members for their support over the last 12-months, and given the encouraging start to this year with the introduction of more exciting new products, we’re looking forward to working very closely with them to make 2024 even better.” Read blog post - https://bit.ly/4cNvjrm