Navigate Video

⭐ New Navigator Alert! ⭐ Please join us in welcoming Ryan Prouse, our new Digital Content Executive. Ryan brings with him excellent experience in digital marketing, including YouTube channel growth and support. We can’t wait to see the creativity and energy he’ll bring to help elevate our clients’ success. Welcome to the team Ryan! #YouTubeMarketing #NewStarter

We're thrilled to share some of the magical work our team has been doing in collaboration with Cineworld Cinemas Ltd, ahead of the highly anticipated #Wicked movie! 💚 🩷 🌟 Maddie Bentley and Sabrina Robinson have been clicking their heels to develop a new template for the Cineworld YouTube channel, including optimising metadata and designing thumbnails, that is now being rolled out. 👏 Special shoutout to Maddie for her work on Cineworld's Wicked interview, with Jeff Goldblum, Jonathan Bailey and Jon M.Chu, which went live today - check it out! #YouTube #YouTubeMarketing #WickedMovie #Teamwork https://lnkd.in/dnahRBkQ

⭐ Exciting news! Our very own Benjamin Bonarius shared insights into the power of YouTube for brands at the Manor Breakfast Club this week, hosted at Reigate Manor. It was a great opportunity to connect, and highlight the YouTube opportunity for marketing. 🧡 #YouTube #Connecting #YouTubeMarketing

🚨 WE'VE BEEN SHORTLISTED! 🚨 Excited to see that our entry with B&Q has been shortlisted in the The Content Marketing Association Awards 2024!! Entry Title: "Launching a data-led YouTube Shorts Strategy with B&Q" #CMAAwards #YouTube #YTShorts #Shortlist #Awards

🚨 We are thrilled to announce that Benjamin Bonarius has been promoted to Managing Director at Navigate Video. Since joining the company over 4 years ago, Ben has played a pivotal role in shaping our business strategy, expanding our services and delivering outstanding results for our clients. As Managing Director, Ben will bring his leadership and expertise to continue driving the company forward, nurturing our team, and expanding our impact in the world of YouTube and video. Congratulations, Ben, on this exciting new chapter! 👏 🧡

Big thanks to René for running our 🌲 🌿 Climate & Carbon Footprint session with the team yesterday! Super insightful and I'm proud of what we, as individuals, and as a team at Navigate Video are already doing. 💚 Most excited to begin to implement the list of ideas we came up with to continue to reduce our digital carbon footprint. Benjamin Bonarius Hazel Wija Maddie Bentley Sita S. Jasmine Pinson-Roxburgh Sabrina Robinson

Metadata matters!     It’s not just about uploading a great video, it’s about making sure your content gets found. Optimising metadata for search is key to driving discovery on YouTube. We know because we have clients that have seen their views from YouTube Search increase by over 2,000%!    Here’s how we do it:   📌 Titles: Craft keyword-rich titles under 60 characters that spark curiosity and drive clicks.     📝 Descriptions: Add detailed descriptions with relevant keywords and timestamps. Make sure the first 100-150 characters shine, since they show up in search results.    With optimised metadata, you can maximise your reach and visibility.     Check out our guide to find out more: https://lnkd.in/eTBCVyzf    #YouTubeSEO #VideoMarketing #YouTubeGrowth #MetadataOptimisation 

🚨Breaking YouTube News🚨 YT Shorts max. length to rise to 3 minutes (from 15th October) Great news for brands & creators looking to create content once to fit across multiple platforms. https://lnkd.in/efxpsP4f

First impressions matter on YouTube – and your thumbnail is the first thing viewers see. A bespoke, well-thought-out thumbnail can make a huge difference.    How do we know? When we updated our client's thumbnails, their CTR jumped by over 6 percentage points in just 3 months!     So, what’s the secret to an effective thumbnail?  ✨ Use high-quality images and clear, readable text   ✨ Include consistent branding (logos, colours, fonts)   ✨ A/B test to find the best design    Your thumbnail is your brand’s first impression—make it count. Check out our guide to learn more: https://lnkd.in/er9dg36c     #YouTubeThumbnails #VideoMarketing #CTR #YouTubeGrowth #Branding 

If you’re wanting to make your YouTube channel work harder for your brand, we always advise our clients to include info cards and end screens to their videos.      Here's why they should be part of your video strategy:    ✨ Info Cards are game changers when it comes to driving traffic. Clients on average see an 89% increase in clicks to their website when they introduced Info Cards to their videos.    ✨  Adding End Screens led to 93% of viewers continuing to engage with their content.    Check out our how-to guides to learn more 👉 https://lnkd.in/e6d4YjVE    Looking to boost your brand’s reach on YouTube? Let us help.    #YouTubeMarketing #VideoMarketing #YouTubeStrategy #BrandGrowth