Social Pops

A McKinsey study back in 2021 showed that 71% of consumers expect companies to deliver personalised interactions. And 76% percent get frustrated when this doesn’t happen. Here we are three years later, and that trend seems to have accelerated. But how can organisations deliver that personalisation in a way that reflects their brand values, keeps data safe, and ultimately drives results? We've seen time and time again that Social Pops personalised videos are simple and effective way to engage with your audiences, boost your brand awareness and ultimately ensure that your audience feel valued. Find out more about simple personalised videos that your customers will want to share. #SocialPops #PersonalisedVideos #Marketing #CustomerExperience

How did Social Pops personalised videos come about? It started with a brief from Blood Cancer UK to creative and strategy agency Consider, tasking them to create a digital marketing campaign for their flagship event, the Blenheim Palace Triathlon. 🧐 The Challenge Engage supporters with their event fundraising and boost income. Personalised video hit the mark, but options out there were expensive and overly-complicated. So we looked to build our own. 💡 The Solution We created a simple platform that generated personalised videos en masse, and was cost-effective. Blood Cancer UK's supporters were able to share their fundraising efforts across online fundraising platforms like Just Giving, and social media. It went live and smashed it. Social Pops personalised videos were born. What started as an innovative response to a campaign brief, has turned into an engaging way to communicate with video to any audience on a personal level. Social Pops has helped so many fundraisers, member organisations and others to amplify their stories and connect with their audience in a whole new way. How could Social Pops help you? #DigitalMarketing #SocialPops #BloodCancerUK #Fundraising #Personalisation #Personalisedvideo

Big data. Small data. Wide data. Smart data. We designed Social Pops personalised videos to require only first-party data or any customer contact details. It’s GDPR compliant, secure and works with any CRM you care to throw at it. It has worked beautifully for large organisations with complex data needs – probably just like yours. Want to know how? Get in touch to discuss stress-free, data-secure personalised videos and your peace of mind. #VideoMarketing #PersonalisedVideo #marketing #SocialPops

Building loyalty from marketing campaigns. Tricky to get right. Customers have high expectations from the organisations they connect with, and customer loyalty takes time to build. Ensuring your comms feel personal is key in any successful marketing campaign, and in delivering that customer loyalty. We created Social Pops personalised videos to be simple, cost-effective, and easy to plug into your existing marketing efforts. Plus, personalised videos are proven to be 3.5x more likely to increase customer loyalty than generic video. Discover how Social Pops simple and effective personalised videos ensure your audience feel valued enough to share their video, and your brand.

What do existing membership clients say about Social Pops? CIPD is the leading association for HR professionals in the UK. They have a vision to deliver real member value, which is why they chose Social Pops to create personalised videos to celebrate the individual successes of their members. Members feel seen and valued, and in turn they shared their videos, highlighting their own achievements, but also boosting CIPD brand awareness. The organisation saw record-breaking open rates on the personalised emails delivering the Social Pops videos. But the great thing is, you don't just have take our word for it. You can see how the CIPD members themselves feel about the videos by simply searching #CIPDWithYou right here on LinkedIn to see Social Pops in action! #marketing #video #membership #memberengagement

What on earth are Social Pops? They're bitesize personalised videos designed to celebrate, thank and engage your members. Here's what makes them so special: ✅ They're simple to create, with our dedicated team looking after your unique needs ✅ They're short (never more than 20 seconds), delivering your personalised message quickly ✅ They work with any CRM system and are GDPR-compliant, with no personal identifying information being shared. So far, so bloomin' brilliant. We might be just a teeny bit biased, but these simple personalised videos should be in every marketer's toolkit. Come and take a look at how Social Pops can help elevate your member comms – check out the link on our profile and in the comments below 👇

Instead of us telling you how global membership organisation ACCA revolutionised its member communications with Social Pops personalised videos, why don't you see for yourself? Search #ACCAFellow up in the LinkedIn search bar ☝️and see how ACCA members are sharing their successes with Social Pops personalised videos – you can even click through and watch a few. All that positive feeling and organic reach. Smashing. If you're looking for a way to engage and celebrate your members on a personal level, so they'll share it far and wide, come and have a look at Social Pops. Check out the link on our profile, or in the comments below.

🎉 It's here! A gamechanger for marketers looking for real customer engagement. 🎉 Introducing Social Pops – the simplest way to create and send engaging 20-second personalised videos your customers will share. Check out how this cost-effective, user-friendly online tool has helped the likes of ACCA and CIPD smash their marketing targets. Follow the link in the comments below 👇 #personalisedvideos #videomarketing #marketing #marketingengagement #membership