Profile

We're always looking to add to our talented team. At Profile, we can offer you: 🛠 Hands-on experience working with industry-leading CEOs. 💨 Fast-growth agency with a clear, well-funded expansion plan. 💭 Operating at the very top of the thought leadership industry. 📈 Well-defined promotions & career trajectory. 💼 Complex & intellectually demanding agency briefs. Plus, you'll also get:  💪 A thorough training plan and upskilling budget.  ✈ International travel, including Europe, North America & Middle East.  🌟 A young, vibrant, and friendly work environment.  🎉 Monthly socials and yearly team getaways. Listen to our team members Jordan Greenaway & Sam Patchett speak about life at Profile below. Find out more about careers opportunities on our website: https://lnkd.in/egTUUGig

In our latest article, we explore five essential blockchain thought leadership topics executives should leverage to stand out. We discuss: 🛠️ The value blockchain brings to various industries. 🔋 Why blockchain must become more eco-friendly. 🌱 How blockchain can improve sustainable practices. 💬 What customer experiences might look like in the future. 📈 How blockchain's scalability problem can be solved. Read the full article on the Profile website here: https://lnkd.in/eUNCggWi

In our latest article, we delve into clean economy thought leadership and how it empowers business leaders to drive change and create impact. The key takeaways: 🌍 Thought leadership positions leaders as experts in the clean economy. 💼 Benefits include new investment, fresh talent, and regulation influence. 🌱 Over time, campaigns also lead to genuine progress to better the planet. 🔑 Leaders can stand out in a competitive landscape and build lasting trust. Read the full article on the Profile website here: https://lnkd.in/eahkQkrV

Our COO, Sam Patchett, recently wrote an article for edie about how visible leadership can help the UK become a leading green economy. His key insights: 🛠️ The UK has world-class clean industry infrastructure and research. 🎯 Our government is also committed to hitting net-zero targets. 📈 But a lack of visible leadership remains a hurdle to any progress. 🏆 We need more leaders championing the UK as a green economy. 🔓 How else can we attract overseas investment, talent, and partnerships? Read the full article on edie here: https://lnkd.in/e_8hN-4P

👋 We're excited to welcome Elizabeth Lorraine to Profile! She joined our team this month as a Client Manager for our sustainability unit. When asked what she'll bring to the role, she told us: 🌱 Vast experience across sustainability and impact-driven industries. 💬 Empathy, transparency, and trust in client relationships. 🚀 A goal-driven mindset to deliver impactful results. 📋 An organised and dependable collaborator to work with. Read more about Elizabeth on the Profile website here: https://lnkd.in/ed7NeaNt

In our latest article, we explain why CEO branding is central to startup success and how it can give your business a competitive edge. In short: 🚀 A startup’s CEO sets the tone for its success.  💼 They help it attract customers, talent, investment, and key partnerships. 🏆 But with millions of startups launching annually, it's tough to stand out. ✨ This is where strong CEO branding makes a significant difference. Read the full article on the Profile website here: https://lnkd.in/e7DtBnXd

🎄 Last evening, the team took a well-deserved break to spread some early Christmas cheer! 👑 The festivities began with a gingerbread house decorating competition, where the tech unit was crowned winner for their creative masterpiece! 🍽️ Next, we gathered for a delicious three-course dinner, pulling Christmas crackers and proudly wearing the traditional paper hats. 🍷 The evening wrapped up with a trip to the pub, where we shared stories, laughter, and a toast to everyone's hard work. It was a day full of creativity, laughter, and festive spirit—perfect for wrapping up a fantastic year and looking forward to the year ahead!

In our latest article, our Marketing Manager, Rhys Marks, explores why the rivalry between China and the US for AI supremacy may be hindering its potential. His key insights: 💭 PR has always shaped public perception during major tech milestones. 🥇 As the US and China race to lead AI, a new narrative shift is needed. 🤝 National interests should take a back seat to fostering trust in AI. 🌍 Through collaboration, AI can deliver genuine change on a global scale. Read the full article on the Profile website here: https://lnkd.in/dtzr3fRz

📰 Can executives really turn trends into trust? Discover how newsjacking can elevate an executive's brand in our latest article. The key takeaways: ⚡ Newsjacking seizes the spotlight from trending stories. 💭 Executives highlight their expertise and personal views. 👀 They become the centre of the story and go viral. 🤝 This builds trust, turning audiences into followers. ⚠️ But without nuance, newsjacking can backfire. Read the full article on the Profile website here: https://lnkd.in/e-hsxEys

🏆 "The best way for a business to market themselves to another business is to establish their own voice as an expert." As we approach 2025 and the B2B landscape continues to evolve rapidly, it's easy to lose sight of what truly matters. Yes, prioritising digital-first interactions and innovating with AI can help you stay competitive. But if you really want to thrive, focus on what you're good at and actively communicate that before draining your budget on endless improvements. Why not consider B2B thought leadership if you haven't already? Our Managing Director, Jordan Greenaway, shares its benefits in this video.