MP&Co | B Corp™

Creativity without the complexity... At MP&Co, Canva is our go-to for effortless creativity. Our expert graphic designers create gorgeous templates for each of our clients from the carefully curated brand guidelines and transform them into everyday tools that we can access and edit with Canva. It’s flexible, intuitive, and keeps us organised — giving us everything we need to adapt and transform designs for different clients, ideas, and media types. From quick mockups to social media campaigns, Canva’s ease of use and efficiency make it a powerful tool for our team. What’s the tool you can’t live without in your business?

Hey everyone, Lucy here👋 Just coming on to give my two pence, whether you asked for it or not. My little grumble? Black Friday. This infamous period of mega-sales has slowly made its way over from the States in recent years - and I for one, HATE it. Why? ❌ Mass hysteria and panic buying ❌ Independent, local businesses can't compete ❌ Encouraging consumer culture ❌ Associated waste with mass consumerism ❌ Some 'deals' aren't actually deals You may think a marketer would LOVE Black Friday - a chance to build some hype, boost sales, and attract new customers, but not all of us work that way. A lot of the time Black Friday sales just encourage people to buy things that they don't *really* need. Who wins? The big corporations who are able to compete on price. Who loses? The independent sellers struggling to keep up. Oh, and the planet, yet again. Anyway, that's my little whinge over👍 #BlackFriday #EthicalMarketing #MassConsumerism #ConsumerCulture

Announcing our fifth and final Credit Union Masterclass session… SEO Fundamentals 🔍 Did you know that 90% of loan customers start their journey with an online search? And over half of the calls to action for financial services come from organic search. In this session, we’ll show you how to feed algorithms what they need to improve your rankings and compete for high-quality traffic. You’ll walk away with: ✅ A personal report and action plan to improve your website ✅ The know-how to confidently research relevant keywords and build your keyword strategy ✅ Tips on writing SEO content that engages users while satisfying crawlers ✅ An understanding of the fundamentals required to rank ✅ Hints on where to prioritize your resources and time Check out our previous posts to catch up on any updates you may have missed. Guarantee yourself early access to the workshops. Link in comments! #CreditUnion #ManchesterMarketing #MarketingAgency #SocialStrategy #SEO #Branding

Do you have a cohesive CRM strategy, or are you just wasting time? We've implemented a range of CRM systems into our client's businesses, (including HubSpot, Insightly, Zoho, Capsule and many more). We know first-hand that you can’t just start a subscription and watch the results trickle in. In fact, we’ve been involved in a fair amount of projects that have tried and failed to consider: ❌Planning ❌Scoping ❌Building ❌Training ❌Evaluation Unsure if your CRM is working for you? We have a handy little checklist to get you started. Better yet...get in touch! Mike LOVES a CRM project, seriously. #CRM #CRMStrategy

What is a brand?🤔💭 No, its not just a logo and a colour palette. A brand incorporates all that you do. It is the sum of all of your activity: the way you do business, how you interact with clients, the way that your team work together, the work that you do, how you want to be represented. And yes, how your organisation looks💅 Whilst the way your brand is presented visually is important, it is just as important to ensure that your brand represents your company values, your purpose and overall personality. This way, authenticity can be at the heart of all that you do. Take a look to see how we have brought to life some of our clients' brands➡️ https://loom.ly/Y99xY6I #WhatIsABrand #ManchesterBranding #BrandProject

Where's Wally? We're not too sure... but you should be able to spot Daniella Russo surrounded by some of the most exciting Manc businesses as she takes to Lisbon for an exciting few days of conferences and networking. We won't insult you by making it sound like it's all work and no play. It's a brilliant opportunity to learn, connect and explore... and likely sample the local delicacies. We can't wait to hear all about it on her return. If you're attending WebSummit too, be sure to say hello! 🌟

Solid strategy underpins all that we do, right through every project. This begins with our Discovery Days which kick off the beginning of new client relationships here at MP&Co. But what do they entail? These full day sessions see us dive into: ⏱️ Your organisation's timeline 👐 Your purpose 🌟 Your positioning and offering 🔢 Your numbers 🧑🤝🧑 Your target audience 🗺️ Your customer journey Through interactive activities and workshops designed to really make you think, our aim is to draw as much out of you as possible. We want to know your organisation just as much as you do. What follows is the creation of a strategy roadmap, crafted by our specialised marketing team to bring to life what the next six months and beyond could look like for your business. Sounds pretty exciting, doesn't it? Send us a message to hear more. #MarketingStrategy #MarketingConsultancy #MarketingManchester #AgencyLife

Our company values were created by our team, for our team. We all took the time to think about the traits that we thought were important to hold ourselves to, and we live by them each day🤝 It is easy though to create your team values and leave them to be a poster on the wall that you become blind to. We strive to not fall victim to this, do you? #CompanyValues #BrandValues #PurposeDrivers

Credit unions, tune in! It's about time we tell you about the fourth session of our Credit Union Masterclass series... Paid Media 💷 With UK internet users spending over 3.5 hours online daily and social media users projected to reach 65 million by 2027, paid ads present a huge opportunity. In this workshop, we’ll cover: • Opportunities to utilise wider paid social channels • When and why to use each platform and their place in the customer journey • How to use Google Search and Google Display effectively • How to make your Meta better • Tips on navigating regulations and restrictions We’re well-versed in helping credit unions find their individuality and get their messages out into the wider world. Our main aim for this series is to help you achieve your goals. Sign up for our series of workshops, make the most of your paid media efforts. Link in comments. #CreditUnion #ManchesterMarketing #MarketingAgency #SocialStrategy #SEO #Branding

It's time to reveal our third Credit Union Masterclass session… Customer-Centric Content ✍️ In this workshop, you’ll learn how to create content that truly connects with your audience. After all, 80% of people appreciate learning about a company through bespoke and useful content. This session will cover: ✅ Understanding your customer’s journey and addressing their needs through engaging content ✅ Crafting effective content strategies and copy that resonates with your audience ✅ Generating fresh ideas and repurposing content across channels like blogs, social media and email This series is truly a game-changer for the Credit Union space. We want to get your message out there just as much as you do. Sign up for early access if you haven't already. Link in comments! #CreditUnion #ManchesterMarketing #MarketingAgency #SocialStrategy #SEO #Branding