Plug and Play

Join us on 5th December to unpack the direction & trends for agencies in 2025.

We won a Lovie! We're thrilled to have won a judges award at The Lovie Awards with Compass Fostering in the Family & Parenting category. 🎉 Our teams collaborated closely to create a website that is engaging and informative, and reaches as many prospective families as possible. It's fantastic to see the site recognised as an industry leader and we're excited for what comes next! #Lovies #thelovieawards #webdesignagency

There's just a few more days to vote for your The Lovie Awards favourites! To make the final with Compass Fostering is a huge honour and your support and votes are really appreciated. Vote for us via the link below https://lnkd.in/eF2npGBn #Lovies #thelovieawards #webdesignagency

Can you believe it's been a week since brightonSEO?! We caught some incredible talks from some extremely talented people - including our favourites listed below. ⭐ Naomi Francis-Parker on unlocking the power of faceted navigation in eCommerce by focusing on category page optimisation for #eCommerce sites. A very well structured talk showing the power of going deep on product keywords. ⭐ Ahmed Bhula on ways to optimise #WooCommerce for optimal performance. Ahmed's talk faced the challenges of WooCommerce head on and included lots of benchmarking stats and practical tips to amplify performance. ⭐ Our very own Peter Richman discussed how #Shopify can be used Headlessly with #WordPress to enable marketing teams while overcoming the native SEO challenges of Shopify. ⭐ Roni Shehu on using statistics as the foundation for your link building campaigns. We loved the fantastic examples of how this strategy can create real value to journalists and publishers. ⭐ Jo Cameron from Moz on the pros and cons of starting a podcast. As something we've toyed with at Plug & Play, this was a really useful session that provided insight into the processes and resources needed for podcasting success. ⭐ Jonathan Moore on GA4 debugging. Our team was able to geek out in this session which included some fantastic tips to overcome tracking challenges. The #BrightonSEO session videos launch later this month if you'd like to catch up on any you missed. You can grab your video pack here -https://lnkd.in/gVvzxpVj. Tickets for the next event are also now available - https://lnkd.in/dTeVtXf

We're thrilled to be nominated at The Lovie Awards with Compass Fostering. Vote for us via the link below https://lnkd.in/eF2npGBn Together, we created an interactive and informational website that enables Compass Fostering to be found by more prospective parents. The design is playful and presents complex information in a digestible format, . The site enables Compass Fostering to connect more families and deliver the best outcomes for children and young people. Vote for us https://lnkd.in/eF2npGBn #Lovies #thelovieawards #webdesignagency

It’s been a blast brightonSEO! Thanks to everyone who joined our talk today. The slides are available on our website via the link below. https://lnkd.in/e_8JcBqH If you’re an eCommerce retailer with questions about Headless Shopify, reach out to chat to our specialists. #BrightonSEO #eCommerce #digitalmarketing #headless #shopify #wordpress #marketingagency #webagency #headlesseCommerce

Join our talk at brightonSEO on 4th October at 11.10am in Auditorium 2 Peter Richman will be exploring the benefits of combining Shopify and WordPress in a headless commerce architecture. Referencing the traditional SEO challenges of Shopify, he’ll map the strengths and weaknesses of the two platforms to reveal how they are a winning combination for ambitious retailers. #BrightonSEO #seo #shopify #headless #headlessshopify #ecommerce #ecommerceSEO #webagency

We're thrilled to announce the launch of Ocean Outdoor's new website. https://lnkd.in/e36gvDub The fresh new website design enables Ocean Outdoor’s clients to build their own advertising packages in 7 different locations and languages. Powered by a high quality code and optimised with an international SEO strategy, Ocean Outdoor have already secured large visibility improvements since launch. ✅ UX & UI design ✅ High quality code ✅ SEO optimised ✅ Fantastic team work with he Ocean Outdoor team! #webdesign #wordpress #websitelaunch #webagency

With the right strategy, any business can secure search engine rankings. See how 6 different businesses grew their keyword rankings and which SEO strategies they used for success. https://lnkd.in/gJENVBmV #seo #seoresults #digitalmarketing #seostrategies #smemarketing

How can SME Recruiters compete in search engines? It can sometimes feel like the big players rank #1 for everything - so where does that leave SMEs? Well, with the right strategy, any sized business can secure meaningful business rankings. So which strategies work for SMEs Recruitment Agencies? 1. Select realistic keyword targets This involves undertaking an SEO strategy where keywords are analysed and selected based on your statistical chance of achieving rankings. 2. Focus on longer-tail keywords Targeting longer and more specific keywords is hugely successful for SME businesses. 3. Look at competitors of a similar size Use SEO tools like Moz and SEMRush to see what your competitors of a similar size are ranking for. This will help identify new keyword targets that are achievable. 4. Leverage the ranking factors within your control You have complete control over: ⭐ Your website code quality ⭐ On-page tags and content ⭐ Website speed ⭐ Website structure 5. Don't copy the market leaders It can be very tempting to copy the big players in your market. However, big companies often don't follow the SEO rules and their strategies are unlikely to drive success for your business. https://lnkd.in/e_wkX32Z #SME #marketing #SEO #agency #SEOtips