Sporting Crypto

In November 2023, Ronan Joyce from Manchester United joined us on the Sporting Crypto podcast to discuss the future of United's Web3 strategy. • Collectible driven • Aimed at everyday fans • Potential to unlock experiences rewards using those collectibles ⏩ 𝗙𝗮𝘀𝘁 𝗳𝗼𝗿𝘄𝗮𝗿𝗱 𝟵 𝗺𝗼𝗻𝘁𝗵𝘀 𝗮𝗻𝗱 𝗨𝗻𝗶𝘁𝗲𝗱 𝗵𝗮𝘃𝗲 𝗹𝗮𝘂𝗻𝗰𝗵𝗲𝗱 𝗮 𝗪𝗲𝗯𝟯 𝗳𝗮𝗻𝘁𝗮𝘀𝘆 𝗴𝗮𝗺𝗲; 𝗙𝗮𝗻𝘁𝗮𝘀𝘆 𝗨𝗻𝗶𝘁𝗲𝗱. Quick breakdown ⬇️ • Player cards as digital collectibles with three different rarities: 𝗖𝗹𝗮𝘀𝘀𝗶𝗰, 𝗥𝗮𝗿𝗲 and 𝗨𝗹𝘁𝗿𝗮-𝗥𝗮𝗿𝗲. • The cards will feature dynamic stats that update throughout the season. • They can be collected via packs of seven, costing £3 each. • Fans will choose lineups for every competitive men's game in the 2024/25 season, consisting of five cards. *** 📌 Listen to the full episode via the '𝘝𝘪𝘴𝘪𝘵 𝘔𝘺 𝘞𝘦𝘣𝘴𝘪𝘵𝘦' button at the top of this post! [𝘍𝘰𝘳 𝘮𝘰𝘳𝘦 𝘪𝘯𝘴𝘪𝘨𝘩𝘵𝘴 𝘰𝘯 𝙎𝙥𝙤𝙧𝙩𝙨 & 𝙒𝙚𝙗𝟯 𝘴𝘶𝘣𝘴𝘤𝘳𝘪𝘣𝘦 𝘵𝘰 𝘮𝘺 𝘯𝘦𝘸𝘴𝘭𝘦𝘵𝘵𝘦𝘳 Sporting Crypto 𝘶𝘴𝘪𝘯𝘨 𝘵𝘩𝘦 '𝙫𝙞𝙨𝙞𝙩 𝙢𝙮 𝙬𝙚𝙗𝙨𝙞𝙩𝙚' 𝘣𝘶𝘵𝘵𝘰𝘯 𝘢𝘵 𝘵𝘩𝘦 𝘵𝘰𝘱 𝘰𝘧 𝘵𝘩𝘪𝘴 𝘱𝘰𝘴𝘵!]

WHEN are we going to see a real, "no brainer" mainstream use case for web3?!! Well, I’ve just penned my first article about it 🤓. The insights in here are hard-earned over the last three years, I can tell you! "The No Brainer Web3 Use Case for Sports" as a guest writer for Pet Berisha's Sporting Crypto (link in comments). Pet's is one of the most valuable Substacks in the space, so it’s a privilege to feature! 🙏🏽   Highlights: ❤️💰 Maximizing Love and Money - the imperative for brands and IPs 🤔❓ What's not working?? Why web3 loyalty hasn't taken off (yet) 🤲🏽🎁 Digital assets as the “gift we can afford to give” ⚽️🌱 Why sport is fertile territory 🙋🏽♂️🙋🏻♀️ The value of the 99% of fans who aren’t at events 💓🔐 The importance of the ‘Proof I Give a F*ck’ layer in unlocking value   It turns out writing is quite a lot of effort! But I enjoyed it. If y’all like it I might do more. #web3 #fandom #proofoffandom #innovation #sport Warren L. David Pemsel Sam Richardson-Gerrard Sheldon Smickley Anastasia Almakaeva Monica Briggs Simon Domone Raoul Pal Kevin Kelly, CFA Noelle Nikkhah

💼 We've had a huge amount of traction since relaunching the Sporting Crypto Job Board! We want to create the best-in-class gateway to connect talent with roles at the intersection of Web3 & Sports, or Sports-related roles that could touch Web3. 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝗱 𝗝𝗼𝗯𝘀 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗲𝗲𝗸 • Performance Research Lead, Innovation - Nike • Director of Growth Marketing - New York City FC • Senior Product Manager - Sweatcoin • Head of Blockchain Data Analytics - Animoca Brands • Head of Digital Marketing - Improbable • Digital Program Manager - National Basketball Association (NBA) • Marketing Lead - GameOn 👉  You can post a job or find a job using the Sporting Crypto Job Board here: https://lnkd.in/eM-5Bduq

Excited to be back in NYC for NFT NYC in a couple of weeks! 🥳 As always, Sporting Crypto is hosting an awesome side event, back at the Rally RD Museum once again. 🔺 We have already had 𝟭𝟳𝟱+ RSVPs from leaders in Sport, Web3, Entertainment, Gaming and Technology. These are some of the biggest brands on the planet, who regularly attend Sporting Crypto events 𝗠𝗮𝗱𝗲 𝗽𝗼𝘀𝘀𝗶𝗯𝗹𝗲 𝗯𝘆: ⛓️ The HBAR Foundation 🔏 BitGo 🌐 The Metaverse Society 🥂 GLASS ✒️ L+R After this week we'll go to a '𝘳𝘦𝘲𝘶𝘦𝘴𝘵 𝘧𝘰𝘳 𝘙𝘚𝘝𝘗' model so get yourself on the list 😉 📌 𝗥𝗦𝗩𝗣 𝗹𝗶𝗻𝗸 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀 𝗯𝗲𝗹𝗼𝘄

🚨 Re-launching the Sporting Crypto job board! Re-Introducing the Sporting Crypto Job Board—a gateway to connecting top talent with great opportunities at the intersection of Web3 & Sports. 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗱𝗼 𝗼𝗻 𝘁𝗵𝗲 𝗦𝗽𝗼𝗿𝘁𝗶𝗻𝗴 𝗖𝗿𝘆𝗽𝘁𝗼 𝗝𝗼𝗯 𝗕𝗼𝗮𝗿𝗱: 🔎 𝗙𝗶𝗻𝗱 𝗮 𝗝𝗼𝗯: Explore a diverse range of roles tailored to your interests and skills within Web3 and Sports. 📌 𝗣𝗼𝘀𝘁 𝗮 𝗝𝗼𝗯: Showcase your company's latest job openings for free and reach a pool of talented individuals with similar passions for Web3 and Sports, eager to make an impact in your organisation. 🤝 𝗥𝗲𝗳𝗲𝗿 𝗮 𝗙𝗿𝗶𝗲𝗻𝗱: Connect someone in your network with the perfect job and earn a referral bounty for facilitating meaningful connections. Hiring for roles that require some Web3 fluency is incredibly difficult. That's especially true when you're working within a big brand, where other specialist skills are required. The Sporting Crypto newsletter has created a network of 𝟯𝟯𝟱𝟬+ leaders in sports, web3, entertainment, tech, media and gaming. 𝗜𝘁'𝘀 𝗿𝗲𝗮𝗱 𝗯𝘆: 𝟭) Execs and leaders from UEFA, The ATP, FIFA, NBA, FIBA, NHL, AWS, Google, Rockstar Games, Mastercard and more. 𝘼𝙉𝘿 𝟮)  Amazingly talented people who are looking for the next step up in their careers.  Connecting those two parts of my audience is something I'm incredibly excited about with the job board. 𝗪𝗲'𝘃𝗲 𝗿𝗲𝘃𝗮𝗺𝗽𝗲𝗱 𝘁𝗵𝗲 𝗷𝗼𝗯 𝗯𝗼𝗮𝗿𝗱 𝗳𝗼𝗿 𝗮 𝗳𝗲𝘄 𝗿𝗲𝗮𝘀𝗼𝗻𝘀: • Making it easier to find and post jobs • Expanding capabilities so that we can offer recruitment services for those with more specific needs • Offering referral and bounty programs so that great opportunities are shared with talent 🤝 This is all being made possible by Krewe - who are powering the Sporting Crypto Job Board and making any recruitment capabilities possible. We're excited to be working with them! **** ⛓️ You can find the job board below 👇

📰 The latest newsletter Sporting Crypto In this edition, we cover the launch of the 𝗠𝗮𝗻𝗰𝗵𝗲𝘀𝘁𝗲𝗿 𝗖𝗶𝘁𝘆 𝗙𝗼𝗼𝘁𝗯𝗮𝗹𝗹 𝗖𝗹𝘂𝗯 𝘅 𝗔𝘀𝗮𝗵𝗶’𝘀 𝗡𝗙𝗧 𝗰𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻. 𝗗𝗶𝘀𝗰𝘂𝘀𝘀𝗲𝗱: 🍻Asahi x Manchester City Digital Collectibles 🤝 Sponsors in Web3 and Sport 🤔What is the best way to approach NFTs as a Sports team? 🧠Concluding Thoughts & Analysis 𝗔𝗻 𝗲𝘅𝘁𝗿𝗮𝗰𝘁: "𝘕𝘍𝘛𝘴 𝘪𝘯 2021 𝘸𝘦𝘳𝘦 𝘢 𝘩𝘶𝘨𝘦 𝘣𝘶𝘣𝘣𝘭𝘦 𝘢𝘯𝘥 𝘰𝘯𝘦 𝘵𝘩𝘢𝘵 𝘮𝘢𝘯𝘺 𝘣𝘳𝘢𝘯𝘥𝘴 𝘨𝘭𝘰𝘣𝘢𝘭𝘭𝘺 𝘱𝘢𝘳𝘵𝘪𝘤𝘪𝘱𝘢𝘵𝘦𝘥 𝘪𝘯. 𝘚𝘰𝘮𝘦 𝘸𝘦𝘳𝘦 𝘵𝘳𝘺𝘪𝘯𝘨 𝘵𝘰 𝘴𝘪𝘮𝘱𝘭𝘺 𝘦𝘹𝘵𝘳𝘢𝘤𝘵 𝘷𝘢𝘭𝘶𝘦 𝘧𝘳𝘰𝘮 𝘢𝘯 𝘦𝘤𝘰𝘴𝘺𝘴𝘵𝘦𝘮 𝘵𝘩𝘦𝘺 𝘷𝘪𝘦𝘸𝘦𝘥 𝘵𝘰 𝘩𝘢𝘷𝘦 𝘥𝘦𝘦𝘱 𝘱𝘰𝘤𝘬𝘦𝘵𝘴. 𝘖𝘵𝘩𝘦𝘳𝘴 𝘸𝘦𝘳𝘦 𝘤𝘰𝘯𝘴𝘪𝘴𝘵𝘦𝘯𝘵 𝘪𝘯 𝘵𝘩𝘦𝘪𝘳 𝘵𝘩𝘪𝘯𝘬𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘵𝘩𝘪𝘴 𝘸𝘢𝘴 𝘢 𝘭𝘰𝘯𝘨-𝘵𝘦𝘳𝘮 𝘸𝘢𝘺 𝘵𝘰 𝘢𝘤𝘲𝘶𝘪𝘳𝘦 𝘯𝘦𝘸 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳𝘴 𝘢𝘯𝘥 𝘦𝘯𝘨𝘢𝘨𝘦 𝘤𝘶𝘳𝘳𝘦𝘯𝘵 𝘰𝘯𝘦𝘴 𝘪𝘯 𝘢 𝘥𝘪𝘨𝘪𝘵𝘢𝘭𝘭𝘺 𝘯𝘢𝘵𝘪𝘷𝘦, 𝘧𝘳𝘪𝘤𝘵𝘪𝘰𝘯𝘭𝘦𝘴𝘴 𝘸𝘢𝘺. 𝘖𝘯𝘦 𝘵𝘩𝘪𝘯𝘨 𝘵𝘩𝘪𝘴 𝘣𝘶𝘣𝘣𝘭𝘦 𝘥𝘪𝘥 𝘴𝘩𝘰𝘸 𝘪𝘴 𝘵𝘩𝘢𝘵 𝘮𝘰𝘴𝘵 𝘴𝘱𝘰𝘳𝘵𝘴 𝘧𝘢𝘯𝘣𝘢𝘴𝘦𝘴 𝘥𝘰𝘯’𝘵 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘣𝘶𝘺 𝘕𝘍𝘛𝘴, 𝘸𝘩𝘪𝘤𝘩 𝘪𝘴 𝘸𝘩𝘺 𝘸𝘦’𝘷𝘦 𝘴𝘦𝘦𝘯 𝘴𝘰𝘮𝘦 𝘰𝘧 𝘵𝘩𝘦 𝘣𝘪𝘨𝘨𝘦𝘴𝘵 𝘴𝘶𝘤𝘤𝘦𝘴𝘴 𝘴𝘵𝘰𝘳𝘪𝘦𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘪𝘯𝘵𝘦𝘳𝘴𝘦𝘤𝘵𝘪𝘰𝘯 𝘰𝘧 𝘞𝘦𝘣3 & 𝘴𝘱𝘰𝘳𝘵 𝘧𝘰𝘤𝘶𝘴 𝘰𝘯 𝘧𝘳𝘦𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘤𝘰𝘭𝘭𝘦𝘤𝘵𝘪𝘣𝘭𝘦𝘴. 𝘖𝘯𝘦 𝘵𝘩𝘪𝘯𝘨 𝘵𝘰 𝘯𝘰𝘵𝘦 𝘪𝘴 𝘵𝘩𝘢𝘵 𝘵𝘩𝘪𝘴 𝘔𝘢𝘯𝘤𝘩𝘦𝘴𝘵𝘦𝘳 𝘊𝘪𝘵𝘺 𝘹 𝘈𝘴𝘢𝘩𝘪 𝘤𝘰𝘭𝘭𝘦𝘤𝘵𝘪𝘰𝘯 𝘩𝘢𝘴 𝘢 𝘴𝘶𝘱𝘱𝘭𝘺 𝘰𝘧 84 𝘕𝘍𝘛𝘴, 𝘸𝘩𝘪𝘤𝘩 𝘪𝘴 𝘧𝘢𝘳, 𝘧𝘢𝘳 𝘴𝘮𝘢𝘭𝘭𝘦𝘳 𝘵𝘩𝘢𝘯 𝘸𝘩𝘢𝘵 𝘸𝘦 𝘢𝘳𝘦 𝘶𝘴𝘦𝘥 𝘵𝘰 𝘢𝘴 𝘢𝘯 𝘪𝘯𝘥𝘶𝘴𝘵𝘳𝘺 — 𝘣𝘶𝘵 𝘢𝘭𝘴𝘰 𝘢 𝘧𝘢𝘳 𝘤𝘳𝘺 𝘧𝘳𝘰𝘮 𝘸𝘩𝘢𝘵 𝘸𝘦’𝘷𝘦 𝘴𝘦𝘦𝘯 𝘰𝘵𝘩𝘦𝘳 𝘣𝘳𝘢𝘯𝘥𝘴 𝘭𝘢𝘶𝘯𝘤𝘩 𝘪𝘯 𝘵𝘩𝘦 𝘱𝘢𝘴𝘵. 𝘞𝘩𝘦𝘯 𝘗𝘦𝘱𝘴𝘪 𝘭𝘢𝘶𝘯𝘤𝘩𝘦𝘥 ‘𝘗𝘦𝘱𝘴𝘪 𝘔𝘪𝘤 𝘋𝘳𝘰𝘱’ 𝘪𝘯 𝘋𝘦𝘤𝘦𝘮𝘣𝘦𝘳 2021, 𝘵𝘩𝘦𝘳𝘦 𝘸𝘢𝘴 1,862 𝘕𝘍𝘛𝘴. 𝘉𝘶𝘥𝘸𝘦𝘪𝘴𝘦𝘳 𝘢𝘴 𝘢 𝘣𝘳𝘢𝘯𝘥, 𝘩𝘢𝘷𝘦 𝘭𝘢𝘶𝘯𝘤𝘩𝘦𝘥 𝘢𝘭𝘮𝘰𝘴𝘵 12,000 𝘕𝘍𝘛𝘴 𝘪𝘯𝘵𝘰 𝘵𝘩𝘦 𝘮𝘢𝘳𝘬𝘦𝘵 𝘢𝘤𝘤𝘰𝘳𝘥𝘪𝘯𝘨 𝘵𝘰 𝘵𝘩𝘦𝘪𝘳 𝘱𝘳𝘰𝘧𝘪𝘭𝘦 𝘰𝘯 𝘖𝘱𝘦𝘯𝘚𝘦𝘢. 𝘞𝘩𝘦𝘯 𝘺𝘰𝘶 𝘨𝘦𝘵 𝘵𝘰 𝘯𝘶𝘮𝘣𝘦𝘳𝘴 𝘰𝘧 𝘵𝘩𝘢𝘵 𝘴𝘶𝘱𝘱𝘭𝘺, 𝘵𝘩𝘦𝘳𝘦 𝘤𝘢𝘯 𝘣𝘦 𝘴𝘪𝘨𝘯𝘪𝘧𝘪𝘤𝘢𝘯𝘵 𝘳𝘦𝘷𝘦𝘯𝘶𝘦 𝘥𝘳𝘪𝘷𝘦𝘯 𝘣𝘺 𝘕𝘍𝘛 𝘥𝘳𝘰𝘱𝘴 𝘪𝘧 𝘵𝘩𝘦𝘺 𝘴𝘦𝘭𝘭 𝘰𝘶𝘵. 𝘈𝘯 𝘪𝘮𝘱𝘰𝘳𝘵𝘢𝘯𝘵 𝘵𝘩𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘐’𝘷𝘦 𝘣𝘦𝘦𝘯 𝘸𝘳𝘪𝘵𝘪𝘯𝘨 𝘢𝘣𝘰𝘶𝘵 𝘪𝘴 𝘩𝘰𝘸 𝘺𝘰𝘶 𝘮𝘰𝘷𝘦 𝘣𝘦𝘺𝘰𝘯𝘥 𝘰𝘯𝘦-𝘰𝘧𝘧 𝘥𝘳𝘰𝘱𝘴 𝘢𝘯𝘥 𝘤𝘳𝘦𝘢𝘵𝘦 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨 𝘮𝘰𝘳𝘦 𝘴𝘶𝘴𝘵𝘢𝘪𝘯𝘢𝘣𝘭𝘦. 𝘏𝘰𝘸 𝘥𝘰 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘤𝘰𝘭𝘭𝘦𝘤𝘵𝘪𝘣𝘭𝘦𝘴 𝘨𝘰 𝘣𝘦𝘺𝘰𝘯𝘥 𝘣𝘦𝘪𝘯𝘨 𝘫𝘶𝘴𝘵 𝘢 𝘧𝘦𝘢𝘵𝘶𝘳𝘦, 𝘢𝘯𝘥 𝘣𝘦𝘤𝘰𝘮𝘦 𝘵𝘩𝘦 𝘱𝘳𝘰𝘥𝘶𝘤𝘵, 𝘸𝘪𝘵𝘩𝘪𝘯 𝘢 𝘴𝘱𝘰𝘳𝘵𝘴 𝘣𝘳𝘢𝘯𝘥?" *** 📌 Read the latest newsletter via the '𝘝𝘪𝘴𝘪𝘵 𝘔𝘺 𝘞𝘦𝘣𝘴𝘪𝘵𝘦' button at the top of this post!

🎙️ Matthew Lord, SailGP’s Director of Technology and Digital Systems, joined as a guest on Pet Berisha's Sporting Crypto Podcast in the most recent episode and Season 1 finale titled 'Blockchain in a Digitally Native Sport'. Born in the digital age, cutting-edge technology and innovation are embedded into our global sporting league's DNA. Matt discusses SailGP’s involvement in web2 and web3 technologies – providing insight into our fan loyalty program The Dock – and much more. Have a listen here 👉 https://lnkd.in/e9-ZKPpS #technologyandinnovation #SailGP #WeAreSailGP #blockchain #digitalage #web2 #web3

Had a great chat, in-depth chat with Pet Berisha from Sporting Crypto about sports and IP in Web3. If you want to give it a listen, here's the link: https://lnkd.in/dX7sWTtR (And if you want to get involved in some of what we do in sports, check out titles like REVV Motorsport, MotoGP Ignition, or studios like Eden Games or Grease Monkey Games.)