Strategic Allies Limited

🚀 We’ve just published our latest case study on how digital technologies can drive consumer engagement for a global FMCG manufacturer! 🚀 In a rapidly evolving market, consumer expectations are shifting towards fast, consistent, and personalised experiences. Our client sought to understand the digital technologies available to enhance connectivity and engagement throughout the purchasing lifecycle. 🔍 What We Explored: ⏺️ A comprehensive landscape analysis of current, future, and emerging digital technologies. ⏺️ Use cases for technologies like RFIDs, NFCs, QR codes, virtual reality, augmented reality, AI platforms, and more. ⏺️ Insights on how these technologies improve brand-consumer relationships. The findings will help guiding our client in prioritising their digitalisation strategies for the short, medium, and long term. 👉 Check out the full case study on our website to learn more about the insights and outcomes! https://lnkd.in/dUQu-TZ If you're facing a similar challenge, we would love to arrange a brief conversation to understand your needs and discuss how we can help. Please reach out to John Allies at john@strategicallies.co.uk. #DigitalTransformation #ConsumerEngagement #FMCG #Innovation #StrategicAllies #CaseStudy #TechnologyTrends #CustomerExperience

📢 Our latest article, "Greenwashed, Greenwished, and Greenhushed: The Truth Behind Corporate Sustainability Claims," exposes the uncomfortable truths about corporate sustainability. 🔎 We explore companies misleading consumers with false claims, empty promises without a plan and manipulating targets to create the illusion of progress. 🎲 It's time to hold corporations accountable for their sustainability claims! Are they genuinely committed to a greener future, or just playing a game to boost their image? 👉 Dive into the full article here: https://lnkd.in/eEwHSq8k #Sustainability #CorporateAccountability #Greenwashing #EnvironmentalJustice #StrategicAllies #TruthInAdvertising #SustainableBusiness

🌍 We are thrilled to announce that Strategic Allies Limited (SAL) will be attending the upcoming Innovation Roundtable® on Circularity and Decarbonization at Rolls-Royce headquarters in Derby on March 19th! As part of this exciting event, we will host two Roundtable® discussions, and we want YOUR input! Whether you plan to attend or not, your thoughts are invaluable to us. Which innovation topic resonates most with you and your peers? 1️⃣ How can innovation partnering & scouting for key technologies & startups support sustainability and circularity? 2️⃣ Are your current products or services an easy fit for sustainability & circularity? If not, what do you do? Start-ups, Business Model Innovation? 3️⃣ “I am developing a sustainable product, but will anyone buy it?” - What are the key hurdles in establishing supply chains, and how can we overcome them? 4️⃣ How can we rethink traditional value streams to promote circularity and reduce waste in manufacturing processes? Please let us know, and feel free to share your reasoning behind your choice. Your insights will help shape our discussions and tackle the most pressing challenges in our industry. We look forward to hearing from you and hope to see you at the event! #Innovation #Sustainability #CircularEconomy #Decarbonisation #StrategicAllies #Collaboration #Manufacturing #EventPoll Ash Owen, Sine Klitgaard Møller, Philipp Zirpel, Maurice Loosschilder, Ian Noble, Inari Seppä

Happy Monday, everyone! 🌞 As we kick off another week, let's take a moment to celebrate some inspiring news that's sure to brighten your day. A recent global survey from Capgemini has revealed that more than six in ten (62%) businesses are planning to increase their sustainability budgets this year, by an average of 10.5%. This is a testament to the growing commitment of businesses worldwide to prioritise sustainability, even in the face of political uncertainty and economic challenges. The figures to remember: 💲 Cost vs. Benefit: Less than one-quarter (23%) now believe that the cost of sustainability initiatives outweigh the benefits, showing a shift in perception towards the long-term value of these investments. 📉 Cost Reductions: 56% of businesses are prioritising cost reductions over revenue growth, with a focus on energy and material efficiency to drive both financial and environmental improvements. ⛓️ Supply Chain Resiliency: 63% of leaders see supply chain resiliency as an urgent investment priority, aiming to create more efficient and transparent supply chains. 💰 Long-term Investments: 72% of leaders are increasing investments in low-carbon technologies, and 70% are boosting R&D and product design funding. Additionally, over 60% are investing in nature protection, restoration initiatives, and water stewardship. 📖 Regulatory and Environmental Risks: With seven in ten executives anticipating stricter future regulations on environmental sustainability, businesses are proactively addressing potential regulatory risks. Additionally, the recognition of physical and transition risks, such as nature depletion and water stress, underscores the importance of long-term sustainability initiatives. ▶️ By focusing on innovation, supply chains, and sustainability, businesses are setting themselves up to succeed in an unpredictable environment and build resilient, adaptable organisations. This approach will help shape a more innovative, sustainable, and inclusive global economy. 🤝 Let's embrace the positive momentum and continue to champion sustainability in our own organisations. Together, we can create a brighter, greener future for all. To read the report: https://lnkd.in/dBTaXYkR #Sustainability2025 #GreenInnovation #BusinessLeadership #SustainableEconomy #MondayMotivation #ResilientBusinesses

🌟 Exciting advancements in nuclear fusion technology are paving the way for a sustainable energy future! 🌟 🈴 China's Experimental Advanced Superconducting Tokamak (EAST), often referred to as an "artificial sun," has just set a remarkable record by maintaining a stable nuclear fusion reaction for an impressive 17 minutes and 46 seconds—far surpassing its previous record of 6 minutes and 43 seconds. If harnessed safely, nuclear fusion could provide an almost limitless source of clean energy, free from the harmful carbon emissions associated with fossil fuels. Unlike traditional nuclear fission, which produces radioactive waste, fusion uses hydrogen to create energy without generating harmful byproducts. ☢️ 🌏 EAST's achievements are not just a milestone for China; they contribute to a global effort to make fusion energy a reality. The knowledge gained from EAST will be integrated into the International Thermonuclear Experimental Reactor (ITER) currently under construction in France, fostering international collaboration in the pursuit of clean energy. 💡 As we stand on the brink of this energy revolution, let’s celebrate the innovative technologies that could transform our world for the better powered by clean, sustainable energy! For those interested in learning more about nuclear energy advancements, be sure to check out the article we wrote back in May 2024 - "Nuclear Energy: What's New?" - 👉 https://lnkd.in/gBcze8T8 #NuclearFusion #CleanEnergy #Innovation #Sustainability #EAST #EnergyRevolution #GlobalCollaboration #FutureOfEnergy #NuclearEnergy https://lnkd.in/eaEaAvuk

🚜 Excited to share how Strategic Allies Limited (SAL) partnered with a leading producer of pheromone-based solutions to enhance agricultural pest management. 🌱 Our client aimed to reduce chemical pesticide use by developing a simple, low-cost digital trap system for remote pest monitoring. 🔎 SAL conducted an extensive search for existing automated trap systems, focusing on technologies that provide real-time data for informed pest management. We explored device design, power specifications, data transmission capabilities, and more. We also interviewed shortlisted companies to gauge their interest in a partnership. 💻 SAL identified and presented 19 technologies for automatic pest monitoring to the client, highlighting potential partners. Five shortlisted companies were interviewed, providing the client with a comprehensive understanding of each technology, the company's development capabilities, and their interest in a potential partnership. 🌍 💡This thorough investigation and presentation enabled the client to make informed decisions about their future endeavors in digital pest management solutions. #InnovationInAgriculture #SustainableFarming #PestManagement #StrategicAlliesLtd #DigitalSolutions To read more 👇

🔎 Are you looking to move into a new markets, but unsure what is the best one for the business right now?    🧐 Are you looking to invest in or acquire new technology for the business & in the process of deciding if and when to invest?    ➡️ Strategic Allies Limited (SAL) provides a range of business innovation services including both Market & Technology landscaping services. Using SAL’s internal resources and robust international network of technology scouts, a Landscape Report provides you with an in-depth assessment of a technology and/or market area of your choice, to identify and evaluate the current and developing status of relevant opportunities.    👨💻 Technological innovation can profoundly affect a business in many ways – sometimes it can be advantageous, sometimes not. Deciding if and when to invest in a technology can significantly impact success. But, by thoroughly assessing the potential impact a specific technology, or technical capability might have on your business, it is possible to make more informed decisions about how to respond.    📈 Market landscapes are similar in approach to technology landscapes, but focus on a market of your choosing. This could be the market in which you currently operate, or a market you are considering moving into. Either way, conducting a detailed assessment of the space, and using the intelligence gathered to inform your organisation’s strategic approach to that market, could significantly improve your overall chances of commercial success.    💻 For more details, visit our website:  https://lnkd.in/d-WKKt7b   📣 And if you would like to start an informal conversation about a possible collaboration, please contact John Allies (john@strategicallies.co.uk)     #openinnovation #innovationpartnering #salnetwork #peopledodeals #sustainability #services #manufacturing 

🌍 The projected tripling of plastic waste by 2060 is a stark reminder of the urgent need for action. With two-thirds of this waste coming from packaging, we must rethink our consumption and disposal practices. ♻️ Innovative solutions, such as the circular economy and advanced recycling technologies, are essential to combat this growing issue. Let’s hold corporations accountable and advocate for policies that drive meaningful change. ⬇️ Check out this insightful article on the challenges and potential solutions for tackling plastic waste. Together, we can work towards a more sustainable future! ⬇️ #PlasticWaste #Sustainability #CircularEconomy #Innovation #EnvironmentalImpact

😩 As we embark on another Monday morning, it’s easy to feel the weight of the week ahead. However, let’s take a moment to reflect on the challenges faced by Luke Evans, a fuel scientist, who recently lost over a decade of hard work in a suspected arson attack.🔥 Luke, CEO of Scintilla CME, was just two months away from submitting his PhD at the University of Liverpool on advanced hydrogen fuel cell technology that converts organic waste into clean energy when he learned that his lab had been entirely destroyed. This groundbreaking project, aimed at providing low-cost, community-owned energy, was not only a culmination of over a decade of work but also a collaborative effort offering a viable alternative to our current energy systems. If you’re interested in supporting his efforts to rebuild, consider visiting the crowdfunding page set up by Scintilla: https://lnkd.in/gPEH2FPR 🌍 Here’s to a productive week ahead, and may we all find inspiration in the perseverance of those working towards a greener future. 💪🌱 #MondayMotivation #CleanEnergy #Innovation #SupportScience #FuelCellTechnology To read more: https://lnkd.in/gjA-3Gqh

🚨 Trump Reverses Biden's Paper Straw Policy, Pushes for Plastic 🚨 In a controversial move, President Donald Trump has signed an executive order to end the federal use of paper straws and promote the return to plastic straws. This decision overturns former President Joe Biden's efforts to phase out single-use plastics by 2035. 🗣️ "We're going back to plastic straws," Trump declared. "These paper alternatives don't work. They break, they explode, and they don't last long with hot drinks." 🌍 Environmental Concerns: - The US uses 390 million plastic straws daily, most for less than 30 minutes, yet they take around 300 years to decompose. - Only 9% of global plastic is recycled, with polypropylene (used in plastic straws) being particularly difficult to recycle. 🔄 Sustainable Alternatives: - Reusable stainless steel straws are a promising alternative, free of PFAS chemicals and endlessly recyclable. 🌊 Global Plastic Pollution: - Plastic waste is set to triple by 2060, highlighting the urgency of addressing this issue. - Critics warn that Trump's administration could hinder global efforts to limit plastic production. Read more in the article by Jennifer Hahn in Dezeen: https://lnkd.in/eYG3r-fe What do you think about this policy reversal?👇 BTW - Who uses straws with hot drinks? #PlasticStraws #EnvironmentalPolicy #Sustainability #Trump #Biden #PlasticPollution #ClimateChange #GlobalPlasticsTreaty #PFAS #Recycling #StainlessSteelStraws