The Resource Alliance

From our whole team, we hope you have peaceful end to 2024 and thank you for being on this wonderful journey with us. We exist to connect people - without them, without you, we would not be here! Your support and your participation are the greatest gifts we could ask for. We are taking a short break and will be back in the office in the new year, refreshed and energised for 2025!

Thank you so much, Willeke van Rijn, for the kind words and for recognizing our work. I’m grateful to be part of this amazing global community that The Resource Alliance has nurtured and share this journey with many inspiring changemakers. They remind us that even amidst challenges, collective action and commitment to doing the right thing can create transformative change

"The more you do the right thing, the harder it is to do the wrong thing" This quote from Maria Ressa is so simple and yet so powerful and true. A reflection of the year 2024 of course starts with a challenging world as we're in the midst of a #polycrisis. Yet, within that crisis we see so many living heroes, doing incredible things at a global, national, local level - just to do the right thing. They do not always get the attention they deserve, or are not breaking news items. Yet, they are the driving force in the world we live in at the moment. At The Resource Alliance we are in the luxury position of meeting some of them and showing their work, impact, and, exchange the "how to" - for others to build on their learnings, to be inspired and motivated or seek collaborations. I name a few of them: Jady, Archana and Mathilde - young leaders who created change in their countries from breaking poverty cycles, to building movements and impacting policy change resulting in 50,000 schools with running toilets - see more here: https://lnkd.in/ejijZGWJ Or Hani and Chef Mahmoud (RIP) with the Gaza Soup Kitchen, feeding 100s of families. Think about the impact of our board member Asha Curran's work with showcasing generosity of millions of people via the #GivingTuesday campaigns across the world. Or Svitlana, Liudmyla and the Ukrainian civil society consortium, bringing fundraisers and campaigner together to initiate their first conference and form a community, bringing solutions and inspiration. Imagine we would share all our examples about "doing the right thing" - and amplify their stories and impact. We will overshadow the "wrong thing to do"! Thanks to everyone for doing the right thing and for being living heroes.

When there is widespread agreement that we need to rethink deeply entrenched power imbalances as a sector, why does meaningful progress remain elusive? Our #ShiftThePower Action Lab, part of our 2024 Leadership Programme, grappled with difficult questions like: • Why do Global Minority perspectives dominate, even when resources are shared? • How do mindset barriers — more than policies — keep control in the hands of a few? • What concrete steps can we take to meaningfull empower local leadership? Our leaders explored this conundrum in a wide-ranging discussion and the result is a provocative thought-piece that explores the real barriers preventing systemic change in our sector — from the persistence of donor-driven accountability models to the unspoken cultural and mindset barriers that perpetuate the status quo. Read it here 👉 https://bit.ly/3Dq3Rmw

A snippet from our last keynote of the year on the power of responsive campaigning ⚡️ We wrapped up our 2024 sessions with an insightful & inspiring keynote with Tracy Makheti from Greenpeace Africa and Forward Action’s Ali Walker Davies. Some highlights from the session: 🏄🏾♀️ The Surfer’s Mindset: Ali introduced the concept of “riding the wave”, encouraging readiness to act swiftly when the moment calls for it - like a surfer prepared to jump on the perfect wave. 🇰🇪 The Kenya forest campaign: Tracy shared Greenpeace Africa’s powerful campaign to reinstate a logging ban in Kenya’s community and public forests. This grassroots movement mobilised over 40,000 supporters and was the organisation’s most successful fundraising campaign of the year. ✊🏿 Actionable tactics: We learned how to turn clicks into real change, from gathering actionable data to building long-term relationships with supporters. 🫶🏻 Empowering communities: Tracy emphasised the importance of enabling individual people and local groups to lead campaigns, proving that collective action is a catalyst for success. 🔑 Key takeaway: Responsive campaigning isn’t just about reacting, it’s about preparing. Whether you’re leveraging cultural moments or navigating a fast-moving news cycle, success lies in being proactive, agile, and community-centered. If you joined this session or any of our online sessions or events in 2024, we’d love to get your thoughts! We’re finalising our 2025 programme of content, with some very exciting changes coming your way, and we want to know how we can help you do your best and most powerful work. Take our short survey here: https://bit.ly/4eOvtib #ResponsiveCampaigning #SocialImpact #FundraisingInnovation #PeoplePower #Causes #GoodCauses #campaigning #ClimateAction #Greenpeace

‼️ CLOSING SOON ‼️ With many of us preparing to take a break for the end of the year, this is your reminder that the deadline for submitting masterclass proposals for IFC 2025 is coming up on 06 January! We want to hear from a diverse group of thought leaders and industry experts in resource mobilisation, fundraising, and more, working in different contexts globally, to share their insight, knowledge, and skills with next year’s event delegates. Our team will be out of the office from this Friday until 02 January, so if you have any questions about submitting your proposal, please reach out to us on events@resource-alliance.org as soon as possible. Find out more and submit yours here 👉 https://bit.ly/IFC2025MCP

In het vakblad dat aanstaande dinsdag verschijnt, lees je mijn artikel over de IFC van The Resource Alliance. Ik sprak onlangs met Willeke van Rijn over haar terugblik op de IFC 2024. Ze vertelde dat de behoefte aan zulke conferenties groeit; momenten waarop mensen ervaringen delen en waarin het duidelijk wordt hoe eenzaam de rol van fondsenwerver soms kan voelen – zeker in een tijd vol onzekerheden. Toen ik haar vroeg wat ik écht niet mocht vergeten te noemen in mijn artikel, benadrukte ze de belangrijke rol van de fondsenwerver binnen organisaties: het bouwen van relaties. Relaties tussen mensen, afdelingen en partners. Een soort 'policymaker'. Juist nu, in een wereld die steeds meer polariseert, kunnen wij als fondsenwervers verbinden. Benieuwd naar meer over de IFC 2024? Houd het vakblad in de gaten en lees vooral mijn artikel! #Fondsenwerving #IFC2024 #TheResourceAlliance #Verbinden #Vakblad

#IFRC2025 Pitch Fest | Amplify Your Work Here’s calling nonprofits with bold, audacious visions to present your work. What’s in it for you?  - Visibility: Showcase your work to the jury, peers, and sector leaders at the conference. - Amplified Recognition: Receive dedicated features in ILSS communications, driving awareness of your mission. - Exciting Rewards: Win cash prizes, mentorship opportunities, and learning grants to support your growth and impact. Don’t miss this opportunity! Click here for eligibility details and registration: https://lnkd.in/g-bSfher Important Dates: Application Deadline: 5 January 2025 Pitch Fest: 6 February 2025 Venue: Stein Auditorium, India Habitat Centre, New Delhi Ready to make your mark? Apply now and take the stage to inspire, connect, and create lasting change. #IFRC2025 #FundraisingForImpact #ILSS #PitchFest Anu Prasad | Archana Ramachandran | The Resource Alliance | A.T.E. Chandra Foundation | Willeke van Rijn | Cat O Broin | Ingrid Srinath | Bikhchandani family | Nikita Gupta | Meenal Manolika | Vishakha Singh | Aradhya Sahu

A snippet from our last keynote of the year on the power of responsive campaigning ⚡️ We wrapped up our 2024 sessions with an insightful & inspiring keynote with Tracy Makheti from Greenpeace Africa and Forward Action’s Ali Walker Davies. Some highlights from the session: 🏄🏾♀️ The Surfer’s Mindset: Ali introduced the concept of “riding the wave”, encouraging readiness to act swiftly when the moment calls for it - like a surfer prepared to jump on the perfect wave. 🇰🇪 The Kenya forest campaign: Tracy shared Greenpeace Africa’s powerful campaign to reinstate a logging ban in Kenya’s community and public forests. This grassroots movement mobilised over 40,000 supporters and was the organisation’s most successful fundraising campaign of the year. ✊🏿 Actionable tactics: We learned how to turn clicks into real change, from gathering actionable data to building long-term relationships with supporters. 🫶🏻 Empowering communities: Tracy emphasised the importance of enabling individual people and local groups to lead campaigns, proving that collective action is a catalyst for success. 🔑 Key takeaway: Responsive campaigning isn’t just about reacting, it’s about preparing. Whether you’re leveraging cultural moments or navigating a fast-moving news cycle, success lies in being proactive, agile, and community-centered. If you joined this session or any of our online sessions or events in 2024, we’d love to get your thoughts! We’re finalising our 2025 programme of content, with some very exciting changes coming your way, and we want to know how we can help you do your best and most powerful work. Take our short survey here: https://bit.ly/4eOvtib #ResponsiveCampaigning #SocialImpact #FundraisingInnovation #PeoplePower #Causes #GoodCauses #campaigning #ClimateAction #Greenpeace

I have been lucky enough to experience so much inspiring work across the last year from many countries and a highlight was visiting Tea Leaf Trust in Sri lanka in November..well worth looking at their work and achievemens for some inspiration, if you need a boost at this time of year….NonProfit Alliance Fundraising Institute Australia The Resource Alliance