We’re proud to see Partnerbrite as the technology that’s driving change in the sports and sponsorship industry. As Nick Lockwood highlighted, we’re not just an agency; we’re a tech company on a mission to empower rights holders and agencies to unlock bigger, better sponsorship opportunities. And brands to have better experiences in sport. Shoutout to TTB Sport and Nick Pryde for showcasing what’s possible when innovation meets passion. Let’s keep pushing boundaries. 🚀 Read more here: https://bit.ly/49dpIJM #InnovationInSports #SponsorshipTech #Partnerbrite
TTB Sport and GIST Impact have partnered to revolutionise how the sports industry measures and integrates social value. Together, we’ve developed xi (eXpected Impact) – a social value calculator that quantifies sport’s financial and non-financial contributions. What xi offers: • Real-time insights into social value metrics like health, wellbeing, and GDP • New opportunities for revenue across public, private, and third sectors • A tool for impact-driven decision-making and storytelling • Aligned with the United Nations Sustainable Development Goals, xi empowers stakeholders to see the bigger picture and make data-driven decisions that deliver real impact. To learn more about how xi can benefit your organisation, view our article on our website here: https://bit.ly/49dpIJM Alternatively, connect with Nick Pryde or email nick.pryde@ttb-sport.com. #SocialImpact #SportsInnovation #SocialValue